Best suited to candidates with B2B event and outbound marketing experience working in a collaborative, data-driven environment.
Derived from job-description analysis by Serendipath's career intelligence engine.
Original posting from VTEX via Greenhouse
About the Role
We are looking for a Senior B2B Growth Specialist - Outbound & Events to join VTEX Brazil's B2B Field Marketing organization, with a focus on outbound demand generation and sponsorships.
In this role, you will identify and engage potential customers through events, market intelligence, data, automation, and highly targeted outbound campaigns. You will be responsible for generating and qualifying new opportunities before connecting them with our Account Executives.
You will also own the commercial sponsorship strategy for VTEX proprietary events, from prospecting and negotiation through the delivery of agreed sponsorship assets.
Your responsibilities will include:
Identify and engage relevant companies and decision-makers attending key industry events, turning participation signals into new commercial opportunities.
Build and enrich target lists based on business priorities, market intelligence, data, automation, and AI.
Design and execute personalized outbound cadences at scale, qualifying leads and opportunities before handing them over to Account Executives.
Identify new prospects beyond events and continuously test new sources, segments, messages, and approaches to improve outbound performance.
Lead sponsorship acquisition for VTEX proprietary events, including prospecting, commercial negotiation, and relationship management.
Coordinate the delivery of sponsorship commitments, working with internal stakeholders to ensure agreed assets, deadlines, and scope are fulfilled.
Support the execution of proprietary events, particularly activities related to sponsors, guests, and opportunity generation.
Track outbound and event performance, using data to continuously improve targeting, conversion, and pipeline contribution.
Use AI and automation to increase productivity, improve targeting accuracy, and scale personalization.
For this position, you are required to attend the São Paulo office four days a week, from Monday to Thursday, with remote work on Fridays.
About the Team
You will join the B2B Field Marketing team in Brazil, part of VTEX's B2B Sales organization.
The team works closely with Sales and other marketing functions to generate demand, create meaningful interactions with target accounts, and turn events and market signals into commercial opportunities.
This role sits at the intersection of demand generation, outbound, events, and sponsorships, combining analytical thinking with strong commercial execution and relationship-building.
Who you are
You have 5+ years of experience in Demand Generation, Field Marketing, Growth, Business Development, Outbound, or related roles.
You have hands-on experience generating pipeline through outbound campaigns, prospecting, events, or account-based initiatives.
You are comfortable identifying, researching, engaging, and qualifying senior decision-makers within target accounts.
You have strong commercial skills and experience negotiating sponsorships, partnerships, or similar business opportunities.
You are analytical and comfortable using performance data to refine targeting, messaging, and execution.
You know how to combine personalization with scale, using data, automation, and AI to make outbound more effective.
You are highly organized and capable of coordinating multiple stakeholders, timelines, and deliverables.
You combine autonomy and a hands-on mindset with strong communication and relationship-building skills.
You are fluent in Portuguese and English.
About VTEX
VTEX (NYSE: VTEX) is the composable and complete commerce platform that delivers more efficiency and less maintenance to organizations seeking to make smarter IT investments and modernize their tech stack. Through our pragmatic composability approach, we empower brands, distributors, and retailers with unparalleled flexibility and comprehensive solutions, enabling them to invest solely in what provides a clear business advantage and boosts profitability. VTEX is trusted by 2.400 global B2C and B2B customers, including Carrefour, Colgate, Motorola, Sony, Stanley Black & Decker, and Whirlpool, having 3.400 active online stores across 43 countries (as of FY ended on December 31, 2024).
Founded in the year 2000, VTEX has a history of being unstoppable. Completely against the odds, VTEX is leading a high-tech industry and positioned above market giants. We are building an extraordinary future with more than 1,300 employees scattered across 25 locations in 16 countries in Latin America, North America, Europe, and Asia. For more information, visit www.vtex.com.
At VTEX, you will work in a challenge-driven environment and collaborate with amazing peers. If you are powerful individually, join us, and we will be unstoppable together.
Benefits
You’ll be entitled to a comprehensive benefits package, including:
SulAmérica Health coverage
Dental Plan (Sulamerica Odonto)
Life and travel insurance
Meal allowance with Flash card (R$ 1,077 / month)
Friday in Focus: dedicated Friday afternoons for personal development and well-being
Transportation Allowance (optional)
Totalpass (optional)
+ many more!
Source: VTEX careers (Greenhouse)