Senior Product Manager, Commerce

Twitch
Seattle, WA
On-siteCareer-pivot friendly

Who this role is best for

Geared toward product leaders comfortable with cross-functional alignment and long-term strategy, with a focus on commerce and creator ecosystems in a US-based, in-office environment.

Best fit for

  • Candidates with 5+ years of product management experience in creator monetization or live streaming platforms
    — “5+ years of work experience as a Product Manager”
  • Individuals who have previously led mobile-native product initiatives or consumer-facing tools
    — “Experience building consumer-facing products at scale, particularly mobile applications or creator/community tools”
  • Professionals with a track record of aligning diverse stakeholder groups to execute product strategies
    — “Experience leading cross-functional initiatives and driving alignment across diverse stakeholder groups”

Things to consider

  • The role requires a strong focus on creator success metrics and monetization tools
    — “Own core streamer success metrics including interaction rates, creator earnings, viewer engagement, mobile conversion, and retention”
  • This position involves a multi-screen product strategy, requiring adaptability across devices
    — “Drive multi-screen product strategy, ensuring streamers can engage and monetize their communities seamlessly across devices”

How to stand out

  • Highlight experience with monetization tools and community engagement features in your resume
    — “Experience with monetization products and understanding how to balance creator earnings with a consumer experience”
  • Demonstrate your ability to define and execute long-term product strategies in interviews
    — “Experience defining 1-2 year product strategies and executing against ambitious roadmaps”
  • Showcase your background in social features or real-time interactive experiences if applicable
    — “Background in social features, chat systems, or real-time interactive experiences”
Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · Company

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • Increasing creator earnings
  • Improving viewer engagement
  • Growing channels
Typical background
5+ years of experience in product managementExperience with monetization products

Skills & requirements

Required

Commerce Product ManagementInteractive Feature DevelopmentMonetization StrategyCross-functional Collaboration

Preferred

Experience With Virtual GoodsAnalytical Skills

Stack & domain

Product ManagementCommerce ProductsMonetization ToolsMobile ApplicationsLeadershipCommunicationProblem-solvingCommerceMonetizationCreator Economy

About the role

Original posting from Twitch via Greenhouse

About Us

Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day.

We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and X,  and discover the projects we’re solving on our Blog. Be sure to explore our Interviewing Guide to learn how to ace our interview process.

About the Role

Twitch's Commerce organization drives over $1B+ in annual payouts to creators through innovative monetization products. As we continue to evolve how streamers earn and how communities engage, we're looking for a visionary Sr. Product Manager to own the roadmap for supporting streamers through interactive, fun, and mobile-native commerce products. 

In this role, you will define and execute the strategy for helping streamers build deeper connections with their communities through interactive features and engaging monetization tools. You'll build solutions for products that help creators monetize (like Bits, Subscriptions, etc) while exploring new ways to help creators earn, engage their audiences, and grow their channels. By focusing on streamer success and community connection, you'll help shape how millions of viewers support their favorite streamers across all devices.

You can work from San Francisco, CA; Los Angeles, CA; Irvine, CA; or Seattle, WA.

You Will:

Lead the product vision and roadmap for high impact Twitch commerce capabilities, balancing near-term customer and business outcomes with longer-term product investments

Own the one-to-two year vision & drive prioritization for features that help streamers connect and monetize with viewers, including future innovations in community engagement and creator monetization

Own core streamer success metrics including interaction rates, creator earnings, viewer engagement, mobile conversion, and retention. 

Continuously run experiments to test new features and improve outcomes for streamers and their communities

Drive multi-screen product strategy, ensuring streamers can engage and monetize their communities seamlessly across devices

Partner cross-functionally with Engineering, Design, Data Science, Research, and Community teams to deliver products that help streamers succeed and grow their channels

Champion streamer-first thinking, ensuring all products enhance creator earnings, deepen community bonds, and support channel growth

You Have:

5+ years of work experience as a Product Manager 

Experience with live streaming, gaming, or the broader creator economy

Experience with monetization products and understanding how to balance creator earnings with a consumer experience

Experience building consumer-facing products at scale, particularly mobile applications or creator/community tools

Deep understanding of creator ecosystems: their needs, community dynamics, and what helps them succeed on digital platforms

Experience leading cross-functional initiatives and driving alignment across diverse stakeholder groups

Experience defining 1-2 year product strategies and executing against ambitious roadmaps

Bonus Points

Familiarity with virtual goods, digital currencies, or in-app purchase systems

Analytically self-serve: able to write basic SQL, use experimentation/analytics tools and AI tools for product analysis

Background in social features, chat systems, or real-time interactive experiences

Personal experience as a content creator or deep engagement with creator communities

Perks

Medical, Dental, Vision & Disability Insurance

401(k)

Maternity & Parental Leave

Flexible PTO

Amazon Employee Discount

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. 

Pursuant to the Los Angeles Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. 

Job ID: TW9247

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

US, WA, Seattle - Annually$151,200—$204,600 USDUS, CA, San Francisco - Annually$173,900—$235,200 USDUS, CA, Irvine - Annually$151,200—$204,600 USDTwitch is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Twitch values your privacy. Please consult our Candidate Privacy Notice, for information about how we collect, use, and disclose personal information of our candidates.

Source: Twitch careers (Greenhouse)

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