Job Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
You create and implement future-proof category strategies that are grounded in deep consumer and category insight, data-driven and digitally integrated and that ensure profitable business growth beyond brand growth.
How you will contribute
The Senior Director, Mindful Snacking & Snack Bars, is the global category strategy leader accountable for defining and aligning senior stakeholders on the long-term vision, growth strategy, and execution roadmap for the Snack Bars category and the broader company Mindful Snacking agenda (across all snacks categories). This role shapes how Snack bars Strategy and well-being are embedded into the business-translating consumer needs, category dynamics, and competitive insights into clear strategic choices that enable brands and Business Units (BUs) to win across markets and maturity levels.
Joining Mondelez Global Category Marketing function will enable you to experience the breadth and depth of Mondelez global portfolio and build a deep understanding of both the business and the industry. This role has direct exposure to Mondelez Leadership team; and global, regional, functional and BU leaders.
Key Accountabilities:
- Serve as the global category authority for Snack Bars and Mindful Snacking - deeply understand consumer trends, unmet needs, and competitive dynamics, with clear implications for our strategy
- Define the long-term Category Vision and 3-year Strategic Plan (SP), prioritized Growth Missions with clarity on Business Unit /Brand relevance and strategic roadmap to achieve
- Define the holistic company Mindful Snacking strategy, ensuring it is fully integrated into category, brand, and BU plans, across innovation choices and execution priorities
- Make clear, focused strategic trade-offs to drive category growth and portfolio relevance across varying levels of market maturity
- Lead the development of clear, actionable "How to Win" playbooks to enable BU excellence execution of our aligned priorities
- Partner with BUs and Global Brands through multi-functional Growth Acceleration Teams to strengthen BU plans and share best practices
- Partner with R&D and BUs to maximize the quality, sufficiency, and focus of the Category and Mindful Snacking innovation pipeline; identify proven platforms for broader geographical roll out, including acquired brands geo expansion
- Monitor performance against the strategic roadmap and recommend corrective actions as needed
Leadership behaviors:
- Strategic integrator & connector: Holds a credible and impactful leadership role across our organization matrix, influencing and aligning stakeholders (Glob l/Local/Cross functional/Partners) to simplify and deliver impact (for consumer, shopper, customer). Sets clear direction informed by a broad global
- Bold & agile: Sets a daring ambition working future back, leads with courage making bold & tough decisions in the face of uncertainty, takes informed risks, learns through experimentation and continuously improves craft for now and the future
- Consumer obsessed: clear focus on setting the strategy and How to Win based on strong outside in understanding
- Empower others: Builds diverse teams who are highly engaged and motivated to work together to achieve the organization's goals
Key personal attributes:
- Ability to push beyond the obvious to find innovative solutions, and comfort in dealing with ambiguity
- Outstanding thought leadership grounded in strong problem solving and quantitative skill
- Ability to focus on the long-term strategic imperatives for the business, while at the same time being aware of short-term pressures
- Broad-based business acumen
- Ability to synthesize and clearly communicate highly complex findings to focus on the critical issues and actionable opportunities
- Strong understanding of the financial implications of strategic choices
What extra ingredients you will bring:
- Senior leadership experience (10+ years) in category strategy, category marketing, brand strategy, or portfolio management within FMCG or adjacent industries.
- BA required (MBA strongly preferred)
- Highly analytical, motivated, decisive thought leader with excellent managerial skills
- Strong strategic mindset with the ability to think broadly, refine questions, translate vision into practical, executable plans
- Operates efficiently and effectively in a matrixed environment and demonstrates effective collaboration across multiple layers
- Proven ability to lead complex, cross-functional agendas (Marketing, R&D, Strategy, Corporate Development).
- Influence senior stakeholders across Global, Regional, and BU teams without direct authority, with a focus on effectively collaborating across all levels of an organization.
- Shows a strong ability to influence and work through others
- Outstanding written, oral, and presentation-based communication