Junior Influencer Marketing Intern

VML
Milan +1 more
On-siteCareer-pivot friendly

Who this role is best for

Geared toward university students comfortable with influencer scouting and trend research, with a focus on social media platforms and a hybrid work arrangement in Milan.

Best fit for

  • University students majoring in Marketing or Communication with a strong interest in influencer and creator management
    — “University student in Marketing, Communication, or a related field.”
  • Individuals who thrive in a collaborative, hybrid office environment with team-based projects
    — “fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach”

Things to consider

  • The role requires in-office presence for an average of four days per week
    — “teams in the office an average of four days a week.”

How to stand out

  • Highlight experience with influencer scouting or content strategy on TikTok and Instagram
    — “Excellent knowledge of major social and content platforms (with a focus on TikTok and Instagram).”
  • Demonstrate ability to analyze campaign performance through data-driven insights
    — “Analyzing Influencer Marketing Campaigns performances and preparing detailed reports”
  • Showcase research skills in tracking social media trends and brand alignment
    — “Monitoring trends and gathering insights to inform strategy and creativity”
Pace · SteadyCollaboration · HighAutonomy · MediumDecision Impact · Individual

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • Identified and selected suitable influencers
  • Managed relationships with creators
  • Monitored trends and gathered insights
  • Analyzed campaign performances
Typical background
University student in Marketing, Communication, or a related field

Skills & requirements

Required

Social MediaInfluencer MarketingContent CreationTrend ResearchReporting

Preferred

TiktokInstagram

Stack & domain

Social MediaTiktokInstagramMarketingCommunicationTeam SpiritOrganizational SkillsInfluencer Marketing

About the role

Original posting from VML

Who We Are

VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore. 

VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. 

For more information, please visit www.vml.com and follow along on  LinkedIn #WeAreVML.

THE ROLE

As an Influencer Marketing Manager Intern, you will be involved in supporting influencer marketing activities, contributing to the selection, management, and coordination of creators and talents aligned with communication strategies. You will collaborate with integrated teams to develop creative briefs, monitor campaign execution, and analyze results, gaining hands-on experience in digital marketing and influencer relations.

As an intern, you will work aside a tutor and other senior professionals to learn and to develop the all the required skills.

KEY TASKS

Influencers & Creators Scouting: Identifying and selecting the most suitable influencers and creators aligned with campaign objectives and brand values.

Influencers & Creators Management: Managing relationships with creators, co-creating briefs, and overviewing the content creation and delivery process

Trend & Insight Research: Monitoring trends and gathering insights to inform strategy and creativity and stay ahead in the dynamic social media landscape.

Reporting & Analytics: Analyzing Influencer Marketing Campaigns performances and preparing detailed reports to measure impact and optimize future efforts.

YOU ARE

University student in Marketing, Communication, or a related field.

Excellent knowledge of major social and content platforms (with a focus on TikTok and Instagram).

Passion for social media and awareness of the latest trends.

Strong team spirit and excellent organizational skills.

Excellent written and verbal English communication skills.

#LI-EMEA

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

Source: VML careers

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