Brand & Digital Experience Manager

DC BLOX
Atlanta Corporate Office, US
HybridCareer-pivot friendly

Who this role is best for

Candidates with digital governance experience and B2B website management background will find this role in a collaborative, customer-centric environment.

Best fit for

  • Candidates with 7+ years managing complex B2B websites and brand stewardship experience
    — “7+ years of professional experience in website management, digital experience, UX, or digital product management, with demonstrated ownership of a complex B2B or corporate website.”
  • Professionals skilled in balancing technical web management with creative storytelling
    — “Demonstrated ability to balance technical web management with creative visual storytelling and manage complex projects and cross-functional stakeholders.”
  • Individuals with experience overseeing external digital agency partners during major website initiatives
    — “Experience overseeing external digital agency partners during website builds, redesigns, migrations, or implementation of approved brand updates.”

Things to consider

  • Candidates must be prepared to manage cross-functional teams and internal stakeholders.
    — “bridge between external digital agency partners, design teams, and internal stakeholders during key digital initiatives”

How to stand out

  • Highlight experience with CMS platforms like WordPress, Webflow, or HubSpot in your resume and interviews.
    — “Deep proficiency in Content Management Systems (CMS) such as WordPress, Webflow, HubSpot, or enterprise equivalents.”
  • Showcase your ability to translate business needs into digital experiences that drive conversions.
    — “Translate business and audience needs into wireframes, functional requirements, and engaging web experiences optimized for technical SEO and user conversion.”
  • Emphasize your track record in maintaining brand consistency across web properties and digital assets.
    — “ensure brand consistency, accessibility, seamless usability, and high-impact publishing across corporate web properties.”
  • Demonstrate your understanding of digital asset management systems and brand governance practices.
    — “Administer the centralized digital asset management system (DAM), including metadata, permissions, version control, and distribution of approved brand toolkits.”
  • Include examples of managing website roadmaps and enhancement backlogs from past roles.
    — “Own the website roadmap and enhancement backlog, site architecture, user journeys, navigation, responsive behavior, accessibility, and conversion paths.”
Pace · SteadyCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • brand consistency
  • enhanced user experience
  • optimized web content
Typical background
digital marketing degreeweb design experiencebrand management background

Skills & requirements

Required

Brand ManagementDigital Asset ManagementUser ExperienceUser InterfaceWeb GovernanceContent Management

Preferred

SEOWeb DevelopmentProject ManagementTeam Collaboration

Stack & domain

User Experience (UX)User Interface (UI) PrinciplesDigital GovernanceBrand ImplementationCMS (wordpress, Webflow, Hubspot, Enterprise Equivalents)Ux/ui StandardsFigma Or Equivalent Wireframing ToolsResponsive DesignHtml/css FundamentalsWCAG AccessibilityTechnical SEOWebsite Quality AssuranceAnalytics Platforms (ga4, Google Search Console)CommunicationInterpersonal SkillsCollaborative MindsetProblem-solving AbilitiesCommitment To Continuous ImprovementDigital InfrastructureWeb DesignInteractive Media

About the role

Original posting from DC BLOX via Ashby

At DC BLOX, we’re shaping the future of digital infrastructure. Our mission is to empower businesses with robust, secure, and reliable solutions that enable them to thrive in an increasingly connected world.

Founded on the principles of innovation, integrity, and customer-centricity, DC BLOX provides cutting-edge colocation, cloud services, and network solutions tailored to our clients' unique needs.

Our team is made up of passionate professionals dedicated to excellence. We foster a collaborative and inclusive workplace culture where every voice is valued and innovation is encouraged. Whether you’re an experienced industry veteran or just starting your career, DC BLOX offers a range of opportunities for growth and development.

Description Summary:

The Brand & Digital Experience Manager owns the performance, usability, governance, and day-to-day management of the corporate website and broader digital experience. Positioned within the Content & Creative team, this role serves as the digital brand steward and bridge between external digital agency partners, design teams, and internal stakeholders during key digital initiatives, including website redesigns, migrations, and implementation of approved brand updates. Combining deep expertise in User Experience (UX), User Interface (UI) principles, digital governance, and brand implementation, the ideal candidate ensures brand consistency, accessibility, seamless usability, and high-impact publishing across corporate web properties.

Essential Duties:

Brand Stewardship

  • Brand standards & governance: Partner with the Director of Creative & Content, Content Marketing Manager, and Senior Manager of Design/Creative to implement and maintain approved brand standards across websites and digital experiences. Identify inconsistencies, recommend improvements, and manage processes that support brand compliance.
  • Brand asset architecture: Administer the centralized digital asset management system (DAM), including metadata, permissions, version control, and distribution of approved brand toolkits, style guides, templates, and assets for company-wide use.

UI/UX & Website Governance

  • User experience & interface management: Own the website roadmap and enhancement backlog, site architecture, user journeys, navigation, responsive behavior, accessibility, and conversion paths to improve usability and engagement.
  • Web consistency & maintenance: Manage CMS governance, publishing standards, permissions, documentation, cross-browser and cross-device quality assurance, and release processes while maintaining approved typography, imagery, and UI pattern consistency.

Digital Content Operations & Publishing

  • Content lifecycle & deployment: Translate approved copy and creative assets into polished, responsive web pages within the CMS. Manage page configuration, publishing, quality assurance, and ongoing optimization in partnership with content and design owners.
  • Dynamic page optimization: Partner with content and design teams to translate business and audience needs into wireframes, functional requirements, and engaging web experiences optimized for technical SEO and user conversion.

Education/Training/Experience:

  • Education: Bachelor’s degree in Digital Marketing, Web Design, Interactive Media, or a related field, or an equivalent combination of education and professional experience.
  • Experience: 7+ years of professional experience in website management, digital experience, UX, or digital product management, with demonstrated ownership of a complex B2B or corporate website.
  • Experience overseeing external digital agency partners during website builds, redesigns, migrations, or implementation of approved brand updates.
  • Deep proficiency in Content Management Systems (CMS) such as WordPress, Webflow, HubSpot, or enterprise equivalents.
  • Strong working knowledge of UX/UI standards, Figma or equivalent wireframing tools, responsive design, HTML/CSS fundamentals, WCAG accessibility, technical SEO, website quality assurance, and analytics platforms such as GA4 and Google Search Console.
  • Demonstrated ability to balance technical web management with creative visual storytelling and manage complex projects and cross-functional stakeholders.

Source: DC BLOX careers (Ashby)

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