Starlink Communications Manager (Campaign Management)

SpaceX
Bastrop, TX
On-site

Who this role is best for

Campaign managers with technical acumen in email marketing systems and experience in consumer communications will find this data-driven role appealing, particularly in a collaborative environment focused on product alignment and market-specific campaigns.

Best fit for

  • Candidates with 3+ years of managing automated email programs in production environments
    — “3+ years in lifecycle marketing, CRM, growth, or consumer communications, owning automated email programs in production”
  • Professionals who can bridge marketing and engineering teams with documented processes
    — “Partner with the platform/engineering team to identify capability gaps”
  • Individuals experienced in A/B testing and scaling campaigns into high-volume programs
    — “Run A/B tests as versioned, repeatable campaigns and promote winning variants into standard programs”

Things to consider

  • Must be eligible for U.S. Government export authorizations, which may limit candidate pool
    — “applicant must be a (i) U.S. citizen or national, (ii) U.S. lawful, permanent resident (aka green card holder), (iii) Refugee under 8 U.S.C. § 1157, or (iv) Asylee under 8 U.S.C. § 1158”
  • Role may involve significant travel and extended hours beyond standard work schedules
    — “Available to work extended hours and/or weekends as needed”

How to stand out

  • Highlight your ability to document and validate audience logic for reproducibility
    — “Validate audiences before send, and documents sources, decision rules, and results”
  • Showcase experience with high-complexity templates and nested conditional logic
    — “High-complexity templates, launch-driven updates (for example India), and production reliability”
  • Emphasize your track record in managing pre-purchase and post-purchase email sequences
    — “Own pre-purchase sequences end-to-end: nurture, abandoned cart, and related lead follow-up”
  • Demonstrate your capability to run and report on A/B tests with conversion metrics
    — “Experience running A/B tests as versioned, repeatable campaigns and reporting on conversion”
  • Include examples of managing market-specific campaigns with distinct tracking and reporting
    — “Support Residential- and Roam-specific campaigns with distinct tracking, organized tests”
Pace · Fast PacedCollaboration · MediumAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • Owning the data and logic for consumer email campaigns
  • Running A/B tests and promoting winning variants into standard programs
Typical background
Bachelor's degree in Communications, Marketing, Journalism, Business, Economics, or a related field

Skills & requirements

Required

Email MarketingAudience DefinitionsTargeting RulesEligibility LogicConversion ReportingA/B Testing

Preferred

SQLData AnalysisCampaign Management

Stack & domain

Consumer EmailAudience DefinitionsTargeting RulesEligibility LogicNested ConditionalsConversion ReportingA/B TestingAutomationSQLTeam PlayerDetail-orientedProblem SolverCommunication SkillsEmail MarketingCampaign ManagementConsumer Email Lifecycle

About the role

Original posting from SpaceX via Greenhouse

SpaceX was founded under the belief that a future where humanity is out exploring the stars is fundamentally more exciting than one where we are not. Today SpaceX is actively developing the technologies to make this possible, with the ultimate goal of enabling human life on Mars.

STARLINK COMMUNICATIONS MANAGER (CAMPAIGN MANAGEMENT)

The Communications Manager owns the data, logic, and reporting that run consumer email: audience definitions, targeting rules, eligibility and offer logic, conditional content, and conversion measurement. The role keeps that logic current against product and brief, validates audiences before send, and documents sources, decision rules, and results so every program is reproducible in production. 

That stack powers the full consumer email lifecycle: evergreen, promotional, nurture, abandoned cart, and related pre-purchase sequences, plus platform-based automated post-purchase email, install/activation messaging, and upsell/upgrade programs. The manager builds thematic and behavior-triggered follow-ups (Reliability, Hardware, Pricing, and similar) and segment-specific campaigns (Residential, Roam, market). A/B tests run as repeatable production campaigns, with the manager owning who gets which offer, the campaigns themselves, and the reporting that shows what converted. 

High-complexity templates, launch-driven updates (for example India), and production reliability live in this role as documented, shared systems. The manager keeps programs running in production. 

RESPONSIBILITIES:

Own audience definitions, targeting rules, eligibility logic, nested conditionals, and conversion reporting for consumer email; keep them current against product and brief.

Validate and document sources, decision rules, and results so every send is reproducible and auditable in production

Issue a write-up for each campaign, confirm it matches requirements before go-live, and own ongoing performance reporting after instrumentation: dashboards and regular reporting on sends, clicks, attributed orders, conversion vs. other markets, and post-purchase revenue impact

Own pre-purchase sequences end-to-end: nurture, abandoned cart, and related lead follow-up — targeting, branching logic, and content

Own all platform-based automated post-purchase emails: targeting, nested conditional logic, templates, triggers, and production reliability

Keep high-complexity templates current as documented, shared production assets

Scale upsell and upgrade campaign management — eligibility logic, audience rules, testing, and reporting — into repeatable, high-volume programs

Support Residential- and Roam-specific campaigns with distinct tracking, organized tests, and market-level conversion reporting

Stand up behavior-based sends using existing tools and documented processes (for example, a reliability email to leads who visited the Reliability page)

Run A/B tests as versioned, repeatable campaigns and promote winning variants into standard programs

Partner with the platform/engineering team to identify capability gaps (audience tooling, template complexity, trigger reliability, reporting) and advocate for software-engineering work that unblocks scale

BASIC QUALIFICATIONS:

Bachelor’s degree 

3+ years in lifecycle marketing, CRM, growth, or consumer communications, owning automated email programs in production

PREFERRED SKILLS AND EXPERIENCES:

Bachelor’s degree in communications, marketing, journalism, business, economics, or a related field 

SQL or equivalent ability to define and QA audiences

Hands-on experience with audience definitions, targeting rules, eligibility logic, and conditional content

Experience running A/B tests as versioned, repeatable campaigns and reporting on conversion

Subscription or hardware + service journeys (order, install/activate, retain, expand)

Comfort with dashboards and performance metrics (sends, clicks, attributed orders, revenue impact)

Ability to document sources, logic, and results and to validate audiences before send 

Complex production templates, nested conditionals, and launch-driven email updates across markets

Segment-specific programs (e.g. Residential, Roam) with distinct tracking and market-level reporting

Working with platform/engineering partners on audience tooling, trigger reliability, and reporting gaps 

ADDITIONAL REQUIREMENTS:

Available to work extended hours and/or weekends as needed 

Willingness to travel as needed 

ITAR REQUIREMENTS:

To conform to U.S. Government export regulations, applicant must be a (i) U.S. citizen or national, (ii) U.S. lawful, permanent resident (aka green card holder), (iii) Refugee under 8 U.S.C. § 1157, or (iv) Asylee under 8 U.S.C. § 1158, or be eligible to obtain the required authorizations from the U.S. Department of State. Learn more about the ITAR here.  

SpaceX is an Equal Opportunity Employer; employment with SpaceX is governed on the basis of merit, competence and qualifications and will not be influenced in any manner by race, color, religion, gender, national origin/ethnicity, veteran status, disability status, age, sexual orientation, gender identity, marital status, mental or physical disability or any other legally protected status.

Applicants wishing to view a copy of SpaceX’s Affirmative Action Plan for veterans and individuals with disabilities, or applicants requiring reasonable accommodation to the application/interview process should reach out to EEOCompliance@spacex.com. 

Source: SpaceX careers (Greenhouse)

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