Best suited to candidates with hands-on SEO experience working in global client solutions environments, who thrive in collaborative, hybrid work arrangements and have a strategic mindset for content and technical optimization.
Derived from job-description analysis by Serendipath's career intelligence engine.
Original posting from WPP Media via Greenhouse
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
3508 - Senior Associate, SEO, Global Client Solutions
Role Summary and Impact
The role exists within Mindshare Channels & Solutions to support a growing team, covering both SEO, CRO and Search Analysis. As an Senior SEO Account Executive, you will play a pivotal role in day-to-day support, and in some cases ownership, of client engagements, SEO process and execution on and off page.
The Senior SEO Account Executive will be required to support the growth of our offering with the help of the Account Manager and lead in management of the Senior SEO Account Executives in the team. The Senior SEO Account Executive will help to support and shape the global SEO strategy for a variety of brands across content, technical and outreach.
Responsibilities
Delivering client performance
Oversee development and creation of organic search best practices alongside your BD. Ultimate accountability for adherence to best practice, and responsible for effective oversight of designated organic and holistic search strategies.
Create from briefs client specific search landscapes and content topics
Support the benchmark reporting and analysis of client campaigns
SEO copy writing and optimisation to support the content strategy for global and local teams
Conduct technical and content audits and provide recommendations
Work with reporting tools to analyse performance and provide recommendations with the support of senior team members
Develop an understanding of the services we offer and how we offer them
Develop skill sets to become an expert in search marketing, across both paid search, programmatic, SEO and paid social media
Driving our process
Conduct outreach execution approach at a global level and help coordinate this in regional/local markets via the strategy agreed by SEO directors and the global client.
Quality control deliverables with senior team members in order to confidently provide documentation to clients
Work within a timely manner to meet client & internal expectations and deadlines
Inspiring our people
Provide Owned Media POVs for regular client updates to your manager to support campaign actions, reporting and strategies discussions
Effectively communicate with your Manager, client team and client contacts regarding deadlines and delivery of work
Train Grads and Executives on how to effectively and execute an efficient SEO plan and how to apply best practices
Support the Account Executive with tasks, providing guidance where needed
Skills and Experience
The candidate should have an action-based attitude and strong time management skills to best support the SEO team. The candidate should be comfortable in presenting their findings and be confident across the core pillars of SEO and have the ambition to consistently expand their skill set.
Essential Criteria
Have an understanding in areas of Owned Media such as SEO (websites, site analytics and mobile environments)
Good project management skills
Effective and efficient working style
Good understanding of on page and off page SEO
Creative thinking around content for digital
Understanding of site analytics and SEO tools
Highly organised and has a great attention to detail
Interest in search and digital media and advertising
Language skills desired but not required
Desirable Criteria
Experience building Looker Studio reports
Experience in building deliverable templates for the team to utilise
Language skills
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note this is a UK based role and requires individuals to have the right to work in this location
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Source: WPP Media careers (Greenhouse)