Founding Sales Executive

Clera
Nuremberg, Germany
On-site

Who this role is best for

Best suited to candidates with experience in complex B2B sales and a background in industrial energy management, working in the DACH region.

Best fit for

  • Candidates with a history of selling complex technical products in enterprise environments
    — “selling complex technical products through long sales cycles”
  • Individuals who have shaped sales strategies in early-stage startups
    — “help shape the sales approach as the business grows”
  • Professionals fluent in both German and English with outbound sales experience
    — “Strong German and English communication skills for customer outreach and sales conversations”

Things to consider

  • This role requires self-direction and the ability to build processes from scratch
    — “Experience selling at an early-stage startup without established sales playbooks”
  • The candidate must be prepared to manage long sales cycles and multiple stakeholders
    — “Experience closing enterprise or upper-mid-market deals with multiple stakeholders”

How to stand out

  • Highlight experience managing full sales cycles and enterprise deal closures in your resume and interview responses
    — “Own the full sales cycle, including outbound, discovery, product demonstrations”
  • Emphasize your ability to build relationships with technical and executive stakeholders in industrial settings
    — “Navigate complex buying groups across energy procurement, plant operations, finance, IT, and executive teams”
Pace · Fast PacedCollaboration · MediumAutonomy · HighDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • Won new industrial customers
  • Generated new sales opportunities
  • Built outbound pipeline
  • Expanded customer relationships
Typical background
3+ years of B2B sales experienceExperience selling complex technical products

Skills & requirements

Required

B2B SalesEnterprise SalesOutbound SalesComplex Technical SalesSales Cycle ManagementCustomer Relationship ManagementPricing StrategyProduct DemonstrationProcurement ProcessContract NegotiationCustomer Expansion

Preferred

Early-stage Startup SalesAi-powered Platform Sales

Stack & domain

B2B SalesEnterprise SalesUpper-mid-market SalesComplex Technical ProductsEarly-stage Startup SalesCommunicationOutreach.ioSales ConversationsIndustrial Energy ManagementAi-powered Platform

About the role

Original posting from Clera via Ashby

ABOUT THE ROLE

Join an early-stage team building an AI-powered platform for industrial energy management. As the founding sales hire, you will lead sales from prospecting through close and help shape the sales approach as the business grows.

WHAT YOU'LL DO

  • Win new industrial customers across the DACH region, from upper-mid-market businesses to large enterprises.
  • Own the full sales cycle, including outbound, discovery, product demonstrations, business cases, pilot scoping, procurement, security reviews, contracts, and post-sale expansion.
  • Navigate complex buying groups across energy procurement, plant operations, finance, IT, and executive teams.
  • Build pipeline through targeted outreach in German and English, using email, professional networks, phone, events, and partner channels.
  • Grow customer relationships by expanding use cases, adding sites, and developing references.
  • Share feedback on pricing, product, and target customer segments with the founders and product team.

WHAT WE'RE LOOKING FOR

  • At least 3 years of B2B sales experience, including 2 or more years owning the full sales cycle.
  • Experience closing enterprise or upper-mid-market deals with multiple stakeholders and six-figure annual contract values.
  • A track record of building outbound pipeline and selling complex technical products through long sales cycles.
  • Experience selling at an early-stage startup without established sales playbooks.
  • Strong German and English communication skills for customer outreach and sales conversations.

COMPENSATION & BENEFITS

Estimated base salary is €64,200 to €85,800 annually, based on the stated 60/40 base-to-variable split. OTE (on-target earnings, base plus variable) is €107,000 to €143,000 annually, with the range varying by level. Equity is included. Visa sponsorship is not available.

LOCATION

Hybrid role based in Nuremberg, Bavaria, Germany.

Source: Clera careers (Ashby)

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