CDD/Freelance - Brand Campaign Manager - (M/F/X)

HelloFresh
Paris, France
Hybrid

Who this role is best for

A natural match if you have experience managing brand campaigns in B2C or eCommerce.

Best fit for

  • Candidates with experience managing brand campaigns in B2C or eCommerce environments
    — “Min. 3 years experience in project management in a B2C scale up/eCommerce brand”
  • Candidates who thrive in cross-functional teams and have agency experience
    — “working closely with both local and global resources, internal or external”
  • Candidates with strong coordination and deadline management skills in a hybrid setup
    — “A hybrid setup combining remote work and time in the office”

Things to consider

  • Requires managing both online and offline campaigns across multiple stakeholders
    — “manage the planning, operational development and delivery excellence of the brand activities”

How to stand out

  • Highlight experience in managing multi-channel brand campaigns with tight deadlines
    — “ensure the deadlines are met, and the creative assets are as expected”
  • Showcase your ability to coordinate with global and local teams effectively
    — “liaising with a wide range of stakeholders (including Global Teams, Local Agencies, Local marketing teams)”
  • Demonstrate fluency in both English and French with examples of cross-cultural work
    — “Fluency in English and French - both written and spoken”
  • Emphasize your track record in social media planning and content production
    — “Be the main point of contact for our Social Media agency, working together on the planning, the creative briefing, the content production”
  • Demonstrate your ability to manage creative briefings and content quality
    — “Be the main point of contact for our Copywriter, ensuring the quality of all marketing editorial content”
Pace · SteadyCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • successful brand campaigns
  • quality content production
Typical background
project management in B2C scale up/eCommerce brand

Skills & requirements

Required

Project ManagementBrand Campaign ManagementSocial Media Planning

Preferred

Marketplace SEOAI Content Scaling

Stack & domain

Project ManagementBrand CampaignsSocial MediaPRInfluence EventsVideo CampaignsOffline CampaignsStuntsContent ProductionCopywritingCollaborationCommunicationProblem-solvingAdaptabilityLeadershipMarketingBrandingCommunications

About the role

Original posting from HelloFresh

Role Purpose

This is a full-time position for 8 months to cover maternity leave.

As Brand Campaign Manager, you will be responsible for managing the operational development of the Demand Generation activities. You will own the project management, from the briefing to the delivery, ensuring the deadlines are met, and the creative assets are as expected. 

You will notably manage the execution of brand campaigns (online and offline), social media planning and content production, and PR/influence events, focusing on increasing the efficiency of the process, liaising with the different stakeholders, and making sure it perfectly respects the briefings and initial expectations. You will thus actively participate in the development of impactful creative campaigns, working closely with both local and global resources, internal or external. 

You will work hand in hand with the Brand & Communication Senior Manager, , being the direct report as well as the Brand and Communication Director. 

This role is an operational position. It requires strong project management skills, as well as coordination skills, due to the broad nature of the projects.

What you will be doing:

Owner of the project management of Demand Generation brand activities, including brand campaigns (online and offline), chef partnership, social media, sport sponsoring activities

Manage the planning, operational development and delivery excellence of the brand activities, liaising with a wide range of stakeholders (including Global Teams, Local Agencies, Local marketing teams) and ensuring that we deliver a quality result on time and on budget. Brand activities include a broad nature of projects such as video campaigns, offline campaigns, stunts… 

Be the main point of contact for our Social Media agency, working together on the planning, the creative briefing, the content production and the monthly reporting

Be the main point of contact for our Copywriter, ensuring the quality of all marketing editorial content

Who are you?

Min. 3 years experience in project management in a B2C scale up/eCommerce brand or top communication agency

Brand mindset: you are passionate about brands, creative advertising and marketing

Social media curiosity: you’ve previously worked on Social Media management, or can demonstrate a strong understanding of trends and content effectiveness

Collaborative mindset: you like working with different stakeholders, with a solution-driven attitude,  with strong communication skills

Ability to manage different projects, with efficient processes, respect of deadlines and budget conscience

Organised, proactive and adaptable

Fluency in English and French - both written and spoken

What will you get?

A dynamic, international environment with a strong company culture

A supportive, passionate, proactive and dynamic French team

Offices in the heart of Paris, in the 1st arrondissement

A hybrid setup combining remote work and time in the office

Perks: HelloFresh discounts, Swile meal vouchers, Gymlib access, transport benefits, and everything else that makes coming to the office great

Our recruitment process:

Nous examinons ton CV et ta lettre de motivation. Si c’est un match, nous t’invitons à une série d’entretiens et à réaliser un case study. Nous nous engageons à organiser rapidement les entretiens, afin de t’accueillir chez HelloFresh au plus vite !

Tes débuts chez HelloFresh : 

When you join, we'll cook up onboarding sessions that let you meet every manager and get a real feel for how HelloFresh works. You'll also have time to get to know your team better before diving into your responsibilities!

Source: HelloFresh careers

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