Product Marketing Analyst

Whirlpool Corporation
Hong Kong, HK

Job Description

  • Take lead for product strategies and pricing strategy.
  • Formulate Go-to-market strategy and marketing plan to drive business and revenue growth.
  • Conduct market research and business analysis for a variety of products.
  • Deploy learning strategies to gain more information about the market, such as market segmentation, market development, market refinement, and competitive intelligence analysis Keep abreast of the product development trends and market needs.
  • Ensure cross-functional collaboration, steer cross-functional teams across sales, service, product, marketing, operations and finance.
  • Motivate teams to meet deadlines, and ensure all-around alignment in the go-to-market process.
  • Closely monitor sell in/out performance and drive business growth
  • Perform regular demand forecasting to ensure sufficient stock levels to achieve targets.
  • Conduct product testing and feasibility study
  • Perform other duties as assigned by the management

Qualifications

  • Degree holder in Marketing/ Business Administration/ Data Analytics or related discipline
  • Minimum 3 years’ work experience gained from product marketing.
  • Experience in the electronics industry is an advantage
  • Good understanding of the retail / consumer market
  • Strong analytical, problem solving and excellent interpersonal and organizational skills.
  • Result-oriented, self-motivated and able to cope with a fast pace, dynamic and global operated business environment
  • Strong sense of business ownership
  • Good communications skill in Cantonese, Mandarin and English
  • Enthusiastic, with passion of excellence and a good team player

Skills & Requirements

Technical Skills

Product marketingMarket researchBusiness analysisProduct testingCommunicationTeamworkProblem solvingElectronicsRetail

Level

Mid-Level

Posted

4/20/2026

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