Content Strategist (Senior Investment Writer)
At Franklin Templeton, we're advancing our industry forward by developing new and innovative ways to help our clients achieve their investment goals. Our dynamic firm spans asset management, wealth management, and fintech, offering many ways to help investors make progress toward their goals. Our talented teams working around the globe bring expertise that's both broad and unique. From our welcoming, inclusive, and flexible culture to our global and diverse business, we provide opportunities to help you reach your potential while helping our clients reach theirs. Come join us in delivering better outcomes for our clients around the world!
Team & Role Overview
The Putnam Investments Content team develops and positions equity investment perspectives and strategies that support business growth and client engagement across global audiences. The team partners closely with investment leadership, including the Chief Investment Officer, Director of Research, portfolio managers, and analysts, as well as business development, marketing, and corporate communications teams. The environment is collaborative, fast-paced, and intellectually rigorous, offering exposure to senior thought leaders, complex markets, and opportunities to deepen investment knowledge and influence brand messaging.
How You Will Add Value
Lead development of thought leadership content that articulates Putnam's investment perspectives from a stock-selection viewpoint. Write "Equity Insights"-branded content aligned with key strategy themes and outlooks from the CIO, Director of Research, PMs and analysts, as well as joint pieces with senior FT thought leaders. Develop timely client responses for critical market events. Create and adapt content for Putnam core strategy materials, web properties, and digital channels, ensuring messages are differentiated, on-brand and aligned to key strategy and platform priorities. Own and execute the commentary pipeline for assigned retail and institutional strategies. Pieces will include monthly and quarterly market highlights, strategy updates, and custom narratives as needed. Collaborate with portfolio managers, Client Portfolio Managers, The Institute, FT Marketing Operations and Corporate Communications to ensure content is accurate, on-message, and consistent with firm and platform positioning. Provide editorial review and input on press releases and high-visibility communications to ensure clarity, consistency, and brand alignment. Contribute content and messaging for collateral, presentations, and video scripts that support sales, client service, and educational initiatives across channels. Provide attribution information to FT teams for retail fund annual reports.
What Will Help You Be Successful in This Role
8+ years' investment writing experience within the Asset Management industry. Excellent investment writing and editorial skills, with the ability to translate complex concepts into concise, compelling content for sophisticated professional and intermediary audiences. Flexible and adaptable, ability to adjust to changes in workflow and succeed in a fast-paced, collaborative, deadline-driven environment. Deep familiarity with active asset management, equity and multi-asset strategies, capital markets and distribution. Ability to interact effectively and professionally at all levels of seniority and across multiple cultures. Strong working knowledge of MS Word and SharePoint. Bachelor's degree required.
Work Schedule & Location
Hybrid work schedule Work Location: Boston, MA
When applying, please be sure to attach your resume / CV. Applications without a resume file attachment will not be reviewed. Compensation Range: Franklin Templeton offers employees a competitive and valuable range of total rewardsmonetary and non-monetarydesigned to support their well-being and recognize their time, talents, and results. Along with base compensation, employees are eligible for an annual discretionary bonus, a 401(k) plan with a generous match, and recognition rewards. We also offer a comprehensive benefits package, which includes a range of competitive healthcare options, insurance, and disability benefits, employee stock investment program, learning resources, career development programs, reimbursement for certain education expenses, paid time off (vacation / holidays / sick / leave / parental & caregiving leave / bereavement / volunteering / floating holidays) and a motivational well-being program. We expect the annual salary for this position to range between $135,000 to $185,000, plus an annual discretionary bonus, depending on location and level of relevant experience.
Experience our welcoming culture and reach your professional and personal potential! Our culture is shaped by the variety of perspectives and experiences brought by talent from around the world. Regardless of your interests, lifestyle, or background, there's a place for you at Franklin Templeton.
$135,000 - $185,000
year
mid
4/8/2026
You will be redirected to Franklin Resources's application portal.