Staff Product Data Scientist, Digital Media

Waymo
Mountain View +1 more
Hybrid

Who this role is best for

Aimed at mid-level data scientists with growth marketing expertise who can design incrementality experiments and partner with marketing leadership in the consumer tech or rideshare space.

Best fit for

  • Growth marketing experts with hands-on incrementality testing experience in consumer tech.
    — “Hands-on experience designing and analyzing incrementality experiments
  • Data scientists who have directly advised marketing leadership on measurement strategy.
    — “A track record of working directly with marketing leadership
  • Professionals comfortable building LTV and CAC frameworks to guide spend decisions.
    — “Experience building LTV and CAC frameworks and using them to guide real spend decisions

Things to consider

  • Hybrid role requiring presence in Mountain View or San Francisco offices.
    — “In this hybrid role, you will report to the Product Data Science Lead
  • Minimum six years of industry experience with growth marketing focus required.
    — “At least 6 years of industry experience, with a strong focus on growth marketing

How to stand out

  • Showcase specific examples of geo holdout tests or switchback designs you've implemented.
    — “geo holdout tests, switchback experiments, and media mix modeling
  • Highlight any media mix modeling experience beyond basic attribution methods.
    — “Experience with media mix modeling (MMM) or multi-touch attribution (MTA)
  • Demonstrate how your past work directly influenced marketing budget allocations.
    — “use it to guide how marketing spend gets allocated
Pace · SteadyCollaboration · HighAutonomy · MediumDecision Impact · TeamLevel · Mid

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • built ROI methodologies
  • designed and ran incrementality measurement program
  • optimized marketing spend
Typical background
6+ years of industry experience in growth marketingproficiency in SQL and Python or R

Skills & requirements

Required

Growth MarketingData ScienceMarketing PerformanceIncrementality Measurement

Preferred

Media Mix ModelingMulti-touch Attribution

Stack & domain

SQLPythonRData ScienceMarketing

About the role

Original posting from Waymo

Waymo is an autonomous driving technology company with the mission to be the world's most trusted driver. Since its start as the Google Self-Driving Car Project in 2009, Waymo has focused on building the Waymo Driver—The World's Most Experienced Driver™—to improve access to mobility while saving thousands of lives now lost to traffic crashes. The Waymo Driver powers Waymo’s fully autonomous ride-hail service and can also be applied to a range of vehicle platforms and product use cases. The Waymo Driver has provided over ten million rider-only trips, enabled by its experience autonomously driving over 100 million miles on public roads and tens of billions in simulation across 15+ U.S. states.

Waymo’s Product Data Science team works cross-functionally with Engineering, Product and Operations to help the company make the most informed decisions using data. Our team collaborates on high-impact projects across the company — from driving quality and operational efficiency to market analysis and rider satisfaction scores — we help to safely and efficiently scale the Waymo Driver. We are data-driven, curious, open-minded, and adapt quickly to new information.

In this hybrid role, you will report to the Product Data Science Lead, Growth and Experience.

You will:

Connect marketing performance to real business outcomes by building ROI methodologies and efficiency guardrails that leadership can act on

Own optimization across the full acquisition picture — brand media, performance channels, promotions, and referrals — not just the parts with clean attribution

Design and run Waymo's incrementality measurement program, including geo-based holdout tests, switchback experiments, and media mix modeling across every acquisition channel

Build Waymo's LTV and CAC framework and use it to guide how marketing spend gets allocated

Be the data science partner marketing and product  leans on for measurement and experimentation

Lead deep-dive analyses across geos, audiences, creatives, and channels to find the non-obvious growth levers nobody's looked for yet

You have:

At least 6 years of industry experience, with a strong focus on growth marketing, including time spent owning measurement strategy, not just executing it

A track record of working directly with marketing leadership as a trusted partner

Proficiency in SQL and Python or R for data manipulation, statistical modeling, and experiment analysis

Hands-on experience designing and analyzing incrementality experiments — geo holdout tests, switchback designs, or intent-to-treat analyses — in a consumer tech, marketplace, or rideshare context

Strong causal inference fundamentals — you know how to design studies that produce actionable, credible results

We prefer:

Time at a high-growth consumer tech, rideshare, or mobility company

Experience with media mix modeling (MMM) or multi-touch attribution (MTA) in addition to geo-based incrementality testing

Experience building LTV and CAC frameworks and using them to guide real spend decisions

Experience with mobile measurement partners (MMP)

Familiarity with paid media platforms and channel dynamics (SEM, paid social, programmatic)

The expected base salary range for this full-time position across US locations is listed below. Actual starting pay will be based on job-related factors, including exact work location, experience, relevant training and education, and skill level. Your recruiter can share more about the specific salary range for the role location or, if the role can be performed remote, the specific salary range for your preferred location, during the hiring process. 

Waymo employees are also eligible to participate in Waymo’s discretionary annual bonus program, equity incentive plan, and generous Company benefits program, subject to eligibility requirements. 

Salary Range$230,000—$284,000 USD

Source: Waymo careers

Similar roles