Marketing Growth Specialist (Hybrid)

Enova International
São Paulo, Brazil
HybridCareer-pivot friendly

Who this role is best for

Geared toward candidates with 4+ years in marketing or business functions and a focus on data-driven strategies, comfortable with customer analytics and cross-functional collaboration in a hybrid work environment in São Paulo.

Best fit for

  • Candidates with 4+ years in marketing or business functions and a track record in conversion optimization
    — “Have 4+ years of professional experience in a Marketing or Business function”
  • Individuals experienced in analyzing customer behavior and digital journeys for friction points
    — “Analyze customer behavior and digital journeys to identify friction points”
  • Professionals who can translate complex data into actionable strategies and business cases
    — “Translate complex data into actionable recommendations”

Things to consider

  • Requires in-office work three days a week, which may affect remote-preference candidates
    — “hybrid roles require in-office work Tuesday through Thursday”
  • Candidates must be fluent in English for communication and collaboration purposes
    — “Professional proficiency in English”

How to stand out

  • Highlight prior experience in identifying growth opportunities and implementing CRM campaigns
    — “Develop and execute targeted activation, retention, and re-engagement strategies”
  • Emphasize your ability to evaluate business impact and recommend initiatives with measurable outcomes
    — “evaluate potential impact and recommend priorities based on business value”
  • Showcase your SQL skills and ability to extract and analyze data for business decisions
    — “comfortable using SQL to extract and analyze data”
  • Demonstrate your ability to influence decisions through data and structured thinking
    — “influence decisions through data and structured thinking”
Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • increased customer engagement and conversion
  • successful CRM campaigns
Typical background
4+ years of professional experience in marketing or business function

Skills & requirements

Required

Business Performance AnalysisCustomer Engagement StrategiesConversion OptimizationCross-functional CollaborationData-driven Insights

Preferred

Financial Services ExperienceAI Tools

Stack & domain

Business PerformanceAnalyticsGrowth OpportunitiesStrategyCustomer ExperienceConversion OptimizationCustomer EngagementRetentionRe-engagementCross-functional CollaborationExecutionImpact MeasurementSQLCRMCustomer SegmentationLifecycle MarketingBIDigital AnalyticsDigital Conversion OptimizationAIProblem-solvingInitiativeCommunicationCollaborationInfluenceMarketingBusinessFinance

About the role

Original posting from Enova International via Greenhouse

Team: Marketing – Simplic 

About the Role

We are looking for a Senior Growth Analyst to help drive business growth by increasing customer engagement, conversion and repeat business within our current customer base. This is a highly analytical and business-oriented role, focused on understanding business performance, identifying growth opportunities and translating data-driven insights into actionable strategies. You will also have the opportunity to lead high-visibility projects, propose process improvements, and test new marketing strategies.

Responsibilities

Business Performance & Analytics – Monitor key business metrics, investigate performance trends, identify root causes and translate complex data into actionable recommendations. Develop analyses and forecasts to support business decisions.

Growth Opportunities & Strategy – Identify and size opportunities to increase customer engagement, conversion, and repeat business. Build business cases, evaluate potential impact and recommend priorities based on business value.

Customer Experience & Conversion Optimization – Analyze customer behavior and digital journeys to identify friction points, improve customer experience, and increase conversion throughout the funnel.

Customer Engagement & Retention – Develop and execute targeted activation, retention, and re-engagement strategies based on customer behavior, segmentation, and business opportunities. Coordinate with internal teams and external vendors to implement CRM campaigns, optimize customer communications and drive measurable results.

Cross-Functional Collaboration – Partner with Product, Analytics, Engineering, Credit, and other teams to translate business opportunities into initiatives, influence decisions, and support implementation.

Execution & Impact Measurement – Take ownership of initiatives from analysis and planning through execution and performance evaluation, ensuring clear measurement of business impact.

Requirements

Have 4+ years of professional experience in a Marketing or Business function (i.e. Analytics, Strategy, Planning, Operations).

Have strong analytical skills – You are comfortable using SQL to extract and analyze data, identify trends, investigate performance drivers, and translate findings into actionable business recommendations.

Have a business-oriented mindset – You understand how to translate data into actionable opportunities, evaluate business impact, and recommend initiatives that drive measurable growth.

Are a self-starter and problem solver – You take initiative, challenge assumptions, and proactively identify ways to improve performance. You are comfortable navigating ambiguity and taking ownership of complex problems.

Can communicate, collaborate, and influence – You can clearly present insights and recommendations, work effectively across different teams, and influence decisions through data and structured thinking.

Professional proficiency in English.

Nice to Have

Experience in financial services, fintech or other digital consumer businesses.

Familiarity with CRM, customer segmentation, retention or lifecycle marketing strategies.

Experience with BI and digital analytics tools such as Tableau, Power BI, MicroStrategy, Adobe Analytics, or similar platforms.

Experience working with Product and Engineering teams on digital conversion optimization.

Familiarity with AI tools to improve analytical productivity, automate processes, or support experimentation.

Benefits & Perks:

Our hybrid roles require in-office work Tuesday through Thursday, with remote flexibility on Mondays and Fridays. This schedule fosters collaboration, team connection, and strategic planning, enhancing communication and effectiveness to drive results.

Health, dental, and vision insurance including mental health benefits

401(k) matching plus a roth option (U.S. Based employees only)

PTO & paid holidays off

Sabbatical program (for eligible roles)

Summer hours (for eligible roles)

Paid parental leave

DEI groups (B.L.A.C.K. @ Enova, HOLA @ Enova, Women @ Enova, Pride @ Enova, South Asians @ Enova, APEX @ Enova, and Parents @ Enova)

Employee recognition and rewards program

Charitable matching and a paid volunteer day…Plus so much more!

About Enova

Enova International is a leading financial technology company that provides online financial services through our AI and machine learning-powered Colossus™platform. We serve non-prime consumers and businesses alike, while offering world-class technology and services to traditional banks—in order to create accessible credit for millions. 

Being a values-driven organization is at the core of Enova’s success. We live our values by listening to our customers, challenging assumptions, thinking big, setting high expectations, and hiring and developing the best. Through our values and our commitment to making Enova an awesome place to work, we maintain an environment of inclusion and culture where our employees can thrive. You can learn more about Enova’s values and culture here. 

It is our policy to provide equal employment opportunity for all persons and not discriminate in employment decisions by placing the most qualified person in each job, without regard to any other classification protected by federal, state, or local law. California Applicants: Click here to review our California Privacy Policy for Job Applicants.

Source: Enova International careers (Greenhouse)

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