General Manager

Fitt
Dallas, TX
On-site

Who this role is best for

Strong fit for entrepreneurial fitness professionals who lead and drive sales in boutique studios and have local community engagement experience.

Best fit for

  • Entrepreneurial fitness leaders with a track record of growing membership-based businesses
    — “Proven track record of driving membership sales and business growth”
  • Candidates experienced in managing boutique fitness teams and fostering community relationships
    — “Experience leading, developing, and holding teams accountable”
  • Sales-driven individuals who excel in lead generation and CRM tools within the fitness domain
    — “Comfortable working with CRM, lead-management, and sales pipeline tools”

Things to consider

  • High availability during peak hours, weekends, and community events is necessary
    — “Availability for peak hours, weekends, and community events as needed”
  • Physical strength is required to meet the 40+ lbs lifting standard
    — “Ability to lift 40+ lbs”

How to stand out

  • Highlight your experience in community outreach and local partnerships in your resume and interviews
    — “Experience generating leads through local partnerships, events, grassroots marketing, or community outreach”
  • Showcase your ability to manage a premium environment and drive retention in your application materials
    — “Deliver an exceptional member experience and drive retention”
  • Emphasize your hands-on leadership style and how it aligns with the owner-like role described
    — “operate more like an owner than a traditional studio manager”
  • Demonstrate your understanding of business performance metrics and P&L management
    — “Partner closely with ownership on business performance, opportunities, and the P&L”
Pace · Fast PacedCollaboration · HighAutonomy · HighDecision Impact · CompanyLevel · Senior

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • driven membership growth
  • built local partnerships
  • delivered exceptional member experience
Typical background
3+ years of leadership or management experience within boutique fitness

Skills & requirements

Required

LeadershipSalesTeam ManagementMember ExperienceCommunity Building

Preferred

EntrepreneurshipGrassroots MarketingEvent Management

Stack & domain

Fitness Studio ManagementSales LeadershipTeam ManagementMember ExperienceCommunity OutreachCRMLead ManagementSales Pipeline ToolsEntrepreneurshipSalesLeadershipAccountabilityCommunicationEmotional IntelligenceIntegrityCPR

About the role

Original posting from Fitt via Ashby

Fitt Talent Partners is a specialized recruitment firm for top health and wellness companies.

We’re hiring a General Manager to lead a growing boutique fitness studio in Dallas.

THE OPPORTUNITY

This is a hands-on leadership role for someone who wants to operate more like an owner than a traditional studio manager. You’ll have significant autonomy over the business, leading the team, driving membership growth, building local partnerships, and owning day-to-day studio performance.

The ideal candidate is entrepreneurial, sales-driven, highly accountable, and excited by the opportunity to help build a young business within the Dallas community.

WHAT YOU’LL OWN

  • Drive studio sales, membership growth, revenue, and profitability
  • Generate new leads through grassroots marketing, local partnerships, events, referrals, and community outreach
  • Manage leads, follow-up, conversions, and key sales KPIs
  • Lead, coach, and hold the studio team accountable
  • Own hiring, training, scheduling, and performance management
  • Deliver an exceptional member experience and drive retention
  • Oversee day-to-day studio operations and maintain a premium environment
  • Partner closely with ownership on business performance, opportunities, and the P&L
  • Build strong relationships within the local community and serve as a face of the studio

WHAT WE’RE LOOKING FOR

  • 3+ years of leadership or management experience within boutique fitness
  • 3+ years of sales leadership or management experience, ideally within a membership-based business
  • Proven track record of driving membership sales and business growth
  • Experience generating leads through local partnerships, events, grassroots marketing, or community outreach
  • Experience leading, developing, and holding teams accountable
  • Strong understanding of KPIs, revenue goals, conversion, acquisition, and retention
  • Comfortable working with CRM, lead-management, and sales pipeline tools
  • Entrepreneurial, self-directed, and solution-oriented
  • Strong communication skills, emotional intelligence, and integrity
  • Willingness to be hands-on and highly involved in a growing studio
  • Availability for peak hours, weekends, and community events as needed
  • Ability to lift 40+ lbs
  • Ability to obtain CPR certification within 30 days of hire

COMPENSATION & GROWTH

  • Competitive base salary based on experience
  • Profit-sharing opportunity tied directly to the studio’s success
  • Meaningful opportunity to operate as a true business partner with visibility into studio performance and economics
  • Long-term growth potential as the business scales

Source: Fitt careers (Ashby)

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