Marketing Scientist

Openai
San Francisco +1 more
Hybrid

Who this role is best for

Geared toward senior advertising measurement experts comfortable with advertiser-facing insights and scalable tool development, working in a hybrid schedule across San Francisco or New York.

Best fit for

  • Candidates with 10+ years in advertising measurement and a track record of building scalable tools for clients
    — “Have deep expertise (10+ years) in advertising measurement
  • Individuals who excel at translating complex statistical concepts into practical business decisions
    — “Can translate complex statistical concepts into practical decisions
  • Candidates experienced in working with cross-functional teams like Product, Engineering, and Legal
    — “Partner with Product, Engineering, and Data Science

Things to consider

  • Hybrid schedule requires three days in-office per week in either San Francisco or New York
    — “follows a hybrid schedule (Monday-Wednesday)
  • Candidates must be prepared to work with advertiser executives and handle nuanced measurement discrepancies
    — “navigate sophisticated advertiser questions, measurement discrepancies, and executive conversations

How to stand out

  • Highlight experience with incrementality testing and experiment design in your resume and interviews
    — “Have designed or operated lift and incrementality programs
  • Showcase your ability to work with large datasets using SQL, Python, or R
    — “works directly with large datasets using SQL, Python or R
  • Emphasize your ability to create reusable programs and tools for scaling measurement support
    — “creating reusable programs, tools, agents, skills, and workflows
  • Demonstrate your experience in onboarding third-party measurement partners and API integrations
    — “Bring experience with third-party measurement providers, partner onboarding, APIs or data integrations
Pace · SteadyCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • Develop scalable measurement programs and guidance that improve decisions and adoption of rigorous measurement practices
  • Shape advertiser-facing insights experiences that translate campaign and audience data into actionable performance recommendations
Typical background
10+ years of experience in advertising measurement

Skills & requirements

Required

Advertising MeasurementIncrementality TestingAttributionMarketing Mix ModelingAi-enabled Analytical Workflows

Preferred

Auction OptimizationPrivacy-forward Measurement Workflows

Stack & domain

Advertising MeasurementExperimentationIncrementality TestingAttributionMarketing Mix ModelingSQLPythonRAi-enabled Analytical WorkflowsClient JudgmentExecutionCommunicationProblem-solvingTeamworkLeadershipOpenaiAIAdvertisingMarketingData-driven Approach

About the role

Original posting from Openai via Ashby

About the Team

OpenAI’s mission is to ensure the responsible and widespread adoption of artificial intelligence. In support of that mission, the Marketing team helps deeply understand customer audiences and market dynamics, influence the development of the right products, build sustainable and customer-aligned monetization models, and drive awareness, adoption, and usage across OpenAI’s products and platform.

We take a data-driven approach to understand markets, develop monetization strategies, and uncover customer needs that shape product strategy and messaging. We partner closely with Sales, Partnerships, Product, Engineering, Research, Comms, and Design to deliver a cohesive end-to-end customer experience and lead go-to-market efforts for new product launches across channels.

About the Role

We’re looking for a Marketing Scientist to join OpenAI’s Ads Marketing Science function. Reporting to Marketing Science leadership, you’ll be a senior individual contributor who combines rigorous measurement expertise with strong client judgment and hands-on execution.

Your mission is to help OpenAI Ads prove and improve advertisers’ media performance. You’ll work with sales, partners, and clients supporting all forms of measurement including verification, attribution, incrementality, brand, marketing mix modeling (MMM), and scalable advertiser reporting, connecting sound methodology to decisions advertisers can act on.

You will partner closely with Sales on key advertising accounts and with Product, Engineering, Data Science, Partnerships, Legal, and Privacy. Initial priorities include advancing incrementality measurement, helping onboard measurement partners to privacy-forward measurement workflows and integrations, and creating reusable programs, tools, agents, skills, and workflows that let sales and clients access high-quality Marketing Science support at scale.

This role is based in either San Francisco or New York, and follows a hybrid schedule (Monday-Wednesday).

In this role, you will:

  • Partner with Sales, advertisers, and agencies to shape learning agendas, interpret results, and improve media performance.
  • Apply rigorous advertising measurement approaches across attribution, incrementality, marketing mix modeling, and other relevant methodologies.
  • Develop scalable measurement programs and guidance that improve decisions and adoption of rigorous measurement practices.
  • Shape advertiser-facing insights experiences that translate campaign and audience data into actionable performance recommendations.
  • Conduct auction optimization analyses to identify delivery, pricing, and performance opportunities that improve advertiser outcomes.
  • Communicate complex concepts clearly and uphold high standards for privacy, quality, transparency, and responsible interpretation.

You might thrive in this role if you:

  • Have deep expertise (10+ years) in advertising measurement, including experimentation, incrementality testing, attribution, and econometric approaches such as MMM.
  • Are a hands-on senior individual contributor who works directly with large datasets using SQL, Python or R, and AI-enabled analytical workflows, without sacrificing rigor or judgment.
  • Are a trusted client advisor who can navigate sophisticated advertiser questions, measurement discrepancies, and executive conversations with clarity and sound judgment.
  • Have designed or operated lift and incrementality programs, including experiment design, power analysis, governance, diagnostics, and statistical quality standards.
  • Bring experience with third-party measurement providers, partner onboarding, APIs or data integrations, and translating partner needs into practical product requirements.
  • Have partnered effectively with Product, Engineering, and Data Science to turn measurement methodology into scalable tools, reporting, or platform capabilities.
  • Can translate complex statistical concepts into practical decisions for both technical and non-technical audiences.
  • Thrive in fast-paced, high-ambiguity environments and can influence across teams without relying on formal authority.
  • Care deeply about privacy-forward, trustworthy measurement that helps advertisers understand, prove, and improve media performance.

About OpenAI

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity. 

We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic.

For additional information, please see OpenAI’s Affirmative Action and Equal Employment Opportunity Policy Statement https://cdn.openai.com/policies/eeo-policy-statement.pdf.

Background checks for applicants will be administered in accordance with applicable law, and qualified applicants with arrest or conviction records will be considered for employment consistent with those laws, including the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, for US-based candidates. For unincorporated Los Angeles County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: protect computer hardware entrusted to you from theft, loss or damage; return all computer hardware in your possession (including the data contained therein) upon termination of employment or end of assignment; and maintain the confidentiality of proprietary, confidential, and non-public information. In addition, job duties require access to secure and protected information technology systems and related data security obligations.

To notify OpenAI that you believe this job posting is non-compliant, please submit a report through this form https://form.asana.com/?d=57018692298241&k=5MqR40fZd7jlxVUh5J-UeA. No response will be provided to inquiries unrelated to job posting compliance.

We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made via this link https://form.asana.com/?k=bQ7w9h3iexRlicUdWRiwvg&d=57018692298241.

OpenAI Global Applicant Privacy Policy https://cdn.openai.com/policies/global-employee-and-contractor-privacy-policy.pdf

At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.

Source: Openai careers (Ashby)

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