Senior Director, Brand & Market Influence

Fastly
Denver; New York; San Francisco, US
On-siteCareer-pivot friendly

Who this role is best for

Aimed at senior marketing leaders with 12–15+ years in tech who excel at cross-functional influence and technical storytelling. Best suited to hybrid or remote candidates near major US hubs.

Best fit for

  • Seasoned tech marketer adept at translating complex concepts into compelling narratives.
    — “Exceptional ability to distill deep, complex concepts (including AI) into highly compelling, human narratives
  • Global PR strategist with experience managing top-tier agencies and media relations.
    — “Deep experience managing top-tier global PR networks and creative agencies
  • Collaborative leader who drives consensus across executive teams and external partners.
    — “A master collaborator with a bias for teamwork, capable of building consensus

Things to consider

  • Hybrid work preference may limit fully remote candidates despite the stated flexibility.
    — “There is a strong preference for Hybrid near a local office
  • Travel requirements are unspecified but implied as a potential commitment.
    — “This position may require travel as required by your role

How to stand out

  • Showcase specific examples of AI-driven media landscape navigation in past roles.
    — “Experience navigating and capitalizing on a fast-moving, AI-driven media landscape
  • Highlight cross-functional campaigns that aligned brand initiatives with pipeline generation.
    — “Collaborate seamlessly with Product Marketing, Field Marketing, Campaigns, Digital, and Executive leadership
  • Demonstrate generative AI integration in creative production frameworks.
    — “responsibly integrating generative AI tools to safely scale creative production frameworks
Pace · SteadyCollaboration · HighAutonomy · HighDecision Impact · CompanyLevel · Senior

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • Global reputation
  • Market presence
  • Thought leadership
  • Brand experiences
Typical background
Marketing leadershipPR managementCreative design

Skills & requirements

Required

Brand StrategyPR ManagementThought LeadershipCreative DesignCross-functional CollaborationTechnical StorytellingAgency Management

Preferred

Ai-driven Media LandscapeGenerative AI Tools

Stack & domain

Brand StrategyMarket InfluencePrCommunicationsThought LeadershipCreative DesignAIWeb PerformanceSecurityEdge Cloud TechnologyTechnical StorytellingMedia RelationsCorporate Reputation ManagementProduct MarketingField MarketingCampaignsDigital MarketingExecutive LeadershipCollaborationCommunicationProblem-solvingOwnershipAccountabilityAdaptabilityProactivitySelf-motivationTeamwork

About the role

Original posting from Fastly

Fastly helps people stay better connected with the things they love. Fastly’s edge cloud platform enables customers to create great digital experiences quickly, securely, and reliably by processing, serving, and securing our customers’ applications as close to their end-users as possible — at the edge of the Internet. The platform is designed to take advantage of the modern internet, to be programmable, and to support agile software development. Fastly’s customers include many of the world’s most prominent companies, including GitHub, Yelp, Paramount, and JetBlue.

We're building a more trustworthy Internet. Come join us.

Posting Open Date: July 2, 2026

Anticipated Posting Close Date*: July 31, 2026

*Job posting may close early due to the volume of applicants.

Senior Director, Brand & Market Influence

As our Senior Director of Brand & Market Influence, you will shape how the world perceives Fastly. Managing a talented team across PR, brand strategy, and creative design, you will be the steward of our global reputation and market presence. This role is about defining the conversation around edge cloud technology, security, and web performance, ensuring that Fastly is recognized by developers, enterprise executives, and industry analysts as the definitive platform of choice.

What You'll Do: 

Guide and Mentor the Team: Directly lead our PR and communications, brand strategy, and creative studio teams as well as working collaboratively with the team to manage strategic agency partnerships.

Direct Global PR & Communications: Oversee our global PR framework, media relations, and communications strategies to maximize proactive storytelling and protect corporate reputation. Experience navigating and capitalizing on a fast-moving, AI-driven media landscape.

Architect Thought Leadership Platforms: Transform Fastly’s technical innovations and unique data insights into powerful thought leadership initiatives that influence industry analysts, tech leaders, and mainstream business media.

