Field Marketing Manager

📍 NYC (On-site)

💲 $100,00-$120,000 + equity

⏰ Full-time

📌 Reports to: Head of Growth https://www.linkedin.com/in/madalina-tricolici/

TL;DR

Kombo (YC S22) builds the infrastructure layer for hire-to-retire employee data. We power recruitment platforms, benefits providers, and spend management tools by giving them reliable access to candidate and employee data across any HRIS, LMS, ATS, or payroll system their customers use.

We're looking for Kombo's first Field Marketing Manager to turn conferences, events, executive dinners, and webinars into a repeatable pipeline engine.

This is a foundational role. You'll own events at Kombo end-to-end—from strategy to execution—and work directly with the CEO, CRO, Head of Growth, and cross-functional teams to make Kombo visible, credible, and trusted in our core markets.

If you've ever wanted to build an event motion from scratch at a high-growth company with room to scale into leadership, this is that role.

ABOUT KOMBO

Kombo is building the infrastructure layer for all people data. We’re a unified API for HR, payroll, LMS, and recruiting systems. Instead of integrating separately with dozens of platforms, companies integrate once with Kombo to access data from over 100 systems. We abstract away differences in data models, authentication, and API behavior.

Since going through Y Combinator in 2022, we:

• Grew from 0 → $10M+ ARR (top ~5% growth-wise of VC-backed startups)

• Scaled to 50+ team members across NYC 🇺🇸 and Berlin 🇩🇪

• Raised $25M+ from Y Combinator, Acadian Ventures, 486 and other investors

Kombo is international by default. We sell globally, operate across regions, and build with a team representing 20+ nationalities.

THE ROLE

As Kombo's first Field Marketing Manager, you will define how we show up in the market physically and digitally. You will own events strategy as a core GTM lever, tightly aligned with Sales, Business Development, and Product.

This role sits at the intersection of pipeline generation, brand, and relationships. You'll design experiences that create demand, accelerate deals, and strengthen Kombo's position as the go-to infrastructure partner in HR Tech.

You'll start hands-on and execution-heavy, with clear scope to grow into a lead role as our network-based GTM and events scale.

WHAT YOU'LL BE RESPONSIBLE FOR

This role is perfect for you if you love owning events strategy and execution end to end, are a natural community-builder, and have excellent attention to detail. You'll build the field marketing playbook from zero and turn it into a predictable pipeline contributor. If you thrive with full ownership and love bringing people together, you’ll enjoy working here.

EVENTS OWNERSHIP (CORE RESPONSIBILITY)

• Own all events at Kombo end to end, including:

• Major industry conferences (e.g., HR Tech) where we sponsor

• Executive dinners and roundtables (quarterly)

• Roadshows and smaller field events

• Webinars (operations and execution)

• Plan events with leadership and own execution end-to-end

• Decide how we show up at each event (format, setup, booth design, follow-up)

STRATEGIC AND OPERATIONAL EXCELLENCE

• Tie revenue goals with product updates with necessary events/conference participation

• Build and maintain simple, repeatable processes for running events at scale

• Continuously improve how we plan and execute events as volume increases

HOW SUCCESS IS MEASURED

• Event-sourced and event-influenced pipeline (north star)

• Attendance quality (ICP fit, seniority, intent)

• Bird-eye view of key events, execution excellence, and on-time delivery

• Repeatability and scalability of successful event formats

WHO WE'RE LOOKING FOR

• Strong project manager who can run multiple initiatives in parallel with high standards

• High ownership, high standards, and strong judgment

• 1–5 years of experience in field marketing or demand generation at a B2B SaaS company

• Commercial mindset with clear understanding of sales cycles and buyer journeys

• Hands-on executor who enjoys being close to the work and traveling regularly

• Curiosity and empathy to understand our buyer persona deeply (technical C-level execs) and design events backward from it

Nice to haves:

• Proven track record of driving measurable pipeline through events

• Experience marketing to technical or infrastructure buyers (CTOs, VPs of Engineering, Heads of Product)

• Built a field marketing motion from scratch at an early-stage company

WHY JOIN KOMBO

We've grown from $1M → $10M ARR in two years and are on track to double the team again in the next year. Everyone joining Kombo at this stage has ambitious growth plans we want to enable. We promote internally and support people who want to grow fast—the company's trajectory supports that.

This is Kombo's first dedicated field marketing hire. You'll define the strategy, set the bar, and create the playbook.

Field marketing is a core GTM lever at Kombo. Your work will directly influence pipeline and deals, not sit on the sidelines.

We aim to build a top 1% operating GTM team in tech, so if this is the environment you want to be part of, join us.