Digital Associate Director

WITHIN
New York, NY

Who this role is best for

Best suited to agency-experienced digital marketing leaders with cross-functional team management skills working in New York City.

Best fit for

  • Agency-experienced digital marketing leaders with team management and global strategy skills
    — “Agency experience highly preferred, including managing multiple clients and priorities”
  • Candidates with proven track record in leading and developing teams in a managerial or director-level capacity
    — “Proven experience leading and developing teams in a managerial or director-level capacity”
  • Individuals with expertise in paid media and a business mindset focused on client growth and profitability
    — “Maintain a business mindset where you think in profit and client growth not just platform metrics”

Things to consider

  • Limited flexibility for remote work due to the need for in-office collaboration
    — “This is an In-office Hybrid role in our New York City office”

How to stand out

  • Highlight experience in translating business objectives into measurable digital strategies
    — “Translate business objectives into scalable, measurable digital media strategies”
  • Demonstrate hands-on expertise with Google Ads and Meta Ads Manager in your resume and interviews
    — “Extensive hands-on experience with Google Ads and/or Meta (Facebook/Instagram) Ads”
  • Emphasize your ability to lead and mentor teams across global offices
    — “Lead, mentor, and scale a team of cross-functional managers, digital media buyers, and strategists across multiple offices globally”
  • Showcase your comfort with AI tools in media planning, execution, or reporting
    — “Practical experience applying AI tools within media planning, execution, or reporting workflows”
  • Demonstrate your capacity to align global media strategies and execute regionally
    — “Align with global teammates, including North America, to ensure consistency in media strategy and execution across regions”
Pace · Fast PacedCollaboration · HighAutonomy · HighDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • leading high-performing digital marketing teams
  • driving measurable business impact
  • shaping processes and supporting resourcing
Typical background
6+ years of experience in digital marketingdeep expertise across paid media channels

Skills & requirements

Required

Digital MarketingTeam LeadershipPerformance MarketingClient Relationship ManagementCross-functional Collaboration

Preferred

Paid Media ChannelsGoogle AdsMeta AdsAgency Experience

Stack & domain

Google AdsMeta AdsDigital MarketingPaid Media ChannelsTeam DevelopmentCross-functional CollaborationPerformance AnalysisProcess ImprovementEmerging PlatformsIndustry Best PracticesLeadershipMentoringClient CommunicationStrategic PlanningProblem-solvingAdaptabilityProactiveResourcefulPaid MediaPerformance MarketingTeam ManagementClient Relationship Management

About the role

Original posting from WITHIN via Greenhouse

About the Role As a Digital Associate Director, you will lead, develop, and scale a high-performing digital marketing team while owning the strategic direction, execution quality, and growth of our paid media and broader digital marketing practice. You will partner with senior cross-functional stakeholders, act as a trusted client advisor, and drive measurable business impact.

You will be responsible for campaign excellence across channels, shaping processes, supporting resourcing and sales efforts, and aligning regional and global media strategies.

Responsibilities include but are not limited to;

Leadership & Team Development

Lead, mentor, and scale a team of cross-functional managers, digital media buyers, and strategists across multiple offices globally.

Set clear expectations, performance standards, and growth plans for team members

Act as a senior escalation point for team, client, and performance challenges, and serve as an executive-level point of accountability for client outcomes.

Partner with leadership on staffing, hiring, onboarding, and resource planning

Strategy & Execution Oversight

Own the planning, execution, and optimization of integrated digital marketing initiatives, remaining hands-on with execution when needed to ensure quality and results programs across channels (paid social, search, display, video, etc.)

Ensure strategic consistency, best-in-class execution, and performance accountability across all accounts

Maintain a high-level understanding of day-to-day platform execution to guide strategy, troubleshoot issues, and drive results

Translate business objectives into scalable, measurable digital media strategies

Maintain a business mindset where you think in profit and client growth not just platform metrics

Client Leadership & Growth

Serve as a senior client partner, building long-term relationships based on trust, performance, and strategic value

Lead high-level client communications, performance reviews, and strategic planning sessions

Identify opportunities for account growth, upsell, and cross-channel expansion

Support sales efforts through strategy development, scoping, and participation in pitches as needed

Cross-Functional & Global Collaboration

Collaborate closely with internal teams (strategy, analytics, creative, operations) to deliver integrated solutions

Align with global teammates, including North America, to ensure consistency in media strategy and execution across regions

Contribute to the development and standardization of global best practices

Performance, Analytics & Process Improvement

Oversee performance analysis and ensure insights are translated into clear, actionable recommendations

Establish and refine reporting frameworks, KPIs, and success metrics

Continuously improve internal workflows, processes, and documentation to drive efficiency and scalability

Stay current on emerging platforms, tools, trends, and industry best practices, and assess their relevance to the business

Strong "Figure It Out" mentality—resourceful, proactive, adaptable, and comfortable solving problems with minimal direction.

