Digital Media Planner

WPP Media
Johannesburg, South Africa
On-siteCareer-pivot friendly

Who this role is best for

A natural match if you have experience in digital media planning and a track record of managing budgets and campaign performance.

Best fit for

  • Candidates with 3+ years of media planning experience and a background in digital analytics
    — “Minimum 3 years’ work experience in a planning role.”
  • Professionals who have worked in media agencies and can manage cross-functional teams
    — “Experience working at a Media Agency preferable.”
  • Individuals with a proven ability to optimize campaigns using performance data and historical insights
    — “Develop and deliver comprehensive campaign performance reports and use historical data and competitive research to identify insights and optimizations.”

Things to consider

  • The role requires working in a fast-paced environment with fluctuating deadlines
    — “ability to manage multiple projects across critical yet often fluctuating deadlines”

How to stand out

  • Highlight your experience with campaign optimization and data-driven decision-making in your resume
    — “offer data-driven recommendations for continuous optimization.”
  • Showcase your ability to manage cross-functional teams and align on campaign goals
    — “Collaborate with internal teams (e.g., creative, analytics, client service) to ensure seamless campaign execution and alignment.”
  • Emphasize your understanding of the evolving media landscape and emerging digital platforms
    — “Experience with new / emerging media, a plus.”
  • Demonstrate your ability to handle budget management and vendor coordination in your interview responses
    — “Monitor and manage budgets, ensuring proper allocation and tracking with media vendors.”
  • Include examples of performance analysis and report delivery in your application materials
    — “Develop and deliver comprehensive campaign performance reports.”
Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • successful campaign execution
  • optimized ROI
Typical background
media agency experience3+ years in planning role

Skills & requirements

Required

Digital Media PlanningCampaign ExecutionPerformance AnalysisBudget ManagementCommunication

Preferred

Emerging Media Knowledge

Stack & domain

ExcelPowerpointDigital Media StrategiesAd ServingBrand SafetyCampaign Performance AnalysisBudget ManagementMedia VendorsInvoicingReconciliationMedia LandscapeBusiness PrinciplesCommunicationAnalyticalProblem-solvingProject ManagementTeam CollaborationTime ManagementOrganizational SkillsMediaDataPartnershipsPersonalizationCampaign OptimizationROI MaximizationMedia InvestmentMedia Campaign Management

About the role

Original posting from WPP Media via Greenhouse

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Planning: 

Assist in planning and executing comprehensive digital media strategies across various channels to meet client objectives. 

Forecast and implement ad serving and brand safety to ensure effective campaign performance and protecting brand reputation. 

Collaborate with internal teams (e.g., creative, analytics, client service) to ensure seamless campaign execution and alignment. 

  Compliance & Performance Analysis: 

Analyze performance data, track campaign metrics, and offer data-driven recommendations for continuous optimization. 

Continuously monitor campaign performance against KPIs, identify areas for improvement, and implement optimization strategies to maximize ROI. 

Develop and deliver comprehensive campaign performance reports and use historical data and competitive research to identify insights and optimizations. 

  Budget & Implementation Management: 

Monitor and manage budgets, ensuring proper allocation and tracking with media vendors. 

Collaborate with the buying team to guarantee zero-error execution and handle budget adjustments as needed. 

Oversee invoicing and reconciliation to maintain financial accuracy. 

Ensure accurate reconciliation, invoicing/billing, and mapping data to our internal media campaign management platform. 

The Ideal Candidate  

Minimum 3 years’ work experience in a planning role. 

Experience working at a Media Agency preferable. 

Knowledge along with a passion for digital. 

Intermediate MS Office skills including Excel and PowerPoint 

Experience in developing and implementing analysis and reporting strategies 

Project management; ability to manage multiple projects across critical yet often fluctuating deadlines 

Experience with new / emerging media, a plus 

Result-oriented with strong communication and analytical skills. 

Ability to work within a fast-paced deadline driven environment. 

Analytical and problem-solving skills. 

Strong understanding of the media landscape. 

Understands business principles and good practice. 

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Source: WPP Media careers (Greenhouse)

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