Social Content Lead

Matchgroup
Los Angeles, US
HybridCareer-pivot friendly

Who this role is best for

Best suited to creative content professionals with deep internet culture fluency working in hybrid Los Angeles settings.

Best fit for

  • Creators who instinctively understand viral content mechanics beyond basic production.
    — “you understand the internet. You know what stops the scroll”
  • Hybrid strategist-executors comfortable both making content and managing calendars.
    — “This is a hybrid role for someone who can both execute and orchestrate”
  • Cultural trend translators who balance speed with brand relevance.
    — “balancing speed, creativity, and cultural relevance to keep Tinder at the center”

Things to consider

  • Three in-office days per week required in Los Angeles.
    — “requires in-office collaboration three times per week in Los Angeles”
  • Content velocity expectations prioritize same-day execution over polish.
    — “Something that could be done tomorrow would be better if done today”

How to stand out

  • Showcase specific examples of content that sparked organic sharing.
    — “how to turn an idea into something people actually want to watch and share”
  • Demonstrate platform-specific intuition through past engagement metrics.
    — “what feels native vs. forced”
  • Highlight collaborations where you amplified others' creative work.
    — “collaborating with creators and cross-functional partners to bring ideas to life”
Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · TeamLevel · Mid

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • increase engagement
  • drive brand relevance
Typical background
experience in social media marketingcontent creation

Skills & requirements

Required

Social Media Content CreationContent Calendar ManagementCross-platform Collaboration

Preferred

Tiktok Content CreationYoutube Content Creation

Stack & domain

Social MediaContent CreationLeadershipCommunicationContent Marketing

About the role

Original posting from Matchgroup via Lever

Our Mission:

Launched in 2012, Tinder® revolutionized how people meet, growing from 1 match to one billion matches in just two years. This rapid growth demonstrates its ability to fulfill a fundamental human need: real connection. Today, the app has been downloaded over 630 million times, leading to over 97 billion matches, serving approximately 50 million users per month in 190 countries and 45+ languages - a scale unmatched by any other app in the category. In 2024, Tinder won four Effie Awards for its first-ever global brand campaign, “It Starts with a Swipe”™

Our Values

Take the Lead

We don't ghost our work or each other. Just as users don't leave their matches hanging, we don't let each other down.

Move Fast

We have a bias for action and urgency. Something that could be done tomorrow would be better if done today.

Better Together

We keep connection at the heart of dating and at the heart of how we work. Just as our users are better when they connect with others, so are we when we collaborate.

Real Talk

We say the hard thing the human way. Just as we ask our users to behave with kindness and candor in our community, we expect Team Tinder to do the same.

Safety First

We act with integrity, transparency, and consistency so people feel safe—whether they're swiping, matching, or working alongside us.

Spark Fun

We have fun to unlock creativity, fuel innovation, and help us build better experiences for daters.

The Team:

Tinder’s Social team sits at the intersection of culture, conversation, and brand relevance, turning internet trends, dating behavior, and audience insights into content people genuinely want to engage with. We partner closely with Brand, Product, Partnerships, and Creative teams to shape how Tinder shows up across TikTok, Instagram, YouTube, and emerging platforms—balancing speed, creativity, and cultural relevance to keep Tinder at the center of the conversation.

The Role:

We’re looking for a creator who doesn’t just “make content”—you understand the internet. You know what stops the scroll, what feels native vs. forced, and how to turn an idea into something people actually want to watch and share. You’ll concept, shoot, edit, and publish content across platforms like TikTok, Instagram, and YouTube—with a focus on speed, taste, and cultural relevance.

In addition to creating content yourself, you’ll help run the day-to-day content engine by managing the content calendar, identifying what we should make, and collaborating with creators and cross-functional partners to bring ideas to life. This is a hybrid role for someone who can both execute and orchestrate.

Where you’ll work:

This is a hybrid role and requires in-office collaboration three times per week in Los Angeles, CA.

Source: Matchgroup careers (Lever)

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