Search Associate Senior

WPP Media
Bogota, Colombia
Career-pivot friendly

Who this role is best for

Aimed at mid-level to senior SEO professionals with AI and cross-functional experience who can lead search strategies in LATAM markets.

Best fit for

  • Candidates with 3–5 years of SEO experience in digital agencies or multinational settings
    — “3–5 years of experience in SEO strategy and execution, preferably in digital agencies or multinational environments.”
  • Individuals with a track record of managing regional SEO projects and optimizing content
    — “Proven ability to manage regional projects, analyze organic performance, identify growth opportunities, and collaborate with cross-functional teams and stakeholders.”
  • Professionals who can integrate AI-driven search optimization into their strategies
    — “Knowledge of AI-driven search optimization, including AEO, GEO, AI Overviews, and LLM-based search platforms.”

Things to consider

  • The role demands managing multiple brands and regional stakeholders simultaneously.
    — “Collaborate with cross-functional teams and regional stakeholders to maximize search performance”
  • Candidates should be prepared for a high level of data and performance analysis.
    — “Leveraging data and industry insights to identify growth opportunities”

How to stand out

  • Highlight specific regional SEO campaigns and AI integration examples in your resume.
    — “Lead and optimize SEO strategies across multiple brands and LATAM markets”
  • Emphasize your experience with GA4 and Google Search Console in your application.
    — “Experience with SEO analytics and reporting tools, including Google Analytics 4 (GA4) and Google Search Console.”
Pace · SteadyCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • driving organic visibility
  • maximizing search performance
Typical background
SEOdigital marketingdata analysis

Skills & requirements

Required

SEO StrategyTechnical SEOOn-page OptimizationKeyword ResearchContent StrategyAi-driven Search Optimization

Preferred

AI OverviewsLlm-based Search Platforms

Stack & domain

SEO Strategy And ExecutionTechnical SEOOn-page OptimizationKeyword ResearchContent StrategySEO Analytics And ReportingGoogle Analytics 4 (ga4)Google Search ConsoleAi-driven Search OptimizationAEOGEOLlm-based Search PlatformsRegional Project ManagementOrganic Performance AnalysisGrowth Opportunity IdentificationCross-functional Team CollaborationStakeholder CollaborationCollaborationProject ManagementData AnalysisStakeholder EngagementSEOAi-driven MediaLatam MarketsOrganic VisibilityQualified TrafficEngagementContent OptimizationAi-driven Search InitiativesData And Industry InsightsGrowth OpportunitiesCross-functional TeamsRegional StakeholdersSearch PerformanceBusiness Objectives

About the role

Original posting from WPP Media via Greenhouse

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Role Summary and Impact

As a Search Senior Associate, lead and optimize SEO strategies across multiple brands and LATAM markets, driving organic visibility, qualified traffic, and engagement. Oversee technical SEO, content optimization, and AI-driven search initiatives (AEO/GEO), leveraging data and industry insights to identify growth opportunities. Collaborate with cross-functional teams and regional stakeholders to maximize search performance and achieve business objectives.

Skills and Experience:

3–5 years of experience in SEO strategy and execution, preferably in digital agencies or multinational environments.

Strong expertise in Technical SEO, On-Page Optimization, Keyword Research, and Content Strategy.

Experience with SEO analytics and reporting tools, including Google Analytics 4 (GA4) and Google Search Console.

Knowledge of AI-driven search optimization, including AEO, GEO, AI Overviews, and LLM-based search platforms.

Proven ability to manage regional projects, analyze organic performance, identify growth opportunities, and collaborate with cross-functional teams and stakeholders.

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Source: WPP Media careers (Greenhouse)

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