Sr. Technical Program Manager, Marketing Technology

Matchgroup
Los Angeles, US
Career-pivot friendly

Who this role is best for

Aimed at mid-level technical program managers who thrive in marketing technology and AI-enabled workflows, based in Los Angeles.

Best fit for

  • Technical program managers with hands-on debugging skills in marketing systems
    — “you'll be hands-on enough to investigate when tracking, attribution, or data flows are not behaving as expected
  • Candidates experienced in cross-functional execution across marketing and engineering teams
    — “move between technical details, cross-functional execution, and operational improvement without losing momentum
  • Professionals who can translate business needs into scalable marketing technology plans
    — “translate business needs into clear plans, align teams around execution, debug implementation issues

Things to consider

  • This role requires deep involvement in technical debugging, not just coordination
    — “This is not a coordination-only TPM role
  • Must be comfortable working with AI-enabled workflows and data-driven marketing
    — “As marketing becomes more data-driven, more automated, and more AI-enabled

How to stand out

  • Highlight specific instances where you debugged marketing attribution or data flow issues
    — “investigate when tracking, attribution, or data flows are not behaving as expected
  • Showcase experience in building scalable marketing technology ecosystems
    — “help build a more scalable, reliable marketing technology ecosystem
  • Demonstrate your ability to align teams around execution of technical plans
    — “align teams around execution, debug implementation issues
Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · TeamLevel · Mid Level

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • deliver MarTech initiatives
  • improve marketing technology ecosystem
Typical background
technical program managementmarketing technology

Skills & requirements

Required

Technical Program ManagementCross-functional CollaborationMarketing TechnologyAttributionAnalyticsImplementation QualityAi-enabled Workflows

Preferred

Marketing SystemsVendor IntegrationsMeasurement Systems

Stack & domain

MarketingTechnologyProgram Management

About the role

Original posting from Matchgroup via Lever

Marketing technology only works when the systems behind it are reliable, observable, and built to scale. As marketing becomes more data-driven, more automated, and more AI-enabled, we need someone who can move between technical details, cross-functional execution, and operational improvement without losing momentum.

The Sr. Technical Program Manager, Marketing Technology sits at the intersection of marketing systems, attribution, analytics, implementation quality, and AI-enabled workflows. You'll help own how we deliver MarTech initiatives across mobile, web, vendor integrations, and measurement systems — and you'll be hands-on enough to investigate when tracking, attribution, or data flows are not behaving as expected. This is not a coordination-only TPM role. You'll translate business needs into clear plans, align teams around execution, debug implementation issues, and help build a more scalable, reliable marketing technology ecosystem.

This role is a part of the Paid Media & Growth team, alongside Marketing Analytics and Marketing Engineering, providing marketing solutions for the Match Group portfolio of brands.

Know where you belong. Match Group is a leading provider of dating services across the globe. Our portfolio includes Tinder, Match, Hinge, PlentyOfFish, The League, and others, each designed to spark meaningful connections for singles worldwide. Creating a sense of belonging doesn’t stop at our platforms - it’s the foundation of every team we hire.

Source: Matchgroup careers (Lever)

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