SEO & AEO Lead

Openart
San Carlos, CA
Hybrid

Who this role is best for

Candidates with AI-driven content production experience and team leadership skills will find this player-coach role at a fast-growing AI creative platform.

Best fit for

  • Candidates who lead teams and prioritize quality and accountability
    — “If pages ship late or quality slips, that's yours before it's anyone else's.
  • Candidates with strong technical SEO skills and data fluency
    — “Strong technical SEO fundamentals, plus real AEO experience or a serious point of view on how AEO should work.

Things to consider

  • This role requires a hands-on approach with limited room for delegation
    — “You still run your own audits, pull your own data, and write your own briefs.
  • Geographic constraints may apply despite flexibility in work arrangements
    — “Based in the Bay Area, or willing to relocate.

How to stand out

  • Highlight your AI-assisted content production systems and measurable outcomes
    — “Experience shipping content with AI at volume, with a clear system for maintaining quality.
  • Demonstrate leadership impact through team performance improvements
    — “Experience leading people, with clear examples of work that improved because of how you managed the team.
  • Showcase your ability to build and defend AI-powered production pipelines
    — “Build the production system that lets a small team publish hundreds of pages a month with AI.
  • Emphasize your technical SEO work with engineering teams
    — “Keep the technical foundation sound as publishing volume scales, working directly with engineering.
  • Demonstrate your ability to analyze and interpret data independently
    — “Comfortable enough with SQL or a BI tool to answer your own questions.
Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • improved organic growth
  • increased traffic and rankings
Typical background
5-10 years of SEO experienceteam leadership

Skills & requirements

Required

SEOAEOContent ProductionAI

Preferred

Google RankingAI Assistants

Stack & domain

SEOAEOAIDigital Marketing

About the role

Original posting from Openart via Ashby

SEO & AEO LEAD

ABOUT OPENART

We built OpenArt for people who have a vision but not a studio, and creators who have a story but not an entire production team.

Today, OpenArt is one of the fastest-growing AI creative platforms, helping millions of people create images, videos, stories, ads, and other creative content with AI.

OpenArt was selected as one of just five companies in the 2026 Disney Accelerator and recognized by Notable Capital's Prosumer AI 40 as one of the 40 most innovative AI-native companies.

We're a small, ambitious team that moves fast, takes ownership, and builds without waiting for a playbook.

Learn more: https://openart.ai/

THE ROLE

We're hiring an SEO & AEO Lead to run OpenArt's SEO team and own how we get found — in Google and in AI assistants.

This is a player-coach role: roughly half your time leading a small, distributed team and half hands-on in the work.

The publishing volume we need isn't achievable by hand, so we want someone who already ships content at scale with AI and can teach the team to work the same way.

WHAT YOU'LL OWN

ORGANIC STRATEGY & GROWTH

  • Own organic end to end across Google and AI assistants: cluster strategy, page production, technical health, links, and the results they deliver in traffic, rankings, and paid subscribers.
  • Move our hardest category head terms in AI image and video into the top results, and be honest about which need better content versus authority we don't yet have.
  • Own measurement, including connecting SEO performance to revenue by cluster, and make the calls on where to stop investing — including in clusters you originally championed.

TEAM LEADERSHIP

  • Run the SEO team day to day, set the bar for briefs, templates, and review, and own the output as a whole.
  • If pages ship late or quality slips, that's yours before it's anyone else's.
  • Coach the team on AEO and on working with AI. Most SEO practitioners have never written for citation or run an AI-assisted pipeline, and both are trainable.

CONTENT & AI-POWERED PRODUCTION

  • Ship the hardest clusters yourself, from keyword set to live pages. You set the standard by doing the work, not by describing it in a doc.
  • Build the production system that lets a small team publish hundreds of pages a month with AI: prompts, templates, review criteria, and a kill rate you can defend.

AEO & AI DISCOVERY

  • Own how OpenArt shows up in AI assistants and AI Overviews across tracked prompt sets, and define what we count.
  • The data is noisy and easy to over-read, so the metric has to be one leadership can actually act on.
  • Earn citations where they actually come from: comparison pages, structured Q&A, schema, and original data on-site, plus YouTube, Reddit, and third-party roundups off-site.

AUTHORITY & LINK BUILDING

  • Direct link acquisition.
  • Pick the target pages, set the anchor strategy, decide what's worth paying for, and review what the link builder brings rather than rubber-stamping it.

TECHNICAL SEO

  • Keep the technical foundation sound as publishing volume scales, working directly with engineering.
  • Write tickets engineers can act on and defend the priority when SEO work competes with product work.

WHAT YOU'LL BRING

  • 5–10 years of SEO experience, including time owning organic growth for a site at real scale.
  • Experience leading people, with clear examples of work that improved because of how you managed the team.
  • A genuinely hands-on approach. You still run your own audits, pull your own data, and write your own briefs.
  • Experience shipping content with AI at volume, with a clear system for maintaining quality.
  • An AI-native workflow: LLMs and agents are part of your daily work, including wiring up tools over MCP to pull your own data.
  • Strong technical SEO fundamentals, plus real AEO experience or a serious point of view on how AEO should work.
  • Strong data fluency. You're comfortable enough with SQL or a BI tool to answer your own questions, and skeptical enough to notice when a number looks wrong.
  • Based in the Bay Area, or willing to relocate.

NICE TO HAVE

  • Consumer or content-heavy platform experience.
  • Programmatic page generation at scale.
  • Experience managing across time zones.
  • Digital PR and link-building experience for high-difficulty head terms.
  • International SEO experience.

OUR STACK

SEO & Analytics: Google Search Console, Ahrefs, GA4, Amplitude, BigQuery, Metabase

AI: Claude, Codex

Collaboration: Asana, Notion

Source: Openart careers (Ashby)

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