Aimed at senior business development professionals fluent in US media agency ecosystems who thrive in fast-paced, high-growth environments.
Derived from job-description analysis by Serendipath's career intelligence engine.
Original posting from Rzr via Greenhouse
Who Are We?
RZR is an AI-native advertising platform built for the next era of performance marketing. We operate at the intersection of machine learning, programmatic media, and full-funnel mobile growth, powering campaigns for some of the world's most ambitious advertisers. Our platform is purpose-built to deliver outcomes at scale, not just impressions.
We are a team of builders, operators, and technologists who believe the advertising industry is overdue for a fundamental rethink. We move fast, operate with a high degree of ownership, and hold ourselves to an exceptionally high standard of craft.
RZR is scaling aggressively with an active M&A pipeline and a platform vision that puts us on a path to becoming an industry leader. This is a rare opportunity to join a company at an inflection point and help shape what it becomes.
Role Overview
RZR is hiring Agency Leads across three of the most agency-dense markets in the US: New York, Chicago, and Los Angeles. Each Agency Lead is a senior individual contributor on RZR's Agency Partnerships team, reporting directly to the Global Head of Agencies.
This role is built for a hunter-minded business development professional with deep fluency in the US media agency ecosystem. You understand how holding companies operate, how agencies buy mobile media, and how to build lasting commercial relationships across multiple levels of agency hierarchy. You own a defined book of business covering both holding company and independent agency relationships within your market, and you are responsible for activating and expanding RZR's footprint across those accounts.
The scope spans the full agency landscape: from holding company networks like WPP, Publicis, IPG, Omnicom, Dentsu, and Havas, to high-growth independent agencies that punch above their weight in mobile. This is not a passive relationship management role. You will drive pipeline, execute against revenue targets, and bring a proactive, research-driven approach to every outreach and engagement.
Key Responsibilities
Agency Pipeline Development
Own and activate a defined book of business spanning holding company and independent agency relationships within your market
Identify and prioritize net new target agencies based on brand portfolio fit with RZR's ideal client profile, across both holding company networks and high-growth independents
Build and execute a structured outreach strategy using tools including LinkedIn Sales Navigator, AppMagic, Sensor Tower, and sales intelligence platforms
Develop personalized, insight-driven outreach for each prospect — no spray and pray
Maintain a healthy and well-documented pipeline with accurate stage progression and forecasting
Generate qualified meetings and advance opportunities through to closed revenue
Relationship Building and Expansion
Multithread across agency organizations, building relationships with investment, activation, strategy, planning, and agency leadership
Expand RZR's footprint within existing agency relationships by identifying new teams, brands, and buying channels
Develop a deep understanding of each agency's organizational structure, decision-making hierarchy, and mobile media priorities
Maintain regular engagement cadences with key contacts to stay top-of-mind and informed on upcoming briefs and budget cycles
Market Presence and Brand Representation
Serve as the face of RZR within your city, owning the company's presence and reputation across the agency, brand, and ad tech community
Represent RZR at key industry conferences, events, and agency summits in your market, showing up consistently and with purpose
Use events strategically to open new doors, deepen existing relationships, and generate pipeline
Partner with the Global Head of Agencies on event strategy, pre-event outreach, and post-event follow-through
Bring back competitive intelligence and market signals from events and conversations
Operational Excellence
Keep your CRM (HubSpot) meticulously up to date: contacts, accounts, activities, pipeline stages, and notes
Document outreach strategies, meeting outcomes, and key learnings for each account
Provide accurate weekly pipeline updates and flag risks or acceleration opportunities proactively
Use data and market intelligence tools to inform prospecting and outreach
Internal Collaboration
Work closely with Growth Leads to ensure smooth onboarding of new agency accounts and support their initial scale
Partner with marketing and product to stay current on RZR's evolving capabilities and how to position them for agency audiences
Share best practices, outreach learnings, and competitive intelligence across the Agency Lead team
Required Skills and Experience
3 to 6 years of experience in agency partnerships, agency sales, or business development within ad tech, mobile, or digital media
Demonstrated track record of building pipeline and closing revenue through agency channels
Deep understanding of media agency structure: holding companies, independent agencies, trading desks, and investment teams
Strong written communication skills, with the ability to craft compelling, personalized outreach that cuts through the noise
Proficiency with CRM tools (HubSpot preferred) and sales intelligence platforms (LinkedIn Sales Navigator or similar)
Hunter mentality: motivated by pipeline creation and new logo acquisition, not just relationship maintenance
Comfortable operating in a fast-paced, high-growth environment with minimal structure
Nice to Have
Familiarity with mobile measurement, programmatic buying, or app marketing ecosystems
Experience using AppMagic or Sensor Tower for prospect research
Existing relationships within holding company agencies in your market (WPP, Publicis, IPG, Omnicom, Dentsu, Havas)
Strong network within the independent agency community in your city
Prior experience at a mobile-first ad tech company or DSP
Why Join RZR in Chicago?
Own your market from day one: a defined territory, a direct line to the Global Head of Agencies, and the autonomy to build it the way you think is right
Step into one of RZR's highest-leverage growth channels — a single holding company relationship can unlock dozens of brand opportunities across multiple markets, and you will be the person building those relationships
Work with an AI-native programmatic platform that is scaling fast and genuinely differentiated in the mobile advertising space
Earn a competitive base plus commission structure where strong performance translates directly into meaningful upside
Be the face of RZR in your city: a presence at the events that matter, a known voice in your market, and a seat at the table as the US agency channel is built from the ground up
Join a small, senior team where your work is visible, your voice carries, and you have direct access to leadership that moves fast and values initiative
RZR Behaviors
RZR operates by eight core behaviours: Extreme Ownership · Move Fast · Drive for Excellence · Proactive Communication · Courage · Curiosity · Deliver Results · Manage Ambiguity
Source: Rzr careers (Greenhouse)