Growth Marketing Manager

Growth Marketing Manager

Title - Growth Marketing Manager

Reports To - Head of Marketing

Location - [Draper, UT / Park City, UT or Remote]

About the Role

You are a full-funnel, metrics-driven growth marketer who owns acquisition through revenue impact. You’re comfortable being accountable for both top-of-funnel efficiency and down-funnel outcomes, and you make decisions based on data, not vibes.

You thrive in a fast-paced startup environment, where you’re expected to build process from scratch, run experiments end-to-end, and move quickly without waiting for perfect information. You are hands-on, curious, and hungry to learn what “world-class” looks like—and then raise the bar.

You communicate directly and kindly, assume best intent, and focus on outcomes over ego or politics. You care deeply about doing great work and shipping impact.

Acquisition & Awareness

• Grow qualified website traffic and optimize source mix

• Own paid channel performance (LinkedIn, Google, etc.)

• Improve paid efficiency metrics (CPC, CPM, CTR)

• Increase visitor → lead conversion by channel

Pipeline & Revenue

• Generate high-quality MQLs with clear CAC ownership

Improve SAL and SQL conversion in partnership with Sales

• Drive and report on marketing-sourced pipeline ($)

• Support revenue attribution and influence modeling

Funnel & Activation

• Optimize lead → trial/signup conversion

• Improve signup → activation rate against a defined product milestone

• Reduce time-to-value (TTV)

• Increase activation → opportunity conversion

Retention & Expansion (Cross-Functional)

• Partner with Product and CSMs to improve trial-to-paid and paid retention

• Reduce churn through better activation and engagement

• Support expansion and upsell through lifecycle and engagement insights

Track product engagement (WAU, feature adoption)

WHAT WE’RE LOOKING FOR

Core Skills

• Strong analytical ability across funnel metrics, cohorts, and attribution

• Proven experience running experiments end-to-end (hypothesis → test → analysis → iteration)

• Hands-on paid growth experience with measurable results

Experience

• Managed paid campaigns on platforms like LinkedIn and Google

Track record of improving efficiency, conversion, and pipeline impact

• Comfortable owning outcomes, not just execution

Tools

• HubSpot

• UTMs

• LinkedIn Ads

• Google Analytics

• Looker Studio (or similar BI tools)

About Jump

Jump’s mission is to empower financial advisors and their clients to thrive in the age of AI. Jump’s primary product is an AI assistant helping financial advisors with their client meeting cycle and other workflows. Jump’s product is expanding to include many other advisor workflows, as well as into other finserv verticals.

Jump leads its category in market share, customer satisfaction, and analyst rankings, and has grown rapidly. Jump customers include leading independent broker dealers such as LPL, Osaic, Raymond James, and Cetera, and leading RIAs including Focus Financial, Merit, Savant, Allworth, Sanctuary Wealth, Integrated Partners, and more.

Jump was launched in 2023 by repeat entrepreneurs and is led by a team with backgrounds from Harvard, Stanford, Google, Snowflake, Bill.com http://Bill.com, JPMorgan, Fidelity, Bain, Bain Capital Ventures, Auditboard, Nitrogen, and eMoney.

Jump is a Series A company backed by top venture capital firms and industry strategics including Battery, Sorenson, Pelion, and Citi.

Jump’s team values are High Velocity, World Class, and Direct + Kind + No Drama.

Please consider joining us in our work to transform the client and advisor / rep experience in financial services by delivering cutting edge, practical, compliant AI technology to help those who help safeguard the financial future of everyday people everywhere.

Compensation

• Annual Salary $110,000 - $145,000

• Equity

• Medical, dental, vision benefits

• 401k available