Influencer Marketing Manager | Mid-Senior

Nord Security
Lithuania
Hybrid

Who this role is best for

Strong fit for digital marketing professionals who manage YouTube influencer campaigns and thrive in collaborative, fast-moving environments. Preference is given to candidates in Vilnius or Kaunas, Lithuania, and the role emphasizes data-driven strategies and cross-channel coordination.

Best fit for

  • Individuals who can identify market trends and propose new market strategies through influencer partnerships
    — “Conduct market research and propose strategies to enter new markets through influencer collaborations.”
  • Professionals who can coordinate cross-channel strategies and manage account operations with precision
    — “Collaborate with the marketing team to coordinate strategies across different channels.”

Things to consider

  • Candidates must be located in Vilnius or Kaunas, Lithuania, to be prioritized for this role
    — “Candidates located in Vilnius or Kaunas, Lithuania will be given preference.”
  • The role involves using AI-based tools for application evaluation, requiring candidates to be transparent about their qualifications
    — “candidates remain fully responsible for ensuring that their submissions reflect their own qualifications, skills, and experience.”

How to stand out

  • Highlight specific YouTube and Instagram campaign results and influencer partnerships in your resume
    — “Proven track record with YouTube/Instagram campaigns, including hands-on experience managing influencer collaborations.”
  • Demonstrate knowledge of current top creators on YouTube and Instagram in your application materials
    — “You stay up-to-date with YouTube's/Instagram top creators and can name a few favorites.”
  • Showcase your ability to analyze data and present actionable insights from campaigns
    — “Ability to analyze data and present the results.”
  • Include experience with paid social campaigns using influencer-generated content in your portfolio or resume
    — “Experience running paid social campaigns using influencer-generated content (IGC), including whitelisting, dark posting, and performance optimization.”
  • Emphasize your fluency in English and ability to work in a global, collaborative setting
    — “Fluent in English.”
Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • developed and maintained ongoing relationships with influencers
  • identified and engaged potential influencers
Typical background
strong understanding of digital marketing with a focus on influencer marketingproven track record with YouTube/Instagram campaigns

Skills & requirements

Required

Influencer MarketingCampaign ManagementSocial Media MarketingData AnalysisContent Creation

Preferred

Startup ExperienceYoutube/instagram CampaignsPerformance Optimization

Stack & domain

Influencer MarketingYoutubeInstagramPaid Social CampaignsData AnalysisCollaborationDigital MarketingCybersecurity

About the role

Original posting from Nord Security via Ashby

AT NORD SECURITY, WE’RE CREATING A SAFER CYBER FUTURE.

We help people and businesses take back control of their online security, privacy, and data. From VPNs to password managers, threat intelligence to eSIMs for travel—our teams turn complex problems into solutions trusted by millions worldwide.

Life is online. In this role, you’ll help people own it.

Influencer Marketing team is a fast-moving, data-driven group of campaign strategists, creator partnerships managers, and performance marketers. We're driving cultural relevance and growth across our cybersecurity suite products, such as NordVPN, Saily, Coveron and other brands.

We are looking for a dynamic Influencer Marketing Manager to drive our influencer campaigns, especially focusing on YouTube. This role is perfect for someone who thrives in a data-driven environment, enjoys the fast pace of digital marketing, and is passionate about collaborating with content creators.

MAIN RESPONSIBILITIES

  • Develop and maintain ongoing relationships with agencies, influencers, and content creators on YouTube, Instagram and other social media platforms.
  • Identify and engage potential influencers, negotiating rates to achieve high-impact campaigns.
  • Experience running paid social campaigns using influencer-generated content (IGC), including whitelisting, dark posting, and performance optimization.
  • Conduct market research and propose strategies to enter new markets through influencer collaborations.
  • Respond to inbound leads.
  • Plan, execute, and oversee influencer marketing campaigns to meet set objectives and KPI.
  • Manage account operations, including reporting, invoicing, budget tracking, and performance analytics.
  • Brainstorm new creative approaches of influencer campaigns.
  • Stay up to date with industry trends.
  • Collaborate with the marketing team to coordinate strategies across different channels.

CORE REQUIREMENTS

  • Strong understanding of digital marketing with a focus on influencer marketing.
  • Ability to analyze data and present the results.
  • Proven track record with YouTube/Instagram campaigns, including hands-on experience managing influencer collaborations.
  • Fluent in English.
  • You stay up-to-date with YouTube's/Instagram top creators and can name a few favorites.
  • Candidates located in Vilnius or Kaunas, Lithuania will be given preference.

WHAT WE OFFER

  • Sharpen your edge: training, mentorship, and room to grow — always.
  • Take the time you need: extra vacation days, sick days, and time off when life calls.
  • Get premium healthcare: private health insurance in Lithuania and Poland — fully covered.
  • Protect your peace: enjoy free subscriptions to Calm, Headspace, and Mindletic, and our own resilience and mindfulness trainings.
  • Own your fitness: in-house gyms, sport cards, online workouts, and personal guidance — on us.
  • Pack your bags for workation: experience our company-wide trip abroad to the fullest.
  • Work from anywhere: work from wherever keeps you in the zone.
  • Celebrate your milestones: birthdays, weddings, and new family members — all deserve a gift.
  • Parent with ease: children’s summer camps and flexibility around the schedule — because parenting never pauses.
  • Join the party: team building and company events people talk about for months.
  • Unlock Cyber City: coffee bar, open gyms, kids’ room, music room, massage chairs — our Vilnius HQ is yours to enjoy.

Kindly refer to our Privacy Notice for Recruitment Candidates https://drive.google.com/file/d/1b2tV684_SYV1jQ4kuf91cnzrRBk3ef-5/view for comprehensive information regarding our data handling procedures throughout recruitment processes.

We expect all candidates to provide accurate and complete information during the recruitment process. While limited use of AI tools to refine application materials is acceptable, candidates remain fully responsible for ensuring that their submissions reflect their own qualifications, skills, and experience. Any failure to do so may negatively affect participation in the recruitment process. If broader AI assistance is allowed for a particular role or stage, we’ll let you know in advance.

By submitting your application, you acknowledge that it may be processed using automated tools for evaluation purposes. As part of our recruitment process, we may use an AI-based application review tool to help assess applications based on skills and experience relevant to the role. This technology is used to support - not replace - human decision-making, and every application is ultimately reviewed by a recruiter.

If you would like more information about how AI is used in this process or wish to exercise your rights under applicable data privacy laws, please contact us at privacy@nordaccount.com. Should you prefer to opt out of the automated evaluation, please submit your application directly to career@nordsec.com.

Source: Nord Security careers (Ashby)

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