Product Marketing Manager, Training

Baseten

San Francisco, CA

On-siteCareer-pivot friendly

Who this role is best for

A natural match if you have experience in developer-focused product marketing and a grasp of post-training AI concepts.

Best fit for

Candidates with mid-level experience in developer tools and a background in AI infrastructure
— “3–8+ years of experience in product marketing, preferably in developer tools, cloud infrastructure, or SaaS.”
Individuals who have shaped product narratives around post-training and open-weight models
— “Shape how the market thinks about closed-to-open weights models and post-training ROI.”
Professionals comfortable with technical collaboration and simplifying complex ideas for developers
— “Technically adept and comfortable working with engineering teams to understand product capabilities.”

Things to consider

The role requires adapting to a fast-moving startup culture with multiple stakeholders
— “Worked at a fast-moving startup and can adjust quicklyAbility to thrive in a dynamic, fast-paced environment with multiple stakeholders.”

How to stand out

Highlight experience in creating technical content and go-to-market strategies for developer audiences
— “Proven success creating technical product marketing content and campaigns targeting developer audiences.”
Demonstrate ability to simplify complex AI concepts in marketing materials
— “Excellent written and verbal communication skills, with the ability to simplify complex concepts.”
Showcase knowledge of post-training, open-weight models, and ML infrastructure
— “Working understanding of the LLM landscape: post-training, open-weight and closed models, training techniques.”
Emphasize collaboration with cross-functional teams like engineering and sales
— “Own the launch process for new features and products, collaborating closely with product, engineering, sales, and growth teams.”
Include examples of market analysis and competitive positioning in your portfolio
— “Build competitive and market analysis to inform product positioning strategies.”

Pace · SteadyCollaboration · HighAutonomy · MediumDecision Impact · TeamLevel · Mid

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

Developing clear and differentiated messaging
Creating high-quality marketing assets

Typical background

Experience in product marketingTechnical background

Skills & requirements

Required

Product MarketingDeveloper ToolsCloud InfrastructureSaasLLM LandscapeTechnical Product Marketing ContentCampaign Targeting Developer Audiences

Preferred

AI InfrastructureModel TrainingPost-training Concepts

Stack & domain

Product MarketingDeveloper ToolsCloud InfrastructureSaasLLM LandscapeAI InfrastructureModel TrainingPost-training ConceptsDeveloper EcosystemsApisModern Software Development PracticesTechnical SavvyStrategicCommunicationAbility To Simplify Complex ConceptsAbility To Thrive In A Dynamic EnvironmentAIEnterpriseDeveloper Engagement

About the role

Original posting from Baseten via Ashby

ABOUT BASETEN
Baseten powers mission-critical inference for the world's most dynamic AI companies, like Cursor, Notion, OpenEvidence, Abridge, Clay, Gamma and Writer. By uniting applied AI research, flexible infrastructure, and seamless developer tooling, we enable companies operating at the frontier of AI to bring cutting-edge models into production. We're growing quickly and recently raised our $1.5B Series F https://www.baseten.co/blog/announcing-our-series-f/, led by Altimeter Capital, Conviction Partners, and Spark Capital. Join us and help build the platform engineers turn to to ship AI products.
ROLE
We are seeking an experienced Product Marketing Manager with a strong background in engaging developer audiences and delivering impactful go-to-market programs for native AI and enterprise companies. This role requires someone who is both technically savvy and strategic, with a proven track record of crafting compelling product narratives and building marketing assets that resonate with technical decision-makers. This role is specifically focused on our post-training offerings at Baseten. We’re looking for someone who has experience in and is ready to learn more about all things post-training.
If you’re passionate about AI infrastructure, post-training, developer engagement, and simplifying complex technologies for real-world adoption, we want to hear from you.
RESPONSIBILITIES
Positioning & Messaging: Develop clear and differentiated messaging that articulates the value of Baseten’s inference platform to developers and enterprise customers.
Narrative Development: Shape how the market thinks about closed-to-open weights models and post-training ROI.
Go-to-Market Strategy: Own the launch process for new features and products, collaborating closely with product, engineering, sales, and growth teams.
Content Development: Create high-quality marketing assets, including white papers, technical blogs, demos, and customer case studies.
Sales Enablement: Build resources and programs that empower our sales teams to effectively communicate Baseten’s capabilities and benefits
Market Insights: Understand the fast-moving AI market and build competitive and market analysis to inform product positioning strategies.
QUALIFICATIONS
3+ years of experience in product marketing, preferably in developer tools, cloud infrastructure, or SaaS.
Proven success creating technical product marketing content and campaigns targeting developer audiences.
Working understanding of the LLM landscape: post-training, open-weight and closed models, training techniques.
Excellent written and verbal communication skills, with the ability to simplify complex concepts.
Technically adept and comfortable working with engineering teams to understand product capabilities.
Knowledge of AI/ML infrastructure, model training, and post-training concepts.
Familiarity with developer ecosystems, APIs, and modern software development practices.
Worked at a fast-moving startup and can adjust quickly
Ability to thrive in a dynamic, fast-paced environment with multiple stakeholders.
BENEFITS
Competitive compensation, including meaningful equity.
100% coverage of medical, dental, and vision insurance for employee and dependents
Flexible PTO policy including company wide Winter Break (our offices are closed from Christmas Eve to New Year's Day!)
Paid parental leave
Fertility and family-building stipend through Carrot
Company-facilitated 401(k)
Exposure to a variety of ML startups, offering unparalleled learning and networking opportunities.
Apply now to embark on a rewarding journey in shaping the future of AI! If you are a motivated individual with a passion for machine learning and a desire to be part of a collaborative and forward-thinking team, we would love to hear from you.
At Baseten, we are committed to fostering a diverse and inclusive workplace. We provide equal employment opportunities to all employees and applicants without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.
We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance, where applicable).

Source: Baseten careers (Ashby)