Steward the Creative Studio: Guide the creative team to deliver exceptional design execution across web experiences, global events, corporate assets while responsibly integrating generative AI tools to safely scale creative production frameworks.

Brief and Inspire Creative Concepts: Ideate innovative brand experiences and author clear, inspiring creative briefs that challenge our internal teams and external agency partners to deliver breakthrough work.

Partner Cross-Functionally: Collaborate seamlessly with Product Marketing, Field Marketing, Campaigns, Digital, and Executive leadership to ensure corporate brand initiatives that anchor, amplify, and align with pipeline generation activities.

What We're Looking For: 

Experience & Scale: 12–15+ years of progressive marketing leadership within technology industries.

Creative & Communications Expertise: A proven track record of directly leading multi-disciplinary teams across PR, communications, and corporate creative/design studios.

Technical Storytelling: Exceptional ability to distill deep, complex concepts (including AI) into highly compelling, human narratives that capture market attention.

Agency & Media Stewardship: Deep experience managing top-tier global PR networks and creative agencies, with sharp instincts for media relations and corporate reputation management.

Cross-Functional Influence: A master collaborator with a bias for teamwork, capable of building consensus and driving win-win solutions with senior leaders.

Education: Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.

Work Hours:

This position will require you to be available during core business hours. 

Work Location(s) & Travel Requirements:

This position is open to Hybrid And Remote Work Locations.

The preferred locations for this position are:

San Francisco, CA

Denver, CO

New York, NY

Remote within the US

Fastly currently embraces a largely hybrid model for most roles which allows employees flexibility to split their time between the office and home.  

There is a strong preference for Hybrid near a local office.  However, we may be willing to consider remote candidates within the US.

This position may require travel as required by your role or requested by your manager.

SF / LA Fair Chance Ordinance Statement

Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Salary:

The estimated salary range for this position is $209,560 to $288,000.

Starting salary may vary based on permissible, non-discriminatory factors such as experience, skills, qualifications, and location.

This role may be eligible to participate in Fastly’s equity and discretionary bonus programs.

Benefits: 

We care about you. Fastly works hard to create a positive environment for our employees, and we think your life outside of work is important too. We support our teams with great benefits that start on the first day of your employment with Fastly. Curious about our offerings? 

We offer a comprehensive benefits package including medical, dental, and vision insurance. Family planning, mental health support along with Employee Assistance Program, Insurance (Life, Disability, and Accident), a Flexible Vacation policy and up to 18 days of accrued paid sick leave are there to help support our employees. We also offer 401(k) (including company match) and an Employee Stock Purchase Program. For 2026, we offer 12 paid local holidays, 12 paid company wellness days.

Why Fastly?

We have a huge impact. Fastly is a small company with a big reach. Not only do our customers have a tremendous user base, but we also support a growing number of open source projects and initiatives. Outside of code, employees are encouraged to share causes close to their heart with others so we can help lend a supportive hand.

We value diversity. Growing and maintaining our inclusive and diverse team matters to us. We are committed to being a company where our employees feel comfortable bringing their authentic selves to work and have the ability to be successful -- every day.

We are passionate. Fastly is chock full of passionate people and we’re not ‘one size fits all’. Fastly employs authors, pilots, skiers, parents (of humans and animals), makeup geeks, coffee connoisseurs, and more. We love employees for who they are and what they are passionate about.

We’re always looking for humble, sharp, and creative folks to join the Fastly team. If you think you might be a fit please apply! A fully completed application and resume or CV are required when applying.

All job applications must be submitted through our official careers site at www.fastly.com/about/careers. We will never request sensitive information, such as your Social Security number, bank account or credit card information during the application process. All official communication will come from an @fastly.com or @recruiting.fastly.com email address.

Fastly is committed to ensuring equal employment opportunity and to providing employees with a safe and welcoming work environment free of discrimination and harassment. Our employment decisions are based on business needs, job requirements and individual qualifications. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, family or parental status, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.

Consistent with the Americans with Disab

Source: Fastly careers

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