Senior Web Experience Strategist

Openai
San Francisco, CA
HybridCareer-pivot friendly

Who this role is best for

A natural match if you have 10+ years of experience shaping complex B2B tech websites and a track record of leading cross-functional digital strategy.

Best fit for

  • Candidates with 10+ years of experience leading digital strategy for B2B tech websites
    — “Have 10+ years of experience leading web strategy, digital experience, UX, or product strategy”
  • Candidates who can bridge technical capabilities with practical audience use cases
    — “Bring strong product judgment and can connect technical capabilities to audience needs”
  • Candidates with a portfolio showcasing complex website improvements
    — “shaped and improved complex websites, preferably for B2B technology companies”

Things to consider

  • This role requires in-office presence three days a week in San Francisco
    — “This role is based in San Francisco and in office three days a week.”
  • Candidates must be prepared to work closely with Web, Design, Content, and Product Marketing teams
    — “You’ll partner with Web, Design, Content, Product Marketing to build, test, and improve these journeys.”

How to stand out

  • Emphasize your ability to define and optimize full customer journeys from discovery to deployment
    — “Define audience journeys. Understand visitors’ needs and create paths from discovery and learning through evaluation, adoption, and deployment.”
  • Showcase how you’ve connected self-service and human support in past roles
    — “Connect self-service and human support. Make it easy to explore independently, get started, or reach the right OpenAI team when a conversation would help.”
  • Highlight your experience in shaping navigation and information architecture for multi-product sites
    — “Connect the website experience. Shape navigation, information architecture, and connections across products, use cases, stories, and resources”
Pace · SteadyCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • Shape the customer journey across openai.com
  • Help audiences ranging from individual developers to large enterprises discover what’s possible, find relevant information, and take the right next step
  • Build, test, and improve these journeys
Typical background
10+ years of experience leading web strategy, digital experience, UX, or product strategy

Skills & requirements

Required

Define Audience JourneysConnect The Website ExperienceGuide Content And StorytellingConnect Self-service And Human SupportTurn Strategy Into Shipped WorkImprove Journeys Over Time

Preferred

Experience In Customer Journeys, Information Architecture, Navigation, And Content StrategyExperience In A High-growth Technology Or Startup EnvironmentExperience With Web Development And Design

Stack & domain

Web StrategyDigital ExperienceUXProduct StrategyNavigationInformation ArchitectureContent StrategyStorytellingSelf-serviceHuman SupportJourney MapsExperience BriefsWireframesResearchVisitor BehaviorExperimentationLeadershipCollaborationProduct JudgmentTechnical UnderstandingAudience NeedsPractical Use CasesAdoption PathsCustomer JourneysWeb ExperienceCustomer JourneyB2B Technology

About the role

Original posting from Openai via Ashby

About the Team

The Business Marketing team helps organizations understand, adopt, and get value from OpenAI’s products. We work across product marketing, content, creative, and web to connect what our technology can do with the needs of the people and businesses using it.

About the Role

We’re looking for a Senior Web Experience Strategist to shape the customer journey across openai.com http://openai.com. You’ll help audiences ranging from individual developers to large enterprises discover what’s possible, find relevant information, and take the right next step.

You’ll think through the full experience: how people arrive, explore products and use cases, learn through content, and move toward getting started or speaking with OpenAI. You’ll shape how navigation, content, and storytelling connect across the site, including deeper pages and transitions into product and sale-led experiences.

This is a senior individual contributor role focused on audience needs, product understanding, and experience strategy. You’ll partner with Web, Design, Content, Product Marketing to build, test, and improve these journeys.

This role is based in San Francisco and in office three days a week.

In this role, you will:

  • Define audience journeys. Understand visitors’ needs and create paths from discovery and learning through evaluation, adoption, and deployment.
  • Connect the website experience. Shape navigation, information architecture, and connections across products, use cases, stories, and resources, wherever someone enters the site.
  • Guide content and storytelling. Identify what visitors need at each stage and partner with Content and Creative to build understanding as people explore deeper.
  • Connect self-service and human support. Make it easy to explore independently, get started, or reach the right OpenAI team when a conversation would help.
  • Turn strategy into shipped work. Create journey maps, experience briefs, and rough wireframes. Partner with Web on a long-term roadmap and stay involved through delivery.
  • Improve journeys over time. Use research, visitor behavior, and experimentation to find gaps and measure whether people can understand their options and take useful next steps.

You might thrive in this role if you:

  • Have 10+ years of experience leading web strategy, digital experience, UX, or product strategy, either in-house at a technology company, relevant agency and/or consultancy.
  • Have shaped and improved complex websites, preferably for B2B technology companies, serving multiple products and audiences, with a portfolio that explains your decisions and contribution.
  • Bring strong product judgment and can connect technical capabilities to audience needs, practical use cases, and adoption paths.
  • Have experience in customer journeys, information architecture, navigation, and content strategy, including how storytelling works across a complete experience.
  • Understand when self-service helps customers move forward and when a go-to-market conversation adds value.
  • Can turn ambiguous needs into clear direction, collaborate across disciplines, and use research and experimentation to improve your work.

About OpenAI

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity. 

We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic.

For additional information, please see OpenAI’s Affirmative Action and Equal Employment Opportunity Policy Statement https://cdn.openai.com/policies/eeo-policy-statement.pdf.

Background checks for applicants will be administered in accordance with applicable law, and qualified applicants with arrest or conviction records will be considered for employment consistent with those laws, including the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, for US-based candidates. For unincorporated Los Angeles County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: protect computer hardware entrusted to you from theft, loss or damage; return all computer hardware in your possession (including the data contained therein) upon termination of employment or end of assignment; and maintain the confidentiality of proprietary, confidential, and non-public information. In addition, job duties require access to secure and protected information technology systems and related data security obligations.

To notify OpenAI that you believe this job posting is non-compliant, please submit a report through this form https://form.asana.com/?d=57018692298241&k=5MqR40fZd7jlxVUh5J-UeA. No response will be provided to inquiries unrelated to job posting compliance.

We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made via this link https://form.asana.com/?k=bQ7w9h3iexRlicUdWRiwvg&d=57018692298241.

OpenAI Global Applicant Privacy Policy https://cdn.openai.com/policies/global-employee-and-contractor-privacy-policy.pdf

At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.

Source: Openai careers (Ashby)

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