Senior Associate, Customer Marketing Performance Enablement

JPMorgan Chase
Wilmington, DE
On-siteCareer-pivot friendly

Who this role is best for

Geared toward candidates with marketing analytics experience and comfort with cross-functional collaboration, particularly in data alignment and testing frameworks.

Best fit for

  • Candidates with marketing analytics experience and cross-functional teamwork background
    — “Partner with D&A and P&I to prioritize and track high-impact data use cases”
  • Professionals with 3+ years in performance marketing or similar roles
    — “3+ years in marketing analytics, performance marketing, or similar roles”
  • Individuals who can translate marketing priorities into actionable insights and strategies
    — “Translate marketing priorities into clear insights, testing strategies, and data-driven decision support”

Things to consider

  • The role is likely to involve significant coordination across multiple teams and departments
    — “Partner across Marketing, D&A, P&I, and Finance teams”
  • The position demands familiarity with AI-enabled analytics and reporting tools
    — “Support rollout of AI-enabled analytics and reporting tools with cross-functional partners”

How to stand out

  • Highlight experience in building dashboards and executive reporting for customer engagement
    — “Build dashboards and executive reporting to improve visibility into customer engagement and performance”
  • Emphasize your ability to execute testing agendas and drive actionable learnings
    — “Execute testing agendas with Marketing, OAT and D&A to increase test velocity and actionable learnings”
  • Showcase your history of enabling data alignment across marketing and analytics teams
    — “Enable cross-touchpoint data alignment with Marketing and D&A (across Branded Card & Benefit Marketing) to drive consistent insights”
Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • improved visibility into customer engagement and performance
  • increased test velocity and actionable learnings
  • strengthened decision-making based on impact
Typical background
3+ years in marketing analytics, performance marketing, or similar roles

Skills & requirements

Required

Marketing AnalyticsPerformance MarketingDashboards And Reporting ToolsTesting FrameworksSegmentation And TargetingMarketing MeasurementProject ManagementCommunication And Stakeholder ManagementAnalytical And Problem-solving Skills

Preferred

Advanced Degree In Math, Data Science, Engineering

Stack & domain

Marketing AnalyticsPerformance MarketingDashboardsReporting ToolsPerformance MetricsTesting FrameworksCampaign OptimizationSegmentationTargetingMarketing MeasurementData AlignmentData Use CasesForecastingPlanningData-driven MarketingAi-enabled AnalyticsPartneringAnalyticalProblem-solvingProject ManagementOrganizationCommunicationStakeholder ManagementDetail-orientedFast-paced EnvironmentFinanceMarketingData ScienceEngineering

About the role

Original posting from JPMorgan Chase

Join a high-impact Customer Marketing organization responsible for deepening engagement, driving revenue, and building trust with our customers across the Chase branded card portfolios, Chase Offers and Chase Travel.

As a Senior Associate, Customer Marketing Performance Enablement in the Customer Marketing organization, you will help shape the future of customer marketing across the customer journey for branded card + benefits by enabling data-promoten decisioning, accelerated testing, and scalable analytics that promote performance, efficiency, and customer engagement. You will also support how marketing performance is measured, analyzed, and optimized across the Customer Marketing team.

You will partner across Marketing, Data & Analytics (D&A), Personalization & Insights (P&I), Operations, Audit & Technology (OAT), and Finance to translate marketing priorities into clear insights, testing strategies, and data-driven decision support.

Job Responsibilities:

Support performance marketing enablement across data, measurement, and testing with Marketing, D&A, OAT, and P&I

Build dashboards and executive reporting to improve visibility into customer engagement and performance

Enable cross-touchpoint data alignment with Marketing and D&A (across Branded Card & Benefit Marketing) to drive consistent insights 

Execute testing agendas with Marketing, OAT and D&A to increase test velocity and actionable learnings

Partner with D&A and P&I to prioritize and track high-impact data use cases

Support segmentation and measurement to improve targeting and campaign effectiveness

Contribute to forecasting and planning with Marketing and Finance to strengthen decision-making based on impact

Enable data-driven marketing by increasing use of insights in optimization and strategy

Support rollout of AI-enabled analytics and reporting tools with cross-functional partners

Track reporting, test plans, and timelines to improve speed and consistency of insights

Identify opportunities to improve performance visibility, test impact, and analytical capabilities utilizing AI

Required qualifications, capabilities, and skills

Bachelor's degree required

3+ years in marketing analytics, performance marketing, or similar roles

Experience with dashboards, reporting tools, and performance metrics

Knowledge of testing frameworks and campaign optimization

Understanding of segmentation, targeting, and marketing measurement

Ability to partner across Marketing, D&A, P&I, and Finance teams

Strong analytical and problem-solving skills

Strong project management and organization

Strong communication and stakeholder management

Detail-oriented and comfortable in a fast-paced environment

Advanced degree preferred in math, data science, engineering or similar field

Preferred qualifications, capabilities and skills

Advanced degree preferred in math, data science, engineering or similar field

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs. 

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.  We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. 

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

Source: JPMorgan Chase careers

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