VP of Sales- Taft-Hartley & Labor Markets

Vida

On-site

Who this role is best for

Aimed at mid-level sales leaders who specialize in labor trust and union-affiliated employer markets with a consultative approach.

Best fit for

Sales professionals with deep Taft-Hartley fund experience and consultative selling skills.
— “develop and execute a strategic plan to sell to Taft-Hartley funds”
Mission-driven candidates passionate about healthcare outcomes for hourly workers.
— “passionate about our mission of providing high-quality, cost-effective healthcare outcomes”
Relationship builders skilled at navigating union governance structures.
— “building relationships with fund trustees and benefits decision-makers”

Things to consider

Must understand fiduciary obligations unique to labor trust buyers.
— “tuned to the unique governance structures and fiduciary obligations”

How to stand out

Demonstrate specific wins selling to jointly-managed funds in past roles.
— “identify and secure new business opportunities with Taft-Hartley trusts”
Showcase consultative sales approach tailored to labor market nuances.
— “consultative sales mindset tuned to the unique governance structures”
Highlight measurable impact on healthcare outcomes for similar populations.
— “providing high-quality, cost-effective healthcare outcomes at scale”

Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · CompanyLevel · Executive

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

Develop and execute sales strategy for Taft-Hartley funds
Build and manage sales pipeline
Close business with labor trust buyers

Typical background

Sales leadership experienceUnderstanding of labor benefits marketplace

Skills & requirements

Required

Sales StrategyMarket AnalysisSales Pipeline ManagementRelationship BuildingConsultative Selling

Preferred

Healthcare Industry KnowledgeUnion Benefits Expertise

Stack & domain

SalesCommercial ActivityStrategic PlanningSellingSales PipelineNew Business ProspectingBuilding RelationshipsClosing BusinessLabor Benefits MarketplaceTaft-hartley FundsMulti-employer PlansConsultant RelationshipsFund Administrator RelationshipsFund TrusteesBenefits Decision-makersFiduciary ObligationsHealthcare OutcomesHourly WorkforceTrades WorkforceRelationship-buildingMission-orientedConsultative SalesProblem-solvingDecision-makingPassionCommunicationCollaborationTeamworkLeadershipHealthcare

About the role

Original posting from Vida via Lever

ABOUT US
At Vida, we help people get better- and we're helping the healthcare system get better, too.
Vida is a virtual, personalized obesity care provider that uses evidence-based treatment to help patients manage obesity and related conditions like diabetes, high blood pressure, anxiety and depression. Vida's team of Obesity Medicine-Certified Physicians, Registered Dietitians, Expert Coaches and Licensed Therapists takes a whole-person approach to care, helping people lose weight, reduce stress and improve their overall health.
By combining advanced technology with top-notch healthcare providers, Vida is breaking down the barriers that have historically kept people from getting the best care. It's trusted by Fortune 100 companies, major national payers and large providers to enable their employees to live their healthiest lives.
The VP of Sales- Taft-Hartley & Labor Markets will be responsible for all commercial activity within the labor trust and union-sponsored benefits segment. This individual will develop and execute a strategic plan to sell to Taft-Hartley funds and multi-employer plans, both directly and leveragingkey consultant and fund administrator relationships. This individual will also build and manage the entire sales pipeline, from new business prospecting to building relationships with fund trustees and benefits decision-makers to closing business.
Possessing a strong understanding of the labor benefits marketplace, this sales leader will identify and secure new business opportunities with Taft-Hartley trusts, jointly-managed funds, and union-affiliated employers. Relationship-driven and mission-oriented, this VP will build strong partnerships with a consultative sales mindset tuned to the unique governance structures and fiduciary obligations of labor trust buyers. This individual must be passionate about our mission of providing high-quality, cost-effective healthcare outcomes at scale, particularly for the hourly and trades workforce populations these funds serve.

Source: Vida careers (Lever)