Startup Acquisition Marketing Lead

MongoDB
Austin +3 more

Who this role is best for

Strong fit for marketing professionals who build and optimize startup acquisition channels and manage cross-functional partnerships. Must have experience in the AMER startup ecosystem and be comfortable with hybrid work arrangements.

Best fit for

  • Candidates with experience in startup acquisition and managing partner programs across AMER
    — “running partner programs (accelerators, incubators, corporate, or marketplace)”
  • Individuals who thrive in hybrid work models and can manage distributed teams
    — “work across AMER time zones and independently with a globally distributed team”

Things to consider

  • This role requires significant travel across AMER for events and meetings
    — “Be able to travel across AMER for in-person events, hackathons, and partner meetings”
  • Candidates must be based in specific cities in AMER for hybrid work alignment
    — “connect with candidates based in New York City, Austin, Boston, or the San Francisco Bay Area”

How to stand out

  • Highlight experience in launching and scaling startup-focused ambassador programs
    — “Build a university ambassador program: Design, launch, and scale an AMER ambassador program”
  • Emphasize measurable success in driving application volume from multiple channels
    — “own funnel volume goals, with measurable results from paid campaigns and partner-driven channels”
  • Showcase experience in managing cross-functional teams and aligning execution
    — “Align execution across teams: Work with Program Operations, Lifecycle, Partner Marketing”
Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • Owned AMER application volume for MongoDB for Startups
  • Built and managed scalable referral programs
Typical background
5+ years in growth, acquisition, partner, or program marketing across technology, cloud, developer, or startup audiences

Skills & requirements

Required

Growth MarketingAcquisition MarketingPartner MarketingUniversity RelationshipsProgram Marketing

Preferred

Community BuildingAmbassador Programs

Stack & domain

Growth MarketingAcquisition MarketingPartnership MarketingCommunity MarketingFunnel AnalysisPaid CampaignsAtlas-user PromotionsAccelerator ProgramsIncubator ProgramsCorporate Partner ProgramsUniversity RelationshipsAmbassador ProgramsProgram OperationsLifecycle ManagementPartner MarketingRegional Team AlignmentVolume OptimizationReferral TrackingCo-marketingHackathonsStudent-to-founder PipelinesAMER Startup EcosystemAcceleratorsUniversitiesVcsCorporate PartnersExperimentsProgram BuildingCommunity BuildingCollaborationCommunicationProblem-solvingLeadershipAttention To DetailTeamworkInnovationContinuous ImprovementTime ManagementDecision-makingRelationship BuildingData AnalysisStrategic Planning

About the role

Original posting from MongoDB

Startup Acquisition Marketing Lead

MongoDB is transforming the $138B+ data management software market by empowering developers to build the next generation of applications. As the leading modern data platform - and the first database company to IPO in over 20 years - we're at the forefront of innovation. Through MongoDB Ventures, we invest in the most exciting companies solving real problems for developers and data practitioners, from GenAI infrastructure to tools that accelerate app development and deployment.

We’re looking for a highly analytical, growth-oriented leader to own the top of the funnel for MongoDB for Startups in AMER, with the objective of driving as many qualified applications as possible from the founders building today’s most important AI products across the Americas.

You will own AMER application volume and build the partner, university, and paid-campaign channels that deliver it across the region. The role sits at the intersection of partnerships, community, and growth marketing, and suits someone who is equally comfortable analyzing funnel data and building relationships with accelerators, universities, and corporate partners. 

We’re looking to connect with candidates based in New York City, Austin, Boston, or the San Francisco Bay Area to align with our hybrid work model.

Position Expectations:

Own AMER application volume: Set regional goals for qualified applications to MongoDB for Startups, aligned to global targets, report on performance by channel and country, and continuously optimize toward the highest-volume, highest-quality mix.

Drive paid and owned acquisition: Work cross-functionally with Growth Marketing and Acquisition to plan and execute paid campaigns and Atlas-user promotions in AMER that convert into program applications.

Run accelerator and incubator partnerships: Launch and manage new programs, marketplace listings, bulk-deal administration, referral tracking, and co-marketing with accelerators and incubators across AMER.

Manage corporate partner programs: Build and run scalable referral programs with corporate partners in the region, including onboarding, tracking, and performance reporting.

Own university relationships: Partner with Academia to build student-to-founder pipelines across AMER, including hackathons, and own the "Experimentor" tier for students and hands-on builders.

Build a university ambassador program: Design, launch, and scale an AMER ambassador program that turns campus communities into a repeatable source of applications.

Align execution across teams: Work with Program Operations, Lifecycle, Partner Marketing, and regional teams, including other regional startup marketing managers, so that volume driven at the top of the funnel translates into activation downstream.

The right candidate for this role will be:

Have 5+ years in growth, acquisition, partner, or program marketing across technology, cloud, developer, or startup audiences

Have a record of owning funnel volume goals, with measurable results from paid campaigns and partner-driven channels

Have experience running partner programs (accelerators, incubators, corporate, or marketplace), including referral tracking and co-marketing

Have experience building programs from scratch with a small team, including community or ambassador programs

Possess familiarity with the AMER startup ecosystem, ideally with relationships across accelerators, universities, VCs, and corporate partners

Be comfortable running experiments, interpreting funnel data, and shifting budget toward what works

Be able to work across AMER time zones and independently with a globally distributed team

Be able to travel across AMER for in-person events, hackathons, and partner meetings

About MongoDB

MongoDB is built for change, empowering our customers and our people to innovate at the speed of the market. We have redefined the data platform for the AI era, enabling builders to create, transform, and disrupt industries with software. MongoDB’s unified data platform, the most widely available, globally distributed data platform on the market, helps organizations modernize legacy workloads, embrace innovation, and unleash AI. Our cloud-native platform, MongoDB Atlas, is the only globally distributed, multi-cloud data platform and is available across AWS, Google Cloud, and Microsoft Azure.

With offices worldwide and over 67,000 customers, including AI-native startups and approximately 75% of the Fortune 100, relying on MongoDB for their most important applications, we’re powering the next era of software.

Our compass at MongoDB is our Leadership Commitment, guiding how and why we make decisions, show up for each other, and win. It’s what makes us MongoDB. 

To drive the personal growth and business impact of our employees, we’re committed to developing a supportive and enriching culture for everyone. From employee affinity groups, to fertility assistance and a generous parental leave policy, we value our employees’ wellbeing and want to support them along every step of their professional and personal journeys. Learn more about what it’s like to work at MongoDB, and help us make an impact on the world!

MongoDB is committed to providing any necessary accommodations for individuals with disabilities within our application and interview process. To request an accommodation due to a disability, please inform your recruiter.

MongoDB, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type and makes all hiring decisions without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

REQ ID: 4273615179

MongoDB’s base salary range for this role is posted below. Compensation at the time of offer is unique to each candidate and based on a variety of factors such as skill set, experience, qualifications, and work location. Salary is one part of MongoDB’s total compensation and benefits package. Other benefits for eligible employees may include: equity, participation in the employee stock purchase program, flexible paid time off, 20 weeks fully-paid gender-neutral parental leave, fertility and adoption assistance, 401(k) plan, mental health counseling, access to transgender-inclusive health insurance coverage, and health benefits offerings. Please note, the base salary range listed below and the benefits in this paragraph are only applicable to U.S.-based candidates.

MongoDB’s base salary range for this role in the U.S. is:$73,000—$143,000 USD

Source: MongoDB careers

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