Aimed at experienced marketing leaders who can manage distributed teams and align field programs with enterprise strategy.
Derived from job-description analysis by Serendipath's career intelligence engine.
Original posting from Snowflake via Ashby
At Snowflake, we are powering the era of the agentic enterprise. To usher in this new era, we seek AI-native thinkers across every function who are energized by the opportunity to reinvent how they work. You don’t just use tools; you possess an innate curiosity, treating AI as a high-trust collaborator that is core to how you solve problems and accelerate your impact. We look for low-ego individuals who thrive in dynamic and fast-moving environments and move with an experimental mindset — who rapidly test emerging capabilities to discover simpler, more powerful ways to deliver results. At Snowflake, your role isn't just to execute a function, but to help redefine the future of how work gets done.
We're looking for a strategic, execution-oriented marketing leader to step into a 12-month fixed-term maternity cover as Manager, Field Marketing EMEA South & META. In this role, you'll lead a team of seven people across four countries — Spain, Italy, Israel, and the UAE — driving demand generation, pipeline impact, and customer engagement programmes that directly support Snowflake's growth in two of EMEA's fastest-moving sub-regions.
You'll manage five Senior Field Marketing Managers and two Field Marketing Specialists, working in close alignment with two Regional Vice Presidents (South EMEA & META) and their sales organisations. You'll also collaborate day-to-day with EMEA Strategic Events, Product Marketing (PMM), Growth Marketing, Partner Marketing, and other marketing functions to ensure your team's programmes are tightly integrated with the broader EMEA go-to-market strategy.
This is a hands-on leadership role. You'll be accountable for team performance and development, the quality and cadence of regional field marketing programmes, and the commercial outcomes those programmes deliver — all within the context of stepping into an established, high-performing team mid-flight.
What You'll Do
- Own regional field marketing strategy for South EMEA & META: Oversee and align the field marketing plans across Spain, Italy, Israel, and the UAE — each owned and executed by the respective country FMM — ensuring every plan is tightly connected to our overarching EMEA strategy, territory revenue priorities, and EMEA-wide marketing goals. Programmes span field events, executive experiences, and partner co-marketing; your role is to provide strategic direction, ensure consistency across markets, and hold the team accountable to shared standards and outcomes.
- Lead and develop a team of seven: Manage five Senior Field Marketing Managers and two Field Marketing Specialists across four countries. Set clear objectives, maintain operational rhythm, foster accountability, and ensure the team delivers at a consistently high level throughout the contract period.
- Align with Sales leadership: Serve as the primary marketing partner to two RVPs (South EMEA & META), co-developing quarterly go-to-market plans, aligning marketing investment to pipeline targets, and maintaining a tight feedback loop between field activity and sales outcomes.
- Oversee events across the portfolio: Ensure your team delivers a compelling calendar of regional field events, Snowflake-led programmes (World Tour, Data for Breakfast), and third-party sponsorships. Individual event planning and execution sits with team members; your role is to steer the portfolio, manage cross-functional alignment and ensure each programme meets its pipeline and engagement targets.
- Drive measurable pipeline impact: Partner with Sales, SDR, Partner, and ABM teams to ensure every programme delivers qualified meetings, pipeline contribution, and revenue influence. Own the reporting cadence that connects field marketing activity to commercial outcomes at the regional level.
- Manage budget and operations: Maintain visibility and financial discipline across the team's consolidated budget. Ensure accurate forecasting, spend tracking, and ROI analysis.
- Collaborate cross-functionally: Act as the connective tissue between the South & META field teams and EMEA-wide marketing functions — including PMM, Demand Generation, Partner Marketing, Strategic Events, Brand, and Content — to ensure consistent messaging, resource sharing, and seamless execution across programmes.
- Champion regional market insight: Bring South EMEA and META market context into EMEA-wide planning discussions, challenging assumptions about where and how Snowflake invests across the region.
What We're Looking For
- 8+ years of experience in B2B field marketing or regional marketing enterprise technology or SaaS.
- 2+ years of direct people management experience, with a track record of leading and developing distributed teams across multiple countries.
- Strong executive presence with experience building trusted, peer-level relationships with senior sales leadership and influencing joint planning without direct authority.
- Highly collaborative, with a natural ability to align multiple marketing functions and stakeholders in a fast-paced, high-growth environment.
- Strong financial acumen with experience managing field marketing budgets and ROI analysis.
- Comfortable stepping into an established team and programme mid-flight, building context quickly, and delivering impact within a fixed-term engagement.
- Fluency in English required. Arabic, Spanish, Italian, or Hebrew language skills are a significant plus.
- Willing to travel across the region
- Bachelor's degree required; MBA or equivalent preferred.
Bonus Points
- Experience managing field marketing teams spanning Southern Europe and/or Middle East & Africa markets simultaneously.
- Experience with major regional third-party events such as GITEX or similar large-scale technology conferences in the META region.
- Background in cloud data, analytics, or AI platform marketing.
- Experience with AI or GenAI tools to accelerate campaign creation, personalisation, or audience intelligence.
- Track record of mentoring or developing marketers in a distributed, multi-country team environment.
Contract Details
This is a 12-month fixed-term contract covering maternity leave, with a target start date aligned to ensure a smooth handover. The role is based in Paris, France and reports to the Sr Director, Field Marketing & Strategic Events EMEA (also based in Paris).
Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.
How do you want to make your impact?
For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com http://careers.snowflake.com
Source: Snowflake careers (Ashby)