Americas Field Marketing, AI

Stripe
South San Francisco, US
On-siteCareer-pivot friendly

Who this role is best for

Strong fit for B2B marketers who execute regional strategies and collaborate with sales teams, with a focus on AI and event-driven campaigns.

Best fit for

  • B2B marketers with 3-5 years of experience in regional strategies and Account Based Marketing
    — “3-5 years of relevant B2B field marketing experience, executing regional strategies including Account Based Marketing”
  • Candidates who have a proven ability to align with sales teams for joint planning and lead management
    — “Successful track record of collaborating with Sales teams, including joint planning, lead management, and earning trust as a strategic partner”
  • Individuals who have designed and executed multi-channel marketing campaigns across the full funnel
    — “Expertise in developing and executing scaled and targeted multi-channel marketing campaigns across the full funnel”

Things to consider

  • The role requires a deep understanding of AI and its integration into the buyer's journey
    — “Experience working in both digital and in-person event environments, with a deep understanding of how to integrate event experiences into the buyer's journey”
  • Candidates must be prepared to work closely with cross-functional teams in a high-performing environment
    — “You'll collaborate closely with cross-functional partners in Sales, Product, Partnerships, and others”

How to stand out

  • Highlight your experience with AI-specific marketing and event strategies in your resume and interview responses
    — “Develop and implement an events strategy, including third-party and Stripe-hosted events (in-person, virtual, and hybrid) that will deliver results for the AI segment”
  • Demonstrate your ability to synthesize and communicate business insights to leadership
    — “Strong analytical and data-driven decision-making skills with ability to synthesize and communicate business health with leadership”
  • Showcase your track record of driving pipeline growth and revenue through integrated campaigns
    — “Proven track record of executing marketing programs and events that drive new customer acquisition and pipeline growth”
Pace · SteadyCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • Execute regional field marketing strategy
  • Develop and execute integrated marketing campaigns
  • Drive measurable business results
Typical background
3-5 years of B2B field marketing experience

Skills & requirements

Required

B2B Field MarketingAI Ecosystem KnowledgeRegional Marketing StrategyPipeline GrowthMulti-channel Marketing CampaignsEvent StrategyABM ProgramsData-driven Decision-making

Preferred

Digital And In-person Event IntegrationStartup Mentality

About the role

Original posting from Stripe

About Stripe

Stripe's infrastructure and suite of APIs powers hundreds of thousands of businesses—from startups to Fortune 500s—in almost every country around the world. From developers and product managers to founders and CFOs, a broad audience interacts with Stripe's products and uses them to start, run, and scale their companies. Removing the barriers to online commerce helps more new businesses get started, expedites growth for existing companies, and increases economic output and trade globally.

We operate at a significant scale, but we're still tiny relative to the opportunity ahead, so there is still much to do. Join us and help put the global economy within everyone's reach.

Role Overview

We're seeking an experienced, creative, and results-oriented marketer who knows the AI ecosystem to drive world-class field marketing for AI organizations in the Americas region. This field marketer will be responsible for executing marketing strategies that delivers growth and revenue at scale for AI businesses. The ideal candidate is data-driven, relentlessly seeks to optimize, stays at the cutting edge of modern marketing practices, and has a passion for collaborating with sales teams to drive successful customer outcomes. As a member of the Americas Marketing team, this is a great opportunity to build and have a significant impact on our rapidly growing business.

About the Team 

The Americas Marketing team is a high-performing group laser-focused on fueling Stripe's expansion across the region. You'll have the opportunity to make a significant impact by building and optimizing programs and strategies. You'll collaborate closely with cross-functional partners in Sales, Product, Partnerships, and others to drive measurable business results and growth.

You will:

Execute the regional field marketing strategy and plan to fuel pipeline growth with the AI sales teams across the Americas

Monitor key business and revenue metrics, providing cross-functional insights to drive continuous optimization and improvement

Partner closely with Demand Generation, Product Marketing, Sales, Customer Success, and Partnerships teams to develop and execute integrated marketing campaigns

Develop and implement an events strategy, including third-party and Stripe-hosted events (in-person, virtual, and hybrid) that will deliver results for the AI segment

Design and execute mid- and lower-funnel Account Based Marketing programs to accelerate leads, opportunities, and revenue growth

Develop a focus on acquiring contacts in AI organizations by creating compelling plans, offers and approaches to effectively engage this cohort

Leverage Stripe's marketing tech stack and analytics capabilities to drive data-driven decision-making and optimize the field marketing engine

We’re looking for someone with:

3-5 years of relevant B2B field marketing experience, executing regional strategies including Account Based Marketing

Proven track record of executing marketing programs and events that drive new customer acquisition and pipeline growth

Expertise in developing and executing scaled and targeted multi-channel marketing campaigns across the full funnel

Experience working in both digital and in-person event environments, with a deep understanding of how to integrate event experiences into the buyer's journey

Successful track record of collaborating with Sales teams, including joint planning, lead management, and earning trust as a strategic partner

Strong analytical and data-driven decision-making skills with ability to synthesize and communicate business health with leadership

Excellent communication, collaboration, and project management capabilities

Startup mentality with a bias for action and the ability to thrive in a fast-paced environment

Source: Stripe careers

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