Content Growth Specialist, APAC Growth [6-Month Fixed Term]

Pinterest
Singapore
HybridCareer-pivot friendly

Who this role is best for

Strong fit for candidates with cross-functional experience in APAC creator engagement who can execute data-driven programs and leverage AI tools.

Best fit for

  • Candidates with cross-functional experience in APAC creator engagement and a track record of data-driven program execution
    — “Work cross functionally across strategic partner managers, product and other stakeholders to drive programs and campaigns”
  • Individuals who have managed creator communities in India and Southeast Asia and can design scalable communication strategies
    — “This role is intended to help grow and engage the creator community by developing market specific programs, campaigns, and communications that to engage and activate scaled creators in the Pinterest ecosystem across India and Southeast Asia”
  • Professionals with 5+ years of experience in strategic creator or partner management and strong SQL skills
    — “Minimum 5+ years of experience and Strong in SQL query writing”

Things to consider

  • Requires in-office presence for two days per week in Singapore, limiting remote flexibility
    — “this role will need to be in the office for in-person collaboration 2 days per week”

How to stand out

  • Highlight experience with A/B testing and campaign performance analysis in your resume and interview responses
    — “Conduct A/B testing to understand campaign performance drivers with creators and acquire learnings”
  • Demonstrate your ability to use AI to improve workflow speed and quality in your application materials
    — “Demonstrated ability to use AI to improve speed and quality in your day-to-day workflow for relevant outputs”
  • Showcase your cross-functional collaboration skills with examples from past roles
    — “Strong in communication and working cross functionally”
  • Emphasize your experience with managing communications calendars and scaled channels
    — “Manage communications calendar across various scaled channels including emails and other in app channels”
  • Quantify your impact on creator engagement and retention through past metrics and KPIs
    — “Define, track and analyze success metrics for programs to identify actionable learnings for the region”
Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • support growth markets in Asia
  • acquire and retain creators
  • manage end-to-end organic and branded creation challenges
  • define, track and analyze success metrics
Typical background
5+ years of experiencestrong experience in managing creators and/or strategic partners in APAC

Skills & requirements

Required

Project ManagementData Collection And AnalysisCommunicationAI Integration

Preferred

SQL Query WritingCreator ManagementStrategic Partner Management

About the role

Original posting from Pinterest

About Pinterest:

Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product.

Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible.

At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI.

Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process here.

Intro 

This role is intended to help grow and engage the creator community by developing market specific programs, campaigns, and communications that to engage and activate scaled creators in the Pinterest ecosystem across India and Southeast Asia

What you’ll do:

Support growth markets in Asia (India and Southeast Asia) to acquire and retain creators in the ecosystem

Work cross functionally across strategic partner managers, product and other stakeholders to drive programs and campaigns

Develop plans to engage and activate scaled creators through scaled communication channels like emails, push notifications and other relevant programs

Conduct A/B testing to understand campaign performance drivers with creators and acquire learnings

Manage end-to-end organic and branded creation challenges to incentivize creators

Manage communications calendar across various scaled channels including emails and other in app channels

Define, track and analyze success metrics for programs to identify actionable learnings for the region

What we’re looking for:

Minimum 5+ years of experience

Strong experience in managing creators and/or strategic partners in APAC

Strong in SQL query writing 

Strong in project management & execution, data collection and analysis

Strong in communication and working cross functionally 

Demonstrated ability to use AI to improve speed and quality in your day-to-day workflow for relevant outputs

Bachelor’s degree in marketing and communications, a related field or equivalent experience

Relocation Statement:

This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model.

In-Office Requirement Statement:

We let the type of work you do guide the collaboration style. That means we're not always working in an office, but we continue to gather for key moments of collaboration and connection.

As such, this role will need to be in the office for in-person collaboration 2 days per week, and therefore needs to be in a commutable distance to our Singapore City based office.

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Our Commitment to Inclusion:

Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member) or any other consideration made unlawful by applicable federal, state or local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you require a medical or religious accommodation during the job application process, please complete this form for support.

By submitting this application, I certify that all information submitted in my application and throughout the hiring process is true, accurate, and complete to the best of my knowledge. I understand that any false statement, omission, or misrepresentation may disqualify me from employment consideration or result in termination if discovered after hire.

Source: Pinterest careers

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