Manager, Field Marketing & Events

Meter
San Francisco, CA
Hybrid

Who this role is best for

Candidates with field marketing and event leadership experience in high-growth companies with a channel-led focus will find this strategic role at Meter, which emphasizes brand visibility and pipeline generation across global regions.

Best fit for

  • Candidates who have led both field marketing and large-scale strategic events at fast-growing companies
    — “You’ve run both field marketing and strategic events.”
  • Individuals who prioritize measurable outcomes and align event strategies with GTM goals
    — “You see events as a strategic growth lever, energized by the challenge of transforming ambitious ideas into measurable pipeline growth.”
  • Candidates with a strong background in partner collaboration and channel management
    — “You’ve worked closely with partners, or in a channel-led company.”

Things to consider

  • The role demands a high level of cross-functional coordination with sales, GTM, and partners
    — “You build a partnership with sales, not a service desk.”
  • The position requires a long-term commitment to shaping Meter’s in-person brand presence globally
    — “Over time, you’ll shape how Meter shows up in person across every region and audience as the company scales.”

How to stand out

  • Highlight experience with creating event standards and tracking pipeline metrics over time
    — “You’ve published an event standard for Meter covering promotion, pre-event comms, onsite experience, and follow-up.”
  • Emphasize your ability to lead teams with a reputation for excellence and drive continuous improvement
    — “You’ve led teams that have a reputation of being 'the best of the best', and you want to do it again.”
  • Showcase your track record of taking programs on the road to multiple cities and scaling event initiatives
    — “You’ve taken a program on the road to multiple cities.”
  • Demonstrate how you align event goals with business outcomes and measure impact at multiple intervals
    — “every event reports pipeline at 30, 60, and 90 days, including partner-led events.”
  • Position yourself as a leader who challenges the status quo and pushes teams to innovate
    — “You aren’t satisfied with what’s been done before. You push your team to try new things.”
Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · Company

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • Delivering an updated events strategy and FY28 calendar
  • Developing an event standard for Meter
  • Setting clear pipeline targets for the team
Typical background
Leadership in events or field marketingExperience in high-growth companies

Skills & requirements

Required

Event ManagementField MarketingStrategic PlanningSales PartnershipData-driven Decision Making

Preferred

Experience With SAP S/4hanaExperience In Regulated Industries Like Aerospace Or Medical Devices

About the role

Original posting from Meter via Ashby

Our customers and partners are used to the way legacy networking has operated for decades. We strongly believe that events are a highly effective way for our audience to understand what Meter does and why we’re different from these legacy solutions. Events are often where customers, partners, network engineers, and future teammates first experience Meter. This role makes sure every one of those moments count and deliver results back to the business.

Meter is looking for a leader who has built events at a company that was growing faster than its playbook. You’ve run a flagship conference and taken a program on the road to multiple cities. You see events as a strategic growth lever, energized by the challenge of transforming ambitious ideas into measurable pipeline growth and stronger brand visibility. You know the best events start weeks before the attendees arrive and keep working long after they leave. You’ve led teams that have a reputation of being “the best of the best”, and you want to do it again.

THE OPPORTUNITY

Events are already proven as a successful channel for Meter, backed by investments that make up about 30% of our marketing budget. This year, the team took Meter on the road to 13 cities with Meter Circuit, our roadshow event series. We showed up at NRF, RSA, Channel Partners, Educause, and others, plus dozens of industry and regional shows and partner events. Sales and partners are running even more events on their own in the field. And now we’re shifting our focus to MeterUp, our flagship conference taking place in April 2027.

You’ll lead the team that makes it all happen, ensuring every event has a clear goal, feels uniquely Meter, and shows its return. Across strategic events, field marketing, partner events, internal brand, and EMEA, the team is already strong. We need a leader who keeps raising the bar.

WHAT SUCCESS LOOKS LIKE

In your first month, you know each person on the team, their scope, and where they want to grow. You’ve met GTM leaders in every region and learned how events are currently being leveraged, where they are working, and where we have room to improve.

Within three months, you’ve delivered an updated events strategy and FY28 calendar, developed in alignment with marketing and GTM leaders. You’ve published an event standard for Meter covering promotion, pre-event comms, onsite experience, and follow-up. Sales has a clear intake process, self-serve playbook, and view into our calendar of events. You’ve set clear pipeline targets for the team and every event reports pipeline at 30, 60, and 90 days, including partner-led events.

Over time, you’ll shape how Meter shows up in person across every region and audience as the company scales.

WHO YOU ARE

  • You’ve led a growing events or field marketing team at a high-growth company
  • You’ve run both field marketing and strategic events. You use field events as a data-driven lever for growth, but you know brand events drive pipeline too.
  • You’ve worked closely with partners, or in a channel-led company.
  • You measure everything. You love seeing your team’s direct impact and sharing that story with the company.
  • You build a partnership with sales, not a service desk. Sales feels supported, and your team’s time goes to the programs that matter most.
  • You care how people experience a brand. One great event can change how someone sees Meter: as a customer, partner, future teammate, or industry voice.
  • You believe every event can be high value, from a small regional partner sponsorship to MeterUp.
  • You aren’t satisfied with what’s been done before. You push your team to try new things.
  • You move with intentional urgency. You know when to slow down and when to challenge the pace.
  • You hold a high bar and inspire others around you to do their best work.
  • You lead with Meter’s core values: kindness, ambition, optimism, and paranoia.

WHY METER?

Meter is a vertically integrated networking company. Hardware, software, services, ISP, and autonomous networks—all built on a single data pipeline from the local network to the data center.

The internet runs the world. Every purchase you make, video call you join, it's all packets flowing through networks. But those networks haven’t changed for decades. They’re brittle, complex, and surprisingly hard to set up in an enterprise space.

We started Meter to build better networks. We had to build everything from the ground-up: designing and building our own enterprise hardware, intuitive software, and streamlined operations to deliver great outcomes for our customers. Today, we build and deploy these networks at scale. Ambitious companies and enduring institutions like Bridgewater, Lyft, Reddit, rely on Meter to keep their thousands of employees and locations online and productive.

Our bet with Meter is simple: we will all use the internet more than we do today. We believe we have the definitive networking stack in place to enable business to do so as seamlessly and reliably as any modern utility.

COMPENSATION

  • The estimated base salary for this role is between $150,000 - $200,000.
  • Additionally, this role is eligible to participate in Meter's equity plan.

By applying to this job you acknowledge that you've read and understood Meter's Job Applicant Privacy Notice https://www.meter.com/careers/job-applicant-privacy.

Source: Meter careers (Ashby)

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