Performance Creative Strategist, Mid-Level

Clera
Berlin, Germany
On-site

Who this role is best for

Geared toward mid-level digital designers comfortable with B2B performance marketing and data-informed creative work, with a focus on Figma and hybrid work in Berlin.

Best fit for

  • Mid-level digital designers with B2B performance ad experience and a strong portfolio of Figma work
    — “Develop creative strategies and design ad creatives and landing pages informed by performance data”
  • Candidates who can independently manage client projects and refine creative direction with stakeholders
    — “Join strategy meetings and work with clients to refine creative direction”
  • Individuals with native-level German and experience in Meta Ads and LinkedIn Ads for B2B audiences
    — “Familiarity with Meta Ads and LinkedIn Ads creative, and an understanding of B2B audiences and positioning”

Things to consider

  • Requires three days per week in the office in Berlin, with full on-site commitment for the first month
    — “Hybrid role based in Berlin, Germany, with three days per week in the office. The first month is fully on-site.”
  • No visa sponsorship available, which may limit eligibility for non-German candidates
    — “Visa sponsorship is not available.”

How to stand out

  • Emphasize documented results from past performance ad campaigns in your portfolio
    — “Experience designing performance ad creatives in Figma, with examples of paid social or paid search work and documented results”
  • Showcase your ability to translate B2B positioning into visual concepts in your application materials
    — “Translate B2B positioning and offers into compelling visual designs using Figma”
  • Highlight your fluency in German and any past client-facing experience in your resume and interviews
    — “Native-level German and the ability to take ownership and deliver independently”
Pace · Fast PacedCollaboration · MediumAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • developed creative strategies and designs
  • managed multiple client projects
  • delivered high-quality work
Typical background
1 to 5 years of relevant experienceportfolio showing digital design work

Skills & requirements

Required

Creative StrategyFigmaPerformance Data AnalysisPaid AdvertisingLanding Page Design

Preferred

Motion DesignVideo EditingAI ToolsWebflow

Stack & domain

FigmaMeta AdsLinkedin AdsB2B Audiences And PositioningCommunicationTeamworkProblem-solvingPerformance MarketingAdvertisingLanding Page Design

About the role

Original posting from Clera via Ashby

ABOUT THE ROLE

Join a B2B performance marketing team creating paid advertising and landing page experiences for client campaigns. You will turn client positioning into measurable creative work, from initial concepts and messaging through finished Figma designs.

WHAT YOU'LL DO

  • Develop creative strategies and design ad creatives and landing pages informed by performance data such as CTR, CPL, and conversion rates.
  • Translate B2B positioning and offers into compelling visual designs using Figma.
  • Join strategy meetings and work with clients to refine creative direction.
  • Plan creative tests, develop hypotheses and variants, and evaluate campaign results.
  • Manage multiple client projects in parallel and deliver high-quality work at pace.
  • Review performance feedback and iterate on creative to improve effectiveness.

WHAT WE'RE LOOKING FOR

  • Approximately 1 to 5 years of relevant experience, with a portfolio showing your own digital design work.
  • Experience designing performance ad creatives in Figma, with examples of paid social or paid search work and documented results.
  • Familiarity with Meta Ads and LinkedIn Ads creative, and an understanding of B2B audiences and positioning.
  • Native-level German and the ability to take ownership and deliver independently.
  • Agency experience, motion design, video editing, AI tools, copywriting, or Webflow experience are helpful.

COMPENSATION & BENEFITS

Base salary is €45,000 to €65,000 annually. This is a permanent, full-time position with a six-month probation period. Visa sponsorship is not available.

LOCATION

Hybrid role based in Berlin, Germany, with three days per week in the office. The first month is fully on-site.

Source: Clera careers (Ashby)

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