A university is looking for an experienced Market Intelligence / Business Analytics Lead to support the development of high-impact executive programmes. This is a hands-on interim role focused on delivering data-driven insights that shape strategic decisions and drive commercial success.
Client Details
University in Central London
Description
- Validate demand for new programmes through market research, trend analysis, and competitor benchmarking
- Identify portfolio gaps and new opportunities (e.g. micro-credentials, hybrid learning, corporate solutions)
- Analyse and optimise the recruitment funnel from awareness to conversion
- Provide clear, actionable insights to senior stakeholders to inform strategy
Profile
- 5+ years in market intelligence, business analytics, or strategic planning
- Strong skills in Power BI, Tableau, and CRM systems (e.g. Salesforce)
- Proven ability to translate complex data into executive-ready recommendations
- Experience in higher education or professional services preferred
Job Offer
Day rate role
ASAP start
Sitting within a marketing function
2-3 days in the office - Hybrid