Business Development Representative

Gradial
Seattle, WA
On-siteCareer-pivot friendly

Who this role is best for

A natural match if you have experience with AI tools and enterprise SaaS sales.

Best fit for

  • Candidates with AI integration experience and a track record in enterprise SaaS sales
    — “Experience incorporating AI tools such as ChatGPT, Claude, Clay, or other LLMs into your daily workflow”
  • Individuals who enjoy shaping go-to-market strategies and testing new methodologies
    — “You’ll have the freedom to test new ideas, influence how we approach outbound, and help shape the next stage of our go-to-market strategy”
  • Professionals who thrive in collaborative environments with Marketing and Account Executives
    — “Partner closely with Marketing and Account Executives to refine messaging, share market insights, and identify new opportunities within target accounts”

Things to consider

  • Travel is expected for conferences and industry events, which may be a logistical commitment
    — “Willingness to travel to conferences and industry events to build relationships and generate new business opportunities”
  • The role requires managing pipeline and data accuracy, which demands strong attention to detail
    — “Maintain accurate account activity and pipeline data while ensuring every customer interaction sets the next stage of the sales process up for success”

How to stand out

  • Demonstrate AI tool usage in your outreach and research experience
    — “Use AI-powered tools including ChatGPT, Claude, Clay, LinkedIn Sales Navigator, Outreach, and HubSpot”
  • Highlight your ability to build personalized outbound campaigns from scratch
    — “Experience building your own prospect lists, identifying buying signals, and creating personalized outreach”
  • Showcase how you’ve influenced or shaped sales processes in previous roles
    — “You’ll have the freedom to test new ideas, influence how we approach outbound”
Pace · Fast PacedCollaboration · MediumAutonomy · MediumDecision Impact · Individual

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • high-value account identification
  • personalized outbound campaigns
  • inbound and outbound opportunity qualification
Typical background
Business DevelopmentSales Development

Skills & requirements

Required

Outbound SalesPipeline GenerationPersonalized OutreachAi-assisted WorkflowsDiscovery And Qualification

Preferred

Ai-powered ToolsEnterprise Marketing

Stack & domain

Business DevelopmentSales DevelopmentOutbound SalesAi-powered ToolsChatgptClaudeClayLinkedin Sales NavigatorOutreach.ioHubSpotResearchPersonalizationDiscoveryQualificationNetworkingCollaborationInnovationEnterprise MarketingAI In Sales

About the role

Original posting from Gradial via Greenhouse

Gradial is building the AI-native system of work for enterprise marketing. Our agents turn ideas into live campaigns by executing across the tools, teams, and workflows enterprises already use—from content authoring and campaign assembly to quality assurance and brand compliance. We give marketers and creatives more time to shape brands, understand customers, and create work that moves people.

We’re tackling some of the hardest problems in applied AI: building agent harnesses, sandboxed execution environments, and orchestration that enable agents to plan, act, and verify their work reliably at enterprise scale. We’re growing rapidly, winning Fortune 500 and enterprise customers including AWS, T-Mobile, and Prudential. Our $65 million Series C led by Insight Partners is accelerating that momentum.

Join us to help define how people and AI agents work together. We move with urgency, reason from first principles, and take ownership from idea to customer impact. You’ll shape the product, own consequential problems, and build systems that some of the world’s leading brands depend on every day.

The Role

At Gradial, we’re building AI that transforms how enterprise marketing teams create, manage, and scale content. As a Business Development Representative, you’ll play a critical role in introducing that vision to the market by creating opportunities with some of the world’s leading brands.

This is not a traditional activity-driven BDR role. We’re looking for someone who knows how to find signal where others see noise, who uses AI as a force multiplier, and who is excited to build pipeline through thoughtful research, personalized outreach, and genuine conversations. You’ll have the freedom to test new ideas, influence how we approach outbound, and help shape the next stage of our go-to-market strategy. As Gradial continues to grow, you’ll have opportunities to expand your career across Sales, Customer Success, Revenue Operations, or other customer-facing teams.

