Data Analyst CRM

Data Analyst – CRM Project

Domain Knowledge- Banking

Strong understanding of customer and relationship data in banking.

Familiarity With Concepts Such As

Customer profiles

Customer segmentation

Customer interactions

Customer lifecycle data.

Functional Responsibilities

Identify and integrate customer-related data across multiple banking systems.

Support the creation of customer 360 datasets for banks

Develop source-to-target mappings for CRM data ingestion for banks

Define transformation logic for customer data consolidation for banks

Support development of customer data marts and CRM reporting structures at banks

Validate customer data consistency across systems in banking environment

Preferred Experience

CRM implementations in banks

Customer analytics platforms for banks

Customer data management initiatives for banks