Candidates with residential in-home sales experience and training expertise will find this leadership role in a fast-growing home improvement network.
Derived from job-description analysis by Serendipath's career intelligence engine.
Original posting from Renuity via Ashby
Sales Training Manager
Statewide Remodeling, A Renuity Company
Statewide Remodeling, a proud company of the Renuity family, where innovation and excellence drive everything we do. As part of a powerful network of seven of the most trusted home renovation companies in America, we are on a mission to revolutionize home improvement—making it faster, easier, and stress-free. Whether it’s a new bath, custom closets, or exterior upgrades, we help homeowners create spaces they love, without the hassle. With expert teams across 36 states growing, there’s likely a Renuity home in your neighborhood. We value fresh perspectives and welcome candidates from all backgrounds to bring their unique experiences and ideas to our team. And we’re just getting started!
Position Summary
The Sales Training Manager is responsible for designing, implementing, and continuously improving the training and development strategy for Statewide Remodeling's In-Home Sales organization. This role ensures that new and existing Sales Consultants, Sales Managers, and Sales Leaders receive the knowledge, coaching, and resources necessary to consistently deliver exceptional customer experiences while achieving sales performance goals.
The Sales Training Manager partners closely with Sales Leadership to identify performance gaps, reinforce best practices, improve closing effectiveness, increase average ticket size, shorten ramp-up time for new hires, and support organizational growth through world-class training programs.
This position requires extensive travel to local markets throughout the Statewide Remodeling footprint.
Key Responsibilities
Training Strategy & Development
- Develop and execute a comprehensive sales training strategy aligned with company objectives.
- Design onboarding programs for newly hired Sales Consultants.
- Build advanced learning paths for experienced sales professionals.
- Create leadership development programs for Sales Managers.
- Develop instructor-led, virtual, and self-paced learning content.
- Maintain all sales training materials, playbooks, presentations, videos, and job aids.
New Hire Training
- Responsible for the interviewing and hiring of sales reps.
- Facilitate all new hire sales onboarding.
- Teach company products, sales process, financing options, CRM systems, compliance requirements, and customer experience expectations.
- Evaluate trainee readiness before independent selling.
- Monitor new hire performance during the first 90 days and provide additional coaching as needed.
Field Coaching
- Travel regularly to regional markets to observe in-home sales appointments.
- Conduct ride-alongs and field observations.
- Coach Sales Consultants on:
- Needs assessment
- Product presentation
- Objection handling
- Closing techniques
- Financing conversations
- Customer communication
- Professionalism
- Provide individualized development plans.
Sales Performance Improvement
Partner with Sales Leadership to improve:
- Close rates
- Revenue per lead
- Average contract value
- Lead conversion
- Financing penetration
- Customer satisfaction
- Sales process consistency
Analyze sales metrics to identify skill gaps and develop targeted learning solutions.
Leadership Partnership
Partner with:
- Regional Sales Director
- Sales Managers
- Recruiting
- Marketing
- Operations
Provide recommendations regarding:
- Training priorities
- Coaching opportunities
- New product launches
- Process improvements
- Talent readiness
Learning Content Development
Develop and maintain:
- Sales playbooks
- Product training guides
- Competitive selling tools
- Video learning modules
- Role-play scenarios
- Certification programs
- Knowledge assessments
- Manager coaching guides
Continuous Improvement
- Evaluate training effectiveness using sales performance data.
- Gather participant feedback to improve learning programs.
- Stay current on adult learning methodologies and residential home improvement sales best practices.
- Recommend innovative training technologies and learning solutions.
Qualifications
Required
- Bachelor's degree in Business, Human Resources, Education, Marketing, or related field (or equivalent experience)
- 5+ years of successful residential in-home sales experience
- 3+ years of sales training, coaching, or leadership experience
- Experience interviewing and selecting new employees
- Experience designing and facilitating adult learning programs
- Strong presentation and facilitation skills
- Experience analyzing sales metrics and performance data
- Ability to travel up to 60%
Preferred
- Home improvement industry experience
- Window, siding, roofing, bath, or home remodeling experience
- Experience with Salesforce or similar CRM systems
- Instructional design experience
- Professional training certification (ATD, CPTD, etc.)
Renuity and its affiliates are committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact Humanresources@renuityhome.com.
If you have a question regarding your application, please contact TA@renuityhome.com
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Source: Renuity careers (Ashby)