What You’ll Own

Build pipeline by identifying high-value accounts, researching buying committees, and uncovering the business initiatives that create opportunities for meaningful conversations.

Develop personalized outbound campaigns across email, phone, LinkedIn, and other channels that prioritize relevance over volume and quality over templates.

Use AI-powered tools including ChatGPT, Claude, Clay, LinkedIn Sales Navigator, Outreach, and HubSpot to accelerate research, improve personalization, and continuously refine your prospecting approach.

Qualify inbound and outbound opportunities through thoughtful discovery that uncovers business priorities, marketing challenges, and buying readiness.

Represent Gradial at conferences, customer events, and industry networking opportunities while building relationships that generate long-term pipeline.

Partner closely with Marketing and Account Executives to refine messaging, share market insights, and identify new opportunities within target accounts.

Continuously test new outreach strategies, messaging, and AI-assisted workflows that improve conversion rates and help define best practices across the team.

Maintain accurate account activity and pipeline data while ensuring every customer interaction sets the next stage of the sales process up for success.

What We Need

2-4 years of experience in business development, sales development, or another outbound-focused SaaS sales role with a history of consistently generating qualified pipeline.

Experience building your own prospect lists, identifying buying signals, and creating personalized outreach that earns responses from enterprise decision makers.

Confidence engaging senior marketing, digital, operations, and business leaders through phone, email, LinkedIn, and live conversations.

Hands-on experience with HubSpot, Outreach, LinkedIn Sales Navigator, and modern prospecting platforms.

Experience incorporating AI tools such as ChatGPT, Claude, Clay, or other LLMs into your daily workflow to improve research, productivity, and outreach quality.

Strong written and verbal communication skills with the ability to simplify complex ideas and build credibility quickly.

A naturally curious, resourceful, and resilient mindset. You ask good questions, adapt quickly, embrace feedback, and look for better ways to work.

Willingness to travel to conferences and industry events to build relationships and generate new business opportunities.

Nice to Have

Experience selling AI, enterprise SaaS, or marketing technology solutions.

Familiarity with account-based sales strategies and multi-threaded prospecting.

Experience in a high-growth startup where you’ve helped build and evolve outbound processes.

Compensation

The OTE salary range for this position is $125,000 – $140,000. Final compensation will be determined based on factors such as experience, skills, and qualifications.

In addition to OTE salary, this role is eligible for equity awards. Gradial offers a comprehensive benefits package, including medical, dental & vision insurance, 401K retirement plan, paid time off, paid sick leave.

What we offer

Performance-based annual bonus

Meaningful equity awards

Medical, dental & vision (fully covered for employees with 75% for dependents)

Fertility & family-planning support

401k plan

Unlimited PTO

A beautiful Seattle office with a gym, sauna, and bike parking

Free lunch three days a week in our HQ

A front-row seat to building category-defining AI infrastructure

You'll thrive here if you

Learn quickly, actively seek out new challenges, and regularly reconsider “how it’s always been done.”

Want to have real impact with zero bureaucracy.

Have an innate drive for being 1% better than the day before, building towards greatness.

Embrace AI as a core tool for problem-solving, innovation, and scale.

Show customer-obsession (internal or external), high ownership/accountability, and bias for action.

Communicate clearly, directly, with curiosity, and assuming good intentions.

Thrive in fast-paced, hyper-growth environments where building better > maintaining status quo.

AI Literacy & Interviewing Tools

As an AI-first company, we prioritize AI literacy as a core competency in our hiring decisions. We’re excited by candidates who thoughtfully apply AI tools in their work, but during interviews we’re focused on you. This is your opportunity to show how you think, communicate, and solve problems. Over-reliance on AI-generated responses during the interview process (especially when it obscures your own voice) will result in disqualification. We want to understand your unique perspective and how you approach challenges, both with and without AI.

Gradial is dedicated to creating an environment where diverse perspectives are valued and all team members can grow. We offer competitive compensation, equity, flexible work hours, comprehensive benefits, and a collaborative culture focused on learning and impact.

Source: Gradial careers (Greenhouse)

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