Content Marketing Manager

Obvio
San Carlos, US
HybridCareer-pivot friendly

Who this role is best for

A natural match if you have experience translating technical and policy content for B2B audiences.

Best fit for

  • Candidates with a background in AI or smart city technology and a strong editorial voice
    — “At the intersection of artificial intelligence, physical hardware, and city policy”
  • Individuals with a proven ability to simplify complex ideas for non-technical stakeholders
    — “simplify complex technical architectures and civic policy nuances into clear, compelling content”
  • Professionals who can manage cross-functional projects with ownership and autonomy
    — “You are a gifted writer, sharp thinker, and proactive builder”

Things to consider

  • This role requires managing a variety of content formats and distribution channels simultaneously.
    — “Establish multi-channel content distribution strategies”
  • Collaboration with city officials and law enforcement is a core part of the role's responsibilities.
    — “Interview internal technical leads, city officials, police leadership, and urban planners”

How to stand out

  • Highlight long-form content like whitepapers and policy briefs in your portfolio.
    — “Execute Long-Form Editorial Strategy”
  • Emphasize your ability to manage cross-functional projects and deliver end-to-end solutions.
    — “collaborating with cross-functional teams (Sales, Product, Execs) to design and produce end-to-end collateral suites”
Pace · SteadyCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • owned all company collateral
  • driven web & digital content
  • led social & digital channels
  • executed long-form editorial strategy
Typical background
3-6+ years of experience in content marketing, digital marketing, or copywriting

Skills & requirements

Required

Content MarketingDigital MarketingCopywritingSEOCollaboration With Cross-functional Teams

Preferred

B2B SaasAISmart CitiesCivic/public Sector Technology

Stack & domain

Content MarketingDigital MarketingCopywritingAIHardwareCivic/public Sector TechnologyWritingStorytellingEditingCollaborationCommunicationTeamworkArtificial IntelligencePhysical HardwareCity PolicyTraffic SafetySmart Municipal Infrastructure

About the role

Original posting from Obvio via Ashby

ABOUT OBVIO AI

Each year, more than 40,000 people in the U.S. leave home and never make it back due to traffic crashes. At Obvio, we believe these deaths are preventable. We deploy solar-powered, AI-assisted cameras to enforce traffic laws where pedestrians are most vulnerable, automating enforcement in ways that traditional systems cannot. Our approach has already led to a 50% reduction in reckless driving in early partner cities.

Founded by the team behind Motive's AI dashcam and backed by Bain Capital Ventures and Khosla Ventures, we are building the intelligence layer for safer streets globally.

We are seeking a Content Marketing Manager to own Obvio’s narrative, digital presence, editorial strategy, and content creation engine. At the intersection of artificial intelligence, physical hardware, and city policy, our story is unique and multi-faceted. You will translate complex technical architectures and civic policy nuances into clear, compelling content that earns trust with city officials, law enforcement leadership, community advocates, and enterprise partners.

You are a gifted writer, sharp thinker, and proactive builder. In this role, you will be the central editorial engine for the company: producing whitepapers, managing our website and social channels, and partnering closely with key internal stakeholders to design and execute all sales, product, and brand collateral.

WHAT YOU'LL DO

  • Own All Company Collateral: Partner directly with cross-functional stakeholders across Sales, Product, Policy/Government Relations, and Leadership to conceptualize, write, and deliver all physical and digital collateral—including pitch decks, product sheets, one-pagers, field marketing assets, policy briefs, and buyer enablement tools.
  • Drive Web & Digital Content: Write, test, and optimize copy for the Obvio website and campaign landing pages, focusing on clear messaging and conversion rate optimization in close alignment with GTM goals.
  • Lead Social & Digital Channels: Own and scale Obvio’s social channels. Build a distinct, authoritative voice, manage the publishing calendar, and execute campaigns that build community trust and brand engagement.
  • Execute Long-Form Editorial Strategy: Write authoritative long-form content, including whitepapers, research reports, customer case studies, and policy position papers covering physical AI, traffic safety, and smart municipal infrastructure.
  • Extract Technical Insights: Interview internal technical leads, city officials, police leadership, and urban planners to turn deep domain expertise into authentic, compelling stories.
  • Distribution & Analytics: Establish multi-channel content distribution strategies, optimize web properties for SEO, and track performance metrics tied to web traffic, pipeline generation, and brand awareness.

WHAT WE'RE LOOKING FOR

  • 3-6+ years of experience in content marketing, digital marketing, or copywriting, ideally within B2B SaaS, AI, smart cities, hardware, or civic/public sector technology.
  • Exceptional writing, storytelling, and editing skills: a proven ability to simplify complex technical, regulatory, or policy concepts into crisp, authoritative prose.
  • Demonstrated track record of collaborating with cross-functional teams (Sales, Product, Execs) to design and produce end-to-end collateral suites.
  • Strong portfolio showcasing long-form content (whitepapers, case studies), web/landing page copy, social media campaigns, and sales collateral (one-pagers, decks).
  • Proven experience managing B2B social media channels and driving digital growth.
  • High agency and ownership mindset—you are a self-starter who thrives in fast-paced startup environments and takes projects from initial brief to final delivery.

BONUS POINTS

  • Background in journalism, public policy, technical writing, or creative copy-editing.
  • Familiarity with public safety, smart city technology, transportation policy, or municipal procurement.
  • Experience working with multimedia content, such as podcast scriptwriting, video storyboarding, or data visualization.

WHY OBVIO

  • Your work will help save lives and improve road safety
  • Series A of $54M
  • Fast-moving startup environment with meaningful ownership
  • Competitive compensation and early-stage equity

Obvio is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Obvio considers qualified applicants with criminal histories, consistent with applicable federal, state, and local law. Obvio is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please let your recruiter know.

Source: Obvio careers (Ashby)

Similar roles