Starlink Lifecycle Marketing Manager (LatAm)

SpaceX
Bastrop, TX
On-site

Who this role is best for

Strong fit for marketing professionals who own regional communications strategies and execute multi-channel campaigns. Must have fluency in Spanish and experience with consumer tech in Latin America.

Best fit for

  • Candidates with proven ownership of regional marketing strategies and digital campaign execution
    — “the manager owns lead email, starlink.com, landing pages, ad messaging”
  • Professionals who have translated consumer insights into live marketing assets
    — “Convert consumer insights into actionable initiatives, copy, pages, ads, emails”
  • Candidates with experience managing both digital and retail partner communications
    — “Familiarity with retail or in-market partner communications”

Things to consider

  • Must be eligible for U.S. Government export regulations, limiting candidate pool
    — “applicant must be a (i) U.S. citizen or national”
  • Role demands availability for extended hours and travel across Latin America
    — “Available to work extended hours and/or weekends as needed”

How to stand out

  • Highlight experience in translating research into campaign assets for regional markets
    — “Proven ability to turn research into shipped copy, pages, ads”
  • Demonstrate fluency in Spanish with examples of localized campaigns or content
    — “Fluency in Spanish and English (written and spoken)”
  • Showcase ability to manage a full marketing funnel from awareness to conversion
    — “own Latin America consumer communications across awareness, consideration, and conversion funnel”
  • Emphasize experience with consumer hardware or telecom products in Latin America
    — “Experience in connectivity, ISP, telecom, consumer hardware”
  • Demonstrate a track record of measuring and optimizing email and digital campaigns
    — “Track email-attributed orders, volume, and conversion vs. other markets”
Pace · Fast PacedCollaboration · HighAutonomy · HighDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • own the monthly LATAM communications plan
  • convert consumer insights into live campaigns
Typical background
5+ years of experience in brand, product, or performance communications

Skills & requirements

Required

Email MarketingWeb/landing PagesPaid AdvertisingConsumer InsightsCampaign Management

Preferred

Portuguese FluencyRetail Communications

Stack & domain

MarketingCommunicationsBrandProductPerformanceEmailWeb/landing PagesPaid Or Owned AdvertisingCommunicationCollaborationTelecomISPConsumer Hardware

About the role

Original posting from SpaceX via Greenhouse

SpaceX was founded under the belief that a future where humanity is out exploring the stars is fundamentally more exciting than one where we are not. Today SpaceX is actively developing the technologies to make this possible, with the ultimate goal of enabling human life on Mars.

STARLINK LIFECYCLE MARKETING MANAGER (LATAM)

Starlink is hiring a Lifecycle Marketing Manager known internally as Communications Manager to own Latin America consumer communications. This role is the single owner of Starlink communications across the awareness, consideration, and conversion funnel — including leads email, starlink.com, landing pages, messaging, and related channels. The manager runs LATAM as a country General Manager for comms: generating demand, removing conversion barriers, and turning consumer insights into live campaigns, pages, and in-market assets. The manager owns lead email, starlink.com, landing pages, ad messaging, and related channels for the region. 

RESPONSIBILITIES:

Own the monthly LATAM communications plan and a dated recap covering leads email, website, ads, customer comms, and retail

Convert consumer insights (focus groups, interviews, brand tracking, user testing) into actionable initiatives, copy, pages, ads, emails, and experiments for Latin American markets

Build and maintain nurture and abandoned-cart email series; ship market campaigns tied to seasonality, reliability, ISP comparison, pricing, Roam/Mini, travel, and emergency backup

Track email-attributed orders, volume, and conversion vs. other markets; use results to reallocate effort and retire underperforming work

Ship country-dynamic starlink.com pages for LATAM: stories, comparison, reliability, city/place, installation, and use cases

Develop in-market ad messaging that resolves to those pages; test claims insights support and retire claims that reduce trust

BASIC QUALIFICATIONS:

Bachelor’s degree in marketing, business, communications, journalism, economics or a related field

5+ years of experience in brand, product, or performance communications, with ownership of a market or region — not campaign execution alone

Fluency in Spanish and English (written and spoken) 

PREFERRED SKILLS AND EXPERIENCE:

Direct experience running communications across email, web/landing pages, and paid or owned advertising in the same funnel

Proven ability to turn research (focus groups, interviews, brand tracking, user testing) into shipped copy, pages, ads, and experiments

Experience building and iterating email programs (nurture, abandoned cart, lifecycle) with attributed order, volume, and conversion reporting

Portuguese fluency (Brazil is a core LATAM market).

Experience in connectivity, ISP, telecom, consumer hardware, or other considered purchases where trust, reliability, and comparison drive conversion

Prior work in or for Latin America (Mexico, Brazil, Andean, Southern Cone, Central America, or Caribbean), including multi-country localization

Familiarity with retail or in-market partner communications in addition to digital channels

ADDITIONAL REQUIREMENTS:

Available to work extended hours and/or weekends as needed 

Willingness to travel as needed 

ITAR REQUIREMENTS:

To conform to U.S. Government export regulations, applicant must be a (i) U.S. citizen or national, (ii) U.S. lawful, permanent resident (aka green card holder), (iii) Refugee under 8 U.S.C. § 1157, or (iv) Asylee under 8 U.S.C. § 1158, or be eligible to obtain the required authorizations from the U.S. Department of State. Learn more about the ITAR here.  

SpaceX is an Equal Opportunity Employer; employment with SpaceX is governed on the basis of merit, competence and qualifications and will not be influenced in any manner by race, color, religion, gender, national origin/ethnicity, veteran status, disability status, age, sexual orientation, gender identity, marital status, mental or physical disability or any other legally protected status.

Applicants wishing to view a copy of SpaceX’s Affirmative Action Plan for veterans and individuals with disabilities, or applicants requiring reasonable accommodation to the application/interview process should reach out to EEOCompliance@spacex.com. 

Source: SpaceX careers (Greenhouse)

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