Personal Assistant & Marketing Support VA

Assist World

RemoteCareer-pivot friendly

Who this role is best for

Best suited to mid-level virtual assistants with digital marketing exposure who can adapt to PST hours and multitask across industries.

Best fit for

Virtual assistants with dual expertise in admin and light marketing tasks.
— “support a multi-faceted entrepreneur managing a growing skincare brand alongside a career in entertainment and modeling”
Candidates comfortable working independently across varied communication channels.
— “Manage and respond to emails on behalf of the founder”
Organized professionals who proactively identify workload efficiencies.
— “Take initiative in identifying ways to reduce the founder’s workload”

Things to consider

Part-time role requiring alignment with Pacific Time Zone hours.
— “Able to work PST hours”
Potential transition to full-time contingent on performance metrics.
— “has strong potential to transition into a full-time position based on performance”

How to stand out

Quantify past successes in email management efficiency.
— “Handle routine and “easy” inbound communications”
Showcase influencer outreach metrics from previous campaigns.
— “Research and identify PR influencers for product promotion”
Highlight any cross-industry support experience in applications.
— “Background supporting entrepreneurs or personal brands”

Pace · Fast PacedCollaboration · LowAutonomy · MediumDecision Impact · IndividualLevel · Junior

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

reduce founder's workload
support business growth

Typical background

virtual assistantpersonal assistant

Skills & requirements

Required

Virtual AssistanceCommunicationScheduling

Preferred

Digital MarketingInfluencer Marketing

Stack & domain

CommunicationOrganizationMarketingAdministration

About the role

Original posting from Assist World via Lever

Overview
We are seeking a proactive and adaptable Virtual Assistant to support a multi-faceted entrepreneur managing a growing skincare brand alongside a career in entertainment and modeling.
This role is ideal for someone who enjoys variety, can handle both admin and light marketing tasks, and thrives in a fast-paced, evolving environment. You will act as a right-hand assistant, taking over day-to-day operational and communication tasks so the founder can focus on growth and creative work.
Key Responsibilities
Admin & Communication
Manage and respond to emails on behalf of the founder
Handle routine and “easy” inbound communications
Draft and send professional replies
Make outbound calls when required
Scheduling & Personal Assistance
Manage calendar and appointments
Coordinate bookings and meetings
Assist with travel planning (flights, accommodation, logistics)
Marketing & Brand Support
Research and identify PR influencers for product promotion
Assist with outreach coordination
Support execution of ad campaigns (primarily Google & Pinterest ads)
Upload ads and track basic performance metrics
General Virtual Assistant Support
Conduct online research
Assist with ad hoc tasks across the business
Take initiative in identifying ways to reduce the founder’s workload
Requirements
Strong written and verbal English communication
Previous VA / Personal Assistant experience
Comfortable handling emails independently
Basic understanding of digital marketing (ads, influencers)
Highly organized and proactive
Able to work PST hours
Nice to Have
Experience with Google Ads or Pinterest Ads
Experience sourcing or working with influencers
Background supporting entrepreneurs or personal brands
Growth Opportunity
This role will start part-time but has strong potential to transition into a full-time position based on performance and business growth.

Source: Assist World careers (Lever)