VP of Sales, Payer (Medicare)

Vida
United States
RemoteCareer-pivot friendly

Who this role is best for

Strong fit for healthcare sales professionals with payer experience who thrive in high-growth environments and can collaborate across teams.

Best fit for

  • Candidates with payer or PBM experience and a track record of closing complex deals
    — “Experience closing deals with payers and/or PBMs”
  • Individuals who can build executive-level relationships and drive RFP processes
    — “Initiate, develop, and maintain strong executive and decision maker-level relationships”
  • Professionals with a consultative approach and deep knowledge of value-based reimbursement
    — “Experience and understanding of healthcare, value-based reimbursement”

Things to consider

  • The role initially requires individual contributor work despite senior title
    — “Initially, this will be an individual contributor role”
  • The position demands a high level of strategic thinking and cross-functional collaboration
    — “Collaborate across the organization on new market opportunities and product development initiatives”

How to stand out

  • Highlight experience in Medicare Advantage and consultative sales approaches
    — “focus on Medicare Advantage”
  • Emphasize leadership in complex deal execution and stakeholder engagement
    — “History of executing complex deals throughout the healthcare marketplace”
  • Showcase ability to influence strategy and contribute to product development
    — “contribute to Vida’s payer and PBM strategy”
  • Demonstrate knowledge of health plan operations and core functions
    — “Experience with or knowledge of core health plan functions”
  • Position yourself as a mission-driven leader with a collaborative mindset
    — “passionate about our mission of providing high-quality, cost-effective healthcare outcomes at scale”
Pace · Fast PacedCollaboration · HighAutonomy · HighDecision Impact · Company

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • driving growth in payer segments
  • closing deals with payers and PBMs
Typical background
healthcare salesbusiness development

Skills & requirements

Required

SalesBusiness DevelopmentHealthcare Industry KnowledgeConsultative Selling

Preferred

Value-based ReimbursementProduct Marketing

Stack & domain

SalesBusiness DevelopmentNetworkingMarketingRfpsConsultative SellingHealthcareValue-based ReimbursementMedicareMedicaidHealth PlansPbmsClinicalExecutiveStakeholder ManagementProduct DevelopmentMarket AnalysisAccount ManagementLeadershipCommunicationNegotiationStrategic ThinkingProblem-solvingTeamworkCollaborationProject ManagementCustomer ServicePayerPBM

About the role

Original posting from Vida via Lever

VP, Sales - Payer (Medicare)

Reporting to Vida's SVP of Payer, the VP Sales - Payer is a high profile role responsible for driving growth of Vida’s Payer segments. This individual will seek new client partnerships with health plans nationwide, across all lines of business with a focus on Medicare Advantage. VP will build and manage the entire business development pipeline, building relationships with executive stakeholders across regional and national health plans. Initially, this will be an individual contributor role; however, this individual will also contribute to Vida’s payer and PBM strategy and collaborate across the organization on new market opportunities and product development initiatives.  

Possessing a strong understanding of the healthcare marketplace and the challenges payers and PBMs face across Commercial, Medicare, and Medicaid lines of business, this sales leader will identify and secure new partnerships with various players in the space. VP must be a credible leader and possess the knowledge and sales skills to engage with clinical and business executives at health plans, PBMs, consultants, and employers. The VP Sales -  Payer will be passionate about our mission of providing high-quality, cost-effective healthcare outcomes at scale.

Responsibilities:

Responsible for increasing the customer base, top-line financial growth for the business

Generate new business and sales leads through a mixture of lead generation, networking, marketing campaign follow-up, and inbound inquiries

Support and drive RFPs for health plans, building on Vida’s strong repository and success with RFPs

Understand target customer’s business needs, leveraging consultative skill-set to develop customized proposals and pitch materials

Initiate, develop, and maintain strong executive and decision maker-level relationships 

Support operational and strategic efforts to build and grow our business across the health plan marketplace

Support Vida’s value-based reimbursement strategy, evolving our fee-for-outcomes based model

Work closely with the sales, product, clinical, and account management teams, building internal relationships to support sales pursuits 

Demonstrate a solid understanding of Vida’s technology, product offerings, and mission, contributing to all three equally

Ensure a long-term competitive edge for the business through a value-added approach to prospects and customers

Understand key and emerging market segments and the business drivers for each; help refine positioning as n

Qualifications:

10+ years of experience with both direct and indirect business development within the healthcare industry, and a history of overachieving on sales targets

Experience and understanding of healthcare, value-based reimbursement, and Commercial, Medicare, and Medicaid lines of business

Experience closing deals with payers and/or PBMs, working with clinical and executive stakeholders

Experience working in or with health plans, or with top tier management consulting firm or other consulting preferred

Experience with or knowledge of core health plan functions, including provider contracting, preferred

Action-oriented leader who self-starts and motivates others; individual who enjoys thinking about things in new ways and executing accordingly; thrives in a high-growth environment

History of executing complex deals throughout the healthcare marketplace for a range of clients

Relationship-oriented, people-centric contributor; track record of being a strong leader as well as a collaborative colleague

Demonstrates strong aptitude to work in a rapidly changing, start-up environment

Compensation:

Comp based on experience level

Generous commission structure to be discussed in interview.

Source: Vida careers (Lever)

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