Starlink Lifecycle Marketing Manager (Global)

SpaceX
Bastrop, TX
RemoteCareer-pivot friendly

Who this role is best for

Aimed at experienced marketing professionals who own multi-region communications strategies and have a background in consumer hardware or telecom.

Best fit for

  • Candidates with proven ownership of multi-region marketing strategies and localization experience
    — “runs Europe, Asia, Oceania, and Africa as a country General Manager for comms”
  • Individuals who can synthesize consumer insights into actionable marketing campaigns
    — “Convert consumer insights ... into actionable initiatives, copy, pages, ads, emails, and experiments”
  • Professionals with a track record in managing digital and retail communications for considered purchases
    — “Experience in connectivity, ISP, telecom, consumer hardware, or other considered purchases”

Things to consider

  • Must be eligible for U.S. Government export regulations, limiting candidate pool
    — “applicant must be a U.S. citizen or national, or be eligible to obtain the required authorizations”
  • Role requires flexibility with work hours and travel across multiple regions
    — “Available to work extended hours and/or weekends as needed”

How to stand out

  • Highlight experience in managing multi-country campaigns and lead email programs
    — “Build and maintain nurture and abandoned-cart email series”
  • Showcase ability to translate research into live marketing assets and experiments
    — “Proven ability to turn research ... into shipped copy, pages, ads, and experiments”
  • Demonstrate fluency in languages relevant to Europe, Asia, Oceania, or Africa
    — “Fluency in one or more additional languages relevant to Europe, Asia, Oceania, or Africa”
  • Emphasize experience with in-market partner and retail communications
    — “Experience in retail or in-market partner communications”
Pace · Fast PacedCollaboration · HighAutonomy · HighDecision Impact · Company

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • increased market penetration
  • optimized conversion rates
Typical background
marketingcommunications

Skills & requirements

Required

Digital MarketingEmail MarketingWeb DevelopmentCampaign Management

Preferred

Multilingual CommunicationMarket Research

Stack & domain

MarketingBrand ManagementProduct CommunicationsEmail MarketingWebsite ManagementLanding PagesAdvertisingConsumer InsightsEmail CampaignsRetail CommunicationsMulti-region LocalizationEmail ProgramsAd MessagingRetail Partner CommunicationsCommunicationTeamworkProblem SolvingCustomer ServiceProject ManagementLeadershipStrategic ThinkingInnovationAdaptabilityAttention To Detail

About the role

Original posting from SpaceX via Greenhouse

SpaceX was founded under the belief that a future where humanity is out exploring the stars is fundamentally more exciting than one where we are not. Today SpaceX is actively developing the technologies to make this possible, with the ultimate goal of enabling human life on Mars.

STARLINK LIFECYCLE MARKETING MANAGER (GLOBAL)

Starlink is hiring a Lifecycle Marketing Manager, known internally as Communications Manager, to own multi-region consumer communications across Europe, Asia, Oceania, and Africa. This role is the single owner of Starlink communications for those regions across the awareness, consideration, and conversion funnel — including leads email, starlink.com, landing pages, messaging, and related channels. The manager runs Europe, Asia, Oceania, and Africa as a country General Manager for comms: generating demand, removing conversion barriers, and turning consumer insights into live campaigns, pages, and in-market assets. The manager owns lead email, starlink.com, landing pages, ad messaging, and related channels for the multi-region remit. 

RESPONSIBILITIES:

Own the monthly multi-region communications plan and a dated recap covering leads email, website, ads, customer comms, and retail

Convert consumer insights (focus groups, interviews, brand tracking, user testing) into actionable initiatives, copy, pages, ads, emails, and experiments for European, Asian, Oceanian, and African markets

Build and maintain nurture and abandoned-cart email series; ship market campaigns tied to seasonality, reliability, ISP comparison, pricing, Roam/Mini, travel, and emergency backup

Track email-attributed orders, volume, and conversion vs. other markets; use results to reallocate effort and retire underperforming work

Ship country-dynamic starlink.com pages for Europe, Asia, Oceania, and Africa: stories, comparison, reliability, city/place, installation, and use cases

Develop in-market ad messaging that resolves to those pages; test claims insights support and retire claims that reduce trust

BASIC QUALIFICATIONS:

Bachelor’s degree in marketing, business, communications, journalism, economics or a related field

5+ years of experience in brand, product, or performance communications, with ownership of a market or region — not campaign execution alone

PREFERRED SKILLS AND EXPERIENCE:

Direct experience running communications across email, web/landing pages, and paid or owned advertising in the same funnel

Proven ability to turn research (focus groups, interviews, brand tracking, user testing) into shipped copy, pages, ads, and experiments

Experience building and iterating email programs (nurture, abandoned cart, lifecycle) with attributed order, volume, and conversion reporting

Fluency in one or more additional languages relevant to Europe, Asia, Oceania, or Africa

Experience in connectivity, ISP, telecom, consumer hardware, or other considered purchases where trust, reliability, and comparison drive conversion

Prior work in or for Europe, Asia, Oceania, or Africa, including multi-country and multi-region localization

Experience prioritizing across a large, multi-region portfolio

Familiarity with retail or in-market partner communications in addition to digital channels 

ADDITIONAL REQUIREMENTS:

Available to work extended hours and/or weekends as needed 

Willingness to travel as needed 

ITAR REQUIREMENTS:

To conform to U.S. Government export regulations, applicant must be a (i) U.S. citizen or national, (ii) U.S. lawful, permanent resident (aka green card holder), (iii) Refugee under 8 U.S.C. § 1157, or (iv) Asylee under 8 U.S.C. § 1158, or be eligible to obtain the required authorizations from the U.S. Department of State. Learn more about the ITAR here.  

SpaceX is an Equal Opportunity Employer; employment with SpaceX is governed on the basis of merit, competence and qualifications and will not be influenced in any manner by race, color, religion, gender, national origin/ethnicity, veteran status, disability status, age, sexual orientation, gender identity, marital status, mental or physical disability or any other legally protected status.

Applicants wishing to view a copy of SpaceX’s Affirmative Action Plan for veterans and individuals with disabilities, or applicants requiring reasonable accommodation to the application/interview process should reach out to EEOCompliance@spacex.com. 

Source: SpaceX careers (Greenhouse)

Similar roles