Manager, Media Planning

WPP Media
Kuala Lumpur, Malaysia
On-site

Who this role is best for

Strong fit for agency-experienced media planners who lead full-cycle campaigns and thrive in collaborative environments, with a focus on the FMCG industry and hybrid work arrangements in Kuala Lumpur.

Best fit for

  • Candidates with agency media planning experience and a strategic mindset for full-cycle campaigns
    — “Manage the day-to-day needs of key accounts and lead full-cycle campaigns”
  • Professionals adept at building relationships with vendors and driving media ROI
    — “Build and maintain strong partnerships with external media vendors”
  • Individuals with a track record in team leadership and fostering professional growth
    — “Actively supervise, train, and mentor junior team members”

Things to consider

  • Hybrid work model requires in-office presence for four days a week
    — “with teams in the office around four days a week”
  • Preference for candidates with FMCG industry knowledge and consumer journey understanding
    — “Exposure with the FMCG landscape and consumer journey would be beneficial”

How to stand out

  • Highlight experience with media planning tools like MMM and MMR in your resume and interview
    — “Hands on experience in planning tools and understands key planning metrics”
  • Emphasize your ability to execute innovative strategies and deliver measurable ROI
    — “proven track record of developing and executing innovative media and digital strategies”
  • Demonstrate your negotiation skills and vendor relationship-building capabilities
    — “Excellent relationship-building skills with a talent for maintaining positive client partnerships and strong negotiation abilities”
Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • end-to-end account ownership
  • full-cycle campaign management
  • team mentorship
  • cross-functional collaboration
  • strong client partnerships
Typical background
5+ years media planning experienceagency environment experienceproven track record of media strategy execution

Skills & requirements

Required

Media PlanningTeam LeadershipProject ManagementRelationship ManagementQuantitative ProficiencyMedia SystemsMS Office

Preferred

FMCG Landscape KnowledgeConsumer Journey UnderstandingPlanning Tools ExpertiseInnovative Media Strategy Development

Stack & domain

Media PlanningMedia ToolsPlanning MetricsMedia SystemsMS OfficeLeadershipTeam ManagementProblem-solvingRelationship-buildingNegotiationCommunicationPresentationMediaAdvertisingFMCG

About the role

Original posting from WPP Media via Greenhouse

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Responsibilities of the role:

End-to-End Account Ownership: Manage the day-to-day needs of key accounts and lead full-cycle campaigns—seamlessly transitioning from initial briefing and strategic planning to buying, execution, and insightful reporting.

Full Funnel Media Strategy & Execution: Drive smart, innovative media plans and oversee negotiations to maximize the impact and ROI of every budget.

Team Leadership & Mentorship: Actively supervise, train, and mentor junior team members, fostering a positive culture, high work standards, and strong professional growth.

Cross-Functional Collaboration: Partner with senior leaders to shape high-level media strategies, and collaborate with internal departments to bring fresh, business-building ideas to the table.

Relationship Management: Build and maintain strong partnerships with external media vendors and internal resources to strengthen campaign execution.

Workflow & Operations: Keep projects moving smoothly by managing status reports, meeting strict deadlines, and leading alignment meetings to keep all teams on the same page.

Requirements

Minimum 5 years of media planning experience within an agency environment (media or interactive advertising - end to end funnels). Exposure with the FMCG landscape and consumer journey would be beneficial. 

Hands on experience in planning tools and understands key planning metrics but not limited to MMM, MMR, CLV, CMV, TV tools, GWI. Similar Web with knowledge in the consumer goods industry would be advantageous.

A proven track record of developing and executing innovative media and digital strategies, coupled with strong critical thinking and problem-solving skills.

Demonstrated success in leading teams, managing multiple projects, and thriving under pressure in a fast-paced environment while meeting tight deadlines.

Excellent relationship-building skills with a talent for maintaining positive client partnerships and strong negotiation abilities.

Strong quantitative proficiency, paired with technical expertise in media systems, reporting resources, and MS Office 

Exceptional written, verbal, and presentation skills, backed by meticulous attention to detail and a commitment to high standards.

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.  

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Please read our Privacy Notice for more information on how we process the information you provide. 

Source: WPP Media careers (Greenhouse)

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