Bigpay - User Growth Lead - Latam

Binance

Hong Kong, HK

Career-pivot friendly

Who this role is best for

Aimed at senior professionals with experience in user growth strategies and blockchain ecosystem expansion in Latin America.

Best fit for

Experienced in scaling digital asset platforms across emerging markets
— “advance the freedom of money and improve financial access”
Strategic leader comfortable with cross-regional growth initiatives
— “trusted by 300+ million people in 100+ countries”

Things to consider

Must align with Binance's mission of financial inclusion
— “build an inclusive financial ecosystem”

How to stand out

Demonstrate concrete metrics from past Latam market expansions
— “leading global blockchain ecosystem”
Highlight experience with security and transparency in fintech
— “industry-leading security, user fund transparency”
Showcase ability to manage diverse digital asset products
— “unmatched portfolio of digital-asset products”

Pace · Fast PacedCollaboration · MediumAutonomy · MediumDecision Impact · TeamLevel · Lead

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

user growth metrics
market penetration

Typical background

digital marketingproduct marketing

Skills & requirements

Required

User AcquisitionGrowth HackingMarket Analysis

Preferred

Product MarketingData Analysis

About the role

Original posting from Binance via Lever

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

Source: Binance careers (Lever)