Requirements

6–7+ years of experience in digital marketing, with deep expertise across paid media channels

Extensive hands-on experience with Google Ads and/or Meta (Facebook/Instagram) Ads; additional platforms strongly preferred

Agency experience highly preferred, including managing multiple clients and priorities

Proven experience leading and developing teams in a managerial or director-level capacity

Practical experience applying AI tools within media planning, execution, or reporting workflows.

Strong strategic, analytical, and problem-solving skills with a performance-driven mindset

Exceptional client leadership, communication, and stakeholder management skills

Experience contributing to operational initiatives such as staffing, resourcing, process design, or sales support

Familiarity with key tools and platforms (Google Ads, Meta Ads Manager, Google Analytics, etc.)

Bachelor’s degree in marketing, communications, or a related field

Ability to prioritize and balance team and client needs effectively

Willingness to occasionally work outside standard hours to collaborate with global teams

Our interview process includes, but is not limited to, the following:

Typing Test

Logic assessment on Excel

We offer a competitive salary and benefits based on education, experience, and skills level, including: 

Unlimited vacation policy

Monthly Phone Stipend

Comprehensive Medical, Dental, and Vision insurance options

401(K) plan with matching

Dog friendly office

Hybrid work opportunity

Professional Development Program

Bonus Perk - $50/week Seamless allowance

This is an In-office Hybrid role in our New York City office

Total compensation based on education, experience, and skills level ($62,400-$220,000)

Level 1 - $62,400 -$93,920

Possesses essential capabilities

Level 2 - $93,920-$125,440

Possesses developing capabilities

Level 3 - $125,440-$156,960

Possesses notable capabilities.

Level 4 - $156,960-$188,480

Possesses strong capabilities

Level 5 - $188,480-$220,000

Possesses advanced capabilities.

About WITHIN

WITHIN is the world's first Performance Branding company, partnering with some of the biggest brands in the world to drive business growth through innovative marketing strategies. Our integrated operating model collapses the traditional marketing silos between creative and media, performance and brand, and across media channels. With a full suite of offerings including media, creative, SEO, Lifecycle, Retail Media, Affiliate and Influencer, we’re able to work with our brand partners in an integrated fashion, allowing us to align marketing strategies back to core business objectives. Client teams at WITHIN are trained on how to always act as a trusted business partner, acting as a fiduciary to client needs above our own.

Teams at WITHIN have the ability to work with iconic brands such as The North Face, Timberland, Ben and Jerry's and Jose Cuervo. Everyone at WITHIN wants to grow and be challenged. It’s a collaborative place made up of small, closely knit and versatile teams that are fast and adaptive to solve problems and build systems.

Check out some of our work!

We weave AI into everything we do, using the latest tech across all teams to innovate, work smarter, and make better decisions. Whether it’s in creative, operations, or anything else, AI helps us level up and do things at a whole new scale. We expect our people to use AI in their daily work, fully embracing it as a critical tool to help us succeed. 

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Locations

New York City: 43-01 22nd St, Suite 602, Queens, NY 11101, United States

Bogotá: Carrera 14A # 101-47. Bogotá, Distrito Capital de Bogotá 110111, Colombia

Mexico City: Av. Insurgentes Sur 1082, Piso (Floor) 2, Oficina 2008, Ciudad de México, CDMX 03100, México

AI-Assisted Screening Notice

As part of our initial application review process, we may use an AI-assisted tool to help compare skills and job titles from your resume with the requirements of the role. This tool evaluates information based on contextual relevance and is used only to support our manual review process. It is not used to make hiring decisions.

If you are a resident of New York City and would like to request an alternative evaluation process or a reasonable accommodation, please contact us at 315-533-2388.

Source: WITHIN careers (Greenhouse)

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