Derived from job-description analysis by Serendipath's career intelligence engine.
Original posting from Canadian Imperial Bank of Commerce
Drive impactful insights in a senior role at CIBC as the Media Analytics Manager in Toronto. Leverage media data analysis to inform marketing strategies and enhance performance across platforms. In this senior individual contributor position, you’ll apply your expertise in media data analysis, ETL processes, and data visualization.
With 3+ years of experience, your skills will support the marketing and media organizations effectively. You’ll utilize Adobe Analytics and Salesforce Marketing Cloud Intelligence to extract actionable insights that influence strategic business decisions. Key Responsibilities:
- Drive advanced data analysis for marketing strategies
- Optimize performance using paid media data insights
- Ensure integrity and accuracy in media reporting
- Present data-driven recommendations to senior stakeholders
- Collaborate with teams to address analytical challenges Requirements:
- 3+ years in enterprise-level media data analysis
- Proficiency in Adobe Analytics and visualization tools
- Strong problem-solving and analytical thinking skills
- Ability to manage multiple initiatives effectively
- Familiarity with Salesforce Marketing Cloud Intelligence Utilize your media analytics expertise to enhance CIBC's marketing effectiveness and data strategy.