Freelance TikTok Live Host

About Plant People

Plant People was born when two friends chose the healing potential of functional mushrooms and herbs over pharmaceuticals during their recovery from traumatic spinal surgeries. What began as a personal journey back to health became a mission to bring the power of plants to more people.

Today, we make delicious, clean and effective gummies designed to help people sleep deeper, focus better, feel calmer and live well. We’re proud to be B Corp and Climate Neutral certified, ranked #1 supplement brand at Whole Foods Market, Target, Erewhon, REI, JetBlue, Sprouts and other forward-thinking partners nationwide.

We’re one of the fastest-growing supplement brands in the country — and we’re just getting started. We’re looking for ambitious, thoughtful teammates to help us scale what comes next.

We believe the future of commerce is community-driven, personality-led and entertaining. We’re looking for someone excited to help us build that future through TikTok Live.

About the Role

We’re hiring a Freelance TikTok Live Host to help grow our TikTok Shop presence through engaging, high-energy live streams that educate, entertain and convert viewers into customers. This is not a passive hosting role. We’re looking for someone who understands TikTok culture, loves wellness and knows how to hold attention live on camera. You’ll help create an experience that feels authentic, fun and conversion-oriented while representing the Plant People brand.

Responsibilities

• Host TikTok Live sessions promoting Plant People products
• Educate viewers on wellness ingredients, mushrooms, gummies and product benefits
• Drive engagement through storytelling, Q&A, product demos and promotions
• Convert viewers into customers through strong live selling techniques
• Collaborate with our team on offers, talking points and livestream strategy
• Stay on top of TikTok trends, live formats and engagement tactics
• Help test and improve what works from a sales and content perspective

Compensation

• Hourly base pay + commission on sales generated during your TikTok Live sessions
• Flexible freelance schedule
• Opportunity to grow with a rapidly scaling wellness brand

Ideal Candidate

• Comfortable and confident on camera
• Strong communicator with high energy and personality
• Familiar with TikTok Shop and TikTok Live culture
• Passionate about wellness, supplements, health or consumer brands
• Sales-minded and motivated by performance incentives
• Self-starter who can adapt quickly and test new ideas

Bonus Points

• Experience hosting TikTok Lives
• Affiliate or creator experience
• Experience in beauty, wellness or consumer products
• Existing TikTok audience or content experience