Senior Enterprise Marketing Manager

DLR Group
Overland Park, KS
Hybrid

Who this role is best for

Best suited to marketing professionals with leadership experience in the architecture, engineering, and design industry working in a hybrid environment.

Best fit for

  • Candidates with leadership experience in professional services firms and a strong background in integrated design marketing
    — “experience leading enterprise marketing for a multidisciplinary professional services firm.”
  • Individuals who can bridge business goals with creative storytelling and content development
    — “translating business priorities into compelling content, coordinated campaigns, and measurable marketing initiatives.”
  • Professionals with a proven ability to manage teams across multiple locations and maintain a collaborative culture
    — “Experience hiring, leading, mentoring, and managing teams, including colleagues working across multiple locations.”

Things to consider

  • The role requires U.S. work eligibility without visa sponsorship
    — “Eligibility to work in the United States without requiring a work visa or residency sponsorship.”
  • Candidates must be comfortable with both digital and print storytelling formats
    — “Establish a creative vision for enterprise storytelling across digital and print channels.”

How to stand out

  • Highlight experience in developing marketing strategies aligned with business goals and outcomes
    — “demonstrated experience developing and executing marketing strategies, content programs, and integrated campaigns aligned with business goals.”
  • Demonstrate your proficiency in creating compelling content and messaging for professional services
    — “Define and strengthen the firm’s enterprise value proposition, creating compelling messaging that communicates the benefits of integrated design.”
  • Emphasize your experience with brand standards and training tools for consistent external communication
    — “Champion DLR Group’s brand standards, voice, and style by developing tools, guidance, and training to support consistent, high-quality marketing.”
  • Showcase your ability to use data to measure and improve marketing effectiveness
    — “Experience establishing marketing KPIs and using performance data to inform decisions.”
Pace · SteadyCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • developing and executing marketing strategy
  • strengthening enterprise value proposition
  • establishing creative vision for storytelling
Typical background
Bachelor’s degree in Marketing, Communications, English, or a related field10+ years of marketing experience

Skills & requirements

Required

Marketing StrategyBrand PositioningContent CreationCampaign ExecutionTeam ManagementCross-functional CollaborationKPI Establishment

Preferred

Thought LeadershipResearch And Development

Stack & domain

Marketing StrategyCommunicationsBrand PositioningContent CreationCampaign ManagementTeam ManagementPerformance EvaluationResearchSustainabilityHuman ResourcesDesign DisciplinesBrand StandardsDigital MarketingWeb ContentEmail CampaignsKpisProcess ImprovementLeadershipTeamworkCommunicationProblem-solvingCreativityAdaptabilityInfluenceMarketingBrandingDesignBusiness

About the role

Original posting from DLR Group via Greenhouse

DLR Group is an integrated design firm with a promise to elevate the human experience through design. This fuels the work we do around the world and inspires our mission to improve the lives of our clients, our communities, and our planet. If this sparks your interest, you’re in the right place.

Do you have a passion for thinking without boundaries across a diverse firm, both to achieve existing and define future strategic marketing tactics? Do you energize and influence others, working effectively with teammates at all levels while advancing shared goals? DLR Group is looking for a Senior Enterprise Marketing Manager to advance firm-wide matters through intelligent marketing and brand positioning.  

DLR Group operates on a hybrid work model that supports flexibility between office time and working from home. DLR Group has a network of 30+ studios across the United States. For this role, we encourage exceptional applicants across the ecosystem. 

Position Summary:

The Senior Enterprise Marketing Manager leads firmwide marketing strategy and execution, advancing DLR Group’s brand and communicating the value of our integrated design model. This role translates business priorities into compelling content, coordinated campaigns, and measurable marketing initiatives that strengthen the firm’s visibility and positioning.

This individual will manage and mentor the enterprise marketing team, foster creative thinking, and collaborate with design and business leaders across DLR Group. You will connect ideas and expertise across sectors, disciplines, and services to bring our design story to life and advance our promise to elevate the human experience through design.

The successful candidate will:

Lead the development and execution of an annual enterprise marketing strategy and communications calendar aligned with DLR Group’s business goals, including thought leadership, awards, rankings, email campaigns, and web content.

Define and strengthen the firm’s enterprise value proposition, creating compelling messaging that communicates the benefits of integrated design.

Establish a creative vision for enterprise storytelling across digital and print channels, turning the firm’s expertise, research, and design achievements into engaging content.

Manage, mentor, and develop the enterprise marketing team, supporting hiring, onboarding, performance, and professional growth while fostering a collaborative, accountable, and creative culture.

Partner with leaders in research and development, sustainability, human resources, and design disciplines to identify differentiators and translate them into meaningful external communications.

Collaborate with sector marketing and pursuit leaders to identify shared priorities and develop initiatives that connect expertise across the firm.

Champion DLR Group’s brand standards, voice, and style by developing tools, guidance, and training to support consistent, high-quality marketing.

Partner with internal communications, media, and digital to coordinate campaigns, amplify stories, and expand the firm’s reach.

Establish KPIs, evaluate campaign performance, and use insights to improve marketing effectiveness and demonstrate business impact.

Guide team priorities, resources, and workflows to deliver marketing initiatives on time and within scope while continually improving processes and outcomes.

Required Qualifications:

Bachelor’s degree in Marketing, Communications, English, or a related field.

10+ years of progressive experience in marketing, brand, or communications, including leadership responsibilities. 

Demonstrated experience developing and executing marketing strategies, content programs, and integrated campaigns aligned with business goals. 

Experience hiring, leading, mentoring, and managing teams, including colleagues working across multiple locations.

Strong writing, editing, and storytelling skills, with the ability to translate complex ideas into clear, compelling communications. 

Proven ability to prioritize concurrent initiatives, manage resources, and deliver high-quality work under tight deadlines.

Ability to influence and collaborate with senior leaders, subject matter experts, and colleagues across disciplines. 

Experience establishing marketing KPIs and using performance data to inform decisions.

Eligibility to work in the United States without requiring a work visa or residency sponsorship. 

Preferred Qualifications:

Experience within the architecture, engineering, construction, or design industry.

Experience leading enterprise marketing for a multidisciplinary professional services firm. 

Familiarity with thought leadership, industry awards and rankings, and marketing design expertise in professional services. 

Proficiency in Adobe Creative Suite, particularly InDesign, and Microsoft applications, including PowerPoint and Teams.

Familiarity with Deltek Vision or Vantagepoint for information gathering and data management. 

Demonstrated growth mindset with a commitment to developing people, improving processes, and advancing marketing impact. 

DLR Group is an integrated design firm delivering architecture, engineering, interiors, planning, and building optimization for new builds, renovations, and adaptive reuse projects.

We are 100% employee-owned: every employee is literally invested in our clients’ success. At the core of our firm are interdisciplinary teams engaged in every step of project lifecycles. Our teams champion true collaboration, open information sharing, shared risk and reward, value-based decision making, and proficient use of technology to deliver exceptional design. We are pursuing the goals of the 2030 Challenge, the ME2040, and the SE2050, and are an initial signatory of the China Accord and the AIA 2030 Commitment.

Through our values – commitment, creativity, environmental stewardship, fun, integrity, ownership, sharing, teamwork – we elevate the human experience through design, together.

DLR Group follows a four-day in-office work model, with employees having the flexibility to work somewhere other than the office on Fridays.

We are proud to be an Equal Opportunity/Affirmative Action/M/F/Veteran/Disabled employer.

Source: DLR Group careers (Greenhouse